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Paper presented at the 4th International Conference on Rhetorics and Narratives in Management Research, by Artur Massana and Vander Lemes.
24th-26th of March
ESADE Business School, Universitat Ramón LLull, Barcelona, Spain.
With Special Issue of Journal of Organizational Change Management
Rotterdam School of Management
The literature about the learning organizations has pointed up the importance of the dialogue as an instrument for improving the capacity of analysis in organizations. This article presents a dialectic model – neosocratic dialogue - aimed at analyzing the cognitive, normative and emotional dimensions related to a concept by means of the intensive inquiry of an example given by one of the participants.
The methodological aspects of the dialectic model are illustrated with a real neosocratic dialogue facilitated by one of the authors around the question: “what is customer orientation?”
The profits of this methodology are: training of key competencies for leaders support the organizational learning; institutionalization of the business ethics; generation of shared visions; critical review of tacit mental models.
It defends the value of the dialectic itself in organizations.