1. Monumental Leonard J. Brody [email_address] This Shift

3. Agenda Canada 2.0 Our Story

4. Agenda The Internet Effect & Human Change

5. Agenda Why Web 2.0 Really Does Matter

6. Agenda The Answer To Every Question You’ve Ever Had

7. Agenda Bar Mitzvah Video

8. Canada’s Greatest Enemy ???

10. “ We Canadians live in a blind spot about our identity. We have very strong feelings about who were aren’t, but only weak ones about who we are. We’re passionate about what we don’t want to become but oddly passive about what we should be.” John Cruickshank

11. Is There a Theme Here? “ The acquisition of Canada this year, as far as Quebec, will be a mere matter of marching…the final expulsion of England from the continent.” Thomas Jefferson “ The unanimous voice of the continent is – Canada must be ours; Quebec must be taken. ” John Adams

12. Some Musings on Canada “ I don’t even know what street Canada is on…” Al Capone “ I've been to Canada, and I've always gotten the impression that I could take the country over in about two days.” Jon Stewart

13. The Canada You Thought You Knew

14. The Real Canada

15. The Word is Getting Out 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Australia Canada Switzerland United Kingdom Sweden Italy Germany The Netherlands New Zealand United States Top 10 Countries Worldwide Ranked by The Anholt-GMI National Brands Index, Q2 2005 2. Canada

16. Canada Is… The Top Producer of Technological Innovation In the World

17. Entrepreneurial Spirit Top 10 Entrepreneurial Nation (GEM) 6 th Most Open Economy (AT Kearney) 9 th Largest Private Equity Market (PWC) 4 th Most Active Technology Venture Market (PWC) 5 th Most Competitive Economy 2005 (WCY) Most Competitive Economy Through 2009 (Economist)

18. Entrepreneurial Spirit Per Capita Entrepreneurial Community Twice The Size Of U.S. (Stats. Can., NBS) 10% Self Employed in U.S. 20% Self Employed in Canada

19. Infrastructure Best Overall Infrastructure Globally (Economist) 4 th Technical Infrastructure Globally (WCY) 4 th Broadband Penetration Globally (Comscore) Front Runner for FDI Attraction (UNCTAD) 2 nd Computer & Web Usage Globally (Pew) 4 th Easiest Country in the World to do Business (World Bank)

20. Bench Strength 1 st Post Secondary Education (WCY) 2 nd Largest Outsourcing Partner After India (WCY) 8 out of the Top 100 Biz Schools (Financial Times) 18 of Top 40 Engineering Schools in N.A. (Gourman) 2 nd in Management Practices Globally (WCY) 2 nd in Tax Competitiveness Globally (Economist)

21. Canadian Market Leadership Internet eBay, Yahoo, Flickr, Peerflix, abebooks.com Aerospace MDA, Bombardier Life Sciences QLT, Xenon, Angiotech, Inex, Aspreva New Media EA, Discreet, Alias/Wavefront, ATI Alternative Energy Ballard Power, GH

22. Canadian Market Leadership Wireless RIM, Sierra Wireless, ComVu, AirG Wireless Software Red Hat, Akamai, Inktomi Networks Nortel, JDS Uniphase, Mitel, Sycamore IT Services CGI, Cognos, Workbrain Advanced Computing Platform Computing, DWave

23. The New Reality Internet Has Altered Us As People

24. The New Reality 69% Media 31% Work

25. The New Reality ADD Nation Attention Slicing

26. The Effect on Canadians Time at Work At Domestic Work Personal Care (Stats. Canada) 30% Less:

28. The Coming 12 Months Kindergarten Presence

29. Why Web 2.0 Matters Advertising Get Comfortable Online 2 Way Web – Audience is the Content Virtual Communities > Physical New Class of Micro-preneurs Emerge Demographic Swell

30. The Demographic Swell Growth @ Edges Shifting Values

31. Why Web 2.0 Matters

32. The Biggie Gargoyle Culture

33. Media Decline? Network TV Had Lowest Ratings Ever in July (20.8 Million Viewers) Radio Audience down 8.5% This Year Newspaper Circulation down 2.6% This Year Music Sales Hit 10 Year Low in July DVD Shipments Down 4% This Year

36. Angelic Learnings Hire Up – Don’t Let Ego Drive You Emotional Capital…Not Smart Money Be Kind and Supportive Smart is a Commodity – Resiliency is Rare Due What? Be a Cowboy, VC Partners

37. The Answer To Everything You Ever Needed to Know

38. “ People are always blaming their circumstances for what they are. I don't believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and, if they can't find them, make them.” George Bernard Shaw "Mrs. Warren's Profession," 1893

40. Leonard J. Brody [email_address] www.abebooks.com/canadianbusiness