IT-enabled Business Innovation Workshop 8 July 2011

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Slides from our latest workshop for IT Leaders - Business Innovation enabled by IT

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IT-enabled Business Innovation Workshop 8 July 2011

  1. 1. IT-enabled Business Colin Ashurst & Alison Freer Innovation 8th July 2011Friday, 8 July 2011
  2. 2. Workshop Objectives, to gain: • Insight into specific opportunities for business innovation to deliver benefits for your organisation • The ability to adopt practices that contribute to successful innovation • The opportunity to participate further in research project interviews.Friday, 8 July 2011
  3. 3. Friday, 8 July 2011
  4. 4. Innovation is NOT just inventionFriday, 8 July 2011
  5. 5. Innovation = ideas successfully appliedFriday, 8 July 2011
  6. 6. Friday, 8 July 2011
  7. 7. How do we improve cash-flow? • Global IT services business • 40 countries • 90000 employeesFriday, 8 July 2011
  8. 8. How do we prioritise our R&D Investment? • Global business • Multiple suppliers with expertise • High competition • Time criticalFriday, 8 July 2011
  9. 9. How do we better exploit our IP? • Software services SME • Lots of expertise • Lots of ideas • Need to diversifyFriday, 8 July 2011
  10. 10. How do we manage employee expenses? • Large public body • 1000s employees • Multiple systems • New IT system most likely solution?Friday, 8 July 2011
  11. 11. Innovation doesn’t come from the usual ‘busy few’Friday, 8 July 2011
  12. 12. Ask the crowd - the ‘Pull’Friday, 8 July 2011
  13. 13. Sponsorship and Commitment - the ‘Push’Friday, 8 July 2011
  14. 14. How do we improve cash-flow? • What can we do with collaboration technology? • Piloted smaller scale innovation projects • Engaged people who weren’t the usual innovators • CEO sponsored Finance with 1 challenge per year • On-line virtual campaign yielded $128M savings from ideas submittedFriday, 8 July 2011
  15. 15. How do we maximise our R&D expertise? • Entrepreneurial leader, driven to capitalise on R&D expertise • Started small with a few R&D staff, some reticence as scope increased • Innovation Days with speakers from IBM etc • Won over hearts & minds • ‘Open Innovation’ campaign with 3rd party suppliers = 90 new R&D ideasFriday, 8 July 2011
  16. 16. How do we better exploit our IP? • Held a series of ‘FedEx days’ to permit creativity and flesh out conceptual ideas • ‘Deep dive’ sessions with key clients and collaborators • Prioritised 2 new product development projects • 1 new product going to market in less than 6 monthsFriday, 8 July 2011
  17. 17. How do we manage employee expenses? • IT paused to consider before saying ‘yes’ to the request • IT initiated a Benefits Planning Session • 20 people from around the organisation all experts in expenses admin • Decided refining other processes a bigger priority, no need to invest in expenses systemFriday, 8 July 2011
  18. 18. Ideation - the process of forming and relating ideasFriday, 8 July 2011
  19. 19. Open Innovation • Innovation processes, enabled by technology • Collaborative - connecting the many • Everyone can see, comment and deepen ideas • Focused questions • Rapid campaigns and decision makingFriday, 8 July 2011
  20. 20. “ The limits to innovation in large organisations have nothing to do with creativity and nothing to do with technology. They have everything to do with management capability”. Govindarajan and Trimble (2010) Harvard Business School PressFriday, 8 July 2011
  21. 21. Innovation Debate • What examples of (IT-enabled) Innovation can you identify from your own experience? • Describe the factors that ‘enabled’ the innovation to be successfully applied. • Describe the factors that got in the way • 1 point per post-it please.Friday, 8 July 2011
  22. 22. Coffee BreakFriday, 8 July 2011
  23. 23. An Innovation ToolkitFriday, 8 July 2011
  24. 24. Challenge: Develop innovative uses of technology & create customer demand to cross the ‘Chasm’ 566.7&0.*$ )&*+,$&-./0#*$ )&*+,$(&1.*20,$ 3&0#$(&1.*20,$ 3&44&*-$ !"#$%&()*+,-./01,./2 +$3".$--+)/")*-456 !"#$ %"&($Friday, 8 July 2011
  25. 25. Innovation Tool #1: IT & Change Portfolio Strategic! Exploratory! Transformational critical to! may be important! change / doing achieving strategic ! in achieving future! new things! objectives! success! Improving the current critical to existing valuable but! business! business not critical to! operations! success! Core Operations! Support!Friday, 8 July 2011
  26. 26. Innovation Tool #2: Technology Funnel From Innovating through IT by Joe PeppardFriday, 8 July 2011
  27. 27. Innovation Tool #3: Phased Benefits Delivery (AGILE)Friday, 8 July 2011
  28. 28. Innovation Tool #4: Benefits Planning Why do we want! improvement?! What improvement do! we want/could we get?! Where will the benefit Can it be ! Can it be ! Can a financial ! occur (for each benefit)?! measured?! quantified?! value be put on it?! Who is responsible for! its delivery?! What changes are! needed?! Who will be affected?! How & when can ! changes be made?! BENEFIT REALIZATION PLAN! Benefits Delivery! Based on Benefits Management Benefits Review: Benefits Achieved? ! (2006) Ward and Daniel! More Benefits Possible? Further Actions?!Friday, 8 July 2011
  29. 29. Innovation Tool #5: Design-led Approach •Vision & Ideation •Observation •PrototypingFriday, 8 July 2011
  30. 30. Innovation Tool #6: Design ShowcaseFriday, 8 July 2011
  31. 31. Innovation Tool #7: Open Innovation • IBM ‘Idea Jam’ • 104 countries: employees, universities, customers.. • 40,000 ideas • 10 new business ventures • $70M investment • $300M new revenue in 2 yearsFriday, 8 July 2011
  32. 32. Innovation Tool #8: Big Chief Innovator • Idea Portfolio Manager • Chief Growth Officer • Chief Acceleration Officer • Chief Inspiration Officer • Chief Imagination Officer • Chief Detonator • Chief Lizard WranglerFriday, 8 July 2011
  33. 33. Innovation Tool #9: Personality Mix • Anthropologists • Experimenters • Cross-Polinators • Hurdlers • Collaborators • Directors • Experience Architects • Set Designers • Care-givers The Ten Faces of Innovation, • Storytellers Tom Kelley (2007)Friday, 8 July 2011
  34. 34. Innovation Tool #10: Collaboration TechnologiesFriday, 8 July 2011
  35. 35. ‘Step Back’ Activity • In your table group identify 1 innovation opportunity that exists for one of your organisations • One person explains the scenario to the group (1 minute) • Rest of group generates as many options and innovation tools as possible - whilst originator listens. (10 minutes) • Originator gives their reaction & feedback.Friday, 8 July 2011
  36. 36. Next Steps.........Friday, 8 July 2011
  37. 37. Ideas Successfully Applied.... • What are the priorities for the research • Take part in the research - innovations stories from your organisations • Engage in the debate and innovate together - Innovation Forum?Friday, 8 July 2011
  38. 38. Contacts colin.ashurst@durham.ac.uk alison@leadandtransformit.com www.leadandtransformit.com Photography credits: www.redboatcreative.com Google ImagesFriday, 8 July 2011

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