Personal Branding and Tourism

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Le mie slide all'evento Hotel Brand Reputation, Riccione Novembre 2011.
Spunti sul personal branding e sulla reputazione personale e aziendale online in ambito turistico

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Personal Branding and Tourism

  1. 1. PersonalBranding inRiviera
  2. 2. Evitare di...
  3. 3. Il veromotivo
  4. 4. Perché vi scelgono?
  5. 5. Via Plauto
  6. 6. Armi di distruzione di massa
  7. 7. 44  
  8. 8. Il Fattore F
  9. 9. Anonimato
  10. 10. Aziendalese
  11. 11. La via più facile?
  12. 12. Passaparola onlineh$p://www.youtube.com/watch?v=kO1BewZKRUs    h$ps://www.facebook.com/Claudio.Stewart.Easyjet    
  13. 13. Chi è la vera Star?
  14. 14. ROI
  15. 15. Il cambiamento
  16. 16. Oggi
  17. 17. Foto  &  Credits   •  h$p://www.flickr.com/photos/speartoons/3607742622/sizes/m/in/ photostream     •  h$p://www.signsforhomes.co.uk/vintage_hotel_sign.htm   •  h$p://www.tuvie.com/ro$erdam-­‐post-­‐office-­‐in-­‐2012-­‐by-­‐unstudio     •  h$p://www.flickr.com/photos/yewenyi/345101994/sizes/z/in/ photostream     •  h$p://www.flickr.com/photos/federicapiersimoni/5313747780/in/   photostream   Special  thanks  to     Alessio  Carciofi  &     Nicola  Delvecchio  Grazie!  Luigi  Centenaro  www.PersonalBranding.it      Twi$er:  @LuigiCentenaro  

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