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7 Hot Ideas to Get New Clients Online

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7 Hot Ideas to Get New Clients Online

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LIVE WEBINAR with Larry Bodine, featuring Tighe Wilhelmy.
During This Free Webinar You Will Learn:
7 Hot Ideas to Get New Clients Online
How to Begin Using Legal Domain Name Extensions
How Community Involvement Can Generate Leads
How to Become a Legal Expert for Media Outlets
How Video Production Can Transform Your Law Practice
Key Differences Between Video Hosting Solutions (YouTube, Facebook)
How to Generate New Clients With Online Video Advertising
How to Use Popular Twitter Hashtags to Get New Leads
Larry Bodine is an attorney, marketer and journalist. He is the Editor of The National Trial Lawyers website and PersonalInjury.com, updating both throughout the day with news of verdicts, trial practice and marketing advice. He is also Editor of LawMarketing.com, a leading source of practical advice about business development and marketing for attorneys. He writes The LawMarketing Blo, which has gotten more than 1 million visits over the last 10 years.

Tighe Wilhelmy is the Co-Founder of Local Lawyer Guide, a national video production, marketing, and advertising agency for attorneys. He has helped thousands of attorneys understand how to use video to improve lead generation, conversions, and overall branding for their law firms.

LIVE WEBINAR with Larry Bodine, featuring Tighe Wilhelmy.
During This Free Webinar You Will Learn:
7 Hot Ideas to Get New Clients Online
How to Begin Using Legal Domain Name Extensions
How Community Involvement Can Generate Leads
How to Become a Legal Expert for Media Outlets
How Video Production Can Transform Your Law Practice
Key Differences Between Video Hosting Solutions (YouTube, Facebook)
How to Generate New Clients With Online Video Advertising
How to Use Popular Twitter Hashtags to Get New Leads
Larry Bodine is an attorney, marketer and journalist. He is the Editor of The National Trial Lawyers website and PersonalInjury.com, updating both throughout the day with news of verdicts, trial practice and marketing advice. He is also Editor of LawMarketing.com, a leading source of practical advice about business development and marketing for attorneys. He writes The LawMarketing Blo, which has gotten more than 1 million visits over the last 10 years.

Tighe Wilhelmy is the Co-Founder of Local Lawyer Guide, a national video production, marketing, and advertising agency for attorneys. He has helped thousands of attorneys understand how to use video to improve lead generation, conversions, and overall branding for their law firms.

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7 Hot Ideas to Get New Clients Online

  1. 1. LarryBodine.com LocalLawyerGuide.com
  2. 2. LarryBodine.com LocalLawyerGuide.com Larry Bodine Attorney, marketer, journalist. The National Trial Lawyers PersonalInjury.com LawMarketing.com The LawMarketing Blog Tighe Wilhelmy Inbound marketer, SEO expert, Sales professional, Video producer Local Lawyer Guide Former CMO, Hildebrand Law, PC
  3. 3. LarryBodine.com LocalLawyerGuide.com 1. How to become a legal expert for media outlets. 2. How to use popular twitter hashtags to get new leads. 3. How to begin using legal domain name extensions. 4. How community involvement can generate leads. 5. How video production can transform your law practice. 6. Key differences between video hosting solutions (YouTube, Facebook). 7. How to generate new clients with online video advertising.
  4. 4. LarryBodine.com LocalLawyerGuide.com Newsjacking - Get @Reporters Twitter handles - Breaking News - Blog or video TV Infomercial
  5. 5. LarryBodine.com LocalLawyerGuide.com • Using Already- Popular Hashtags – • Facebook, Instagram, Twitter, and Tumblr • Pictures, Blog Posts, and Video • #Fraternities4Family • #lawschool, #legalnews, #attorney vs #lawyer • Hashtags.org & Ritetag.com
  6. 6. LarryBodine.com LocalLawyerGuide.com Became available October 2014 Cost - $200 - $500 LawLytics: No evidence of any SEO benefit • See http://bit.ly/LawDomains
  7. 7. LarryBodine.com LocalLawyerGuide.com • Not Recommended - Buying Links - Keyword Stuffing • Content Creation - Original, High Quality, Relevant • Post article on blog first… - Spin on LinkedIn Pulse w/link - Update to Facebook, Twitter, Google+
  8. 8. LarryBodine.com LocalLawyerGuide.com
  9. 9. LarryBodine.com LocalLawyerGuide.com • Scholarships • Sponsorships • Apps - Instagram - Periscope - Meerkat
  10. 10. LarryBodine.com LocalLawyerGuide.com • Backlinks • Branding • Engagement • Traffic
  11. 11. LarryBodine.com LocalLawyerGuide.com Video Production = Conversion Video Advertising = Lead Generation
  12. 12. LarryBodine.com LocalLawyerGuide.com • Transparency • Authenticity • Emotion • Music • Quality
  13. 13. LarryBodine.com LocalLawyerGuide.com
  14. 14. LarryBodine.com LocalLawyerGuide.com
  15. 15. LarryBodine.com LocalLawyerGuide.com • Law Firm Website - Homepage, Practice Areas, Contact Us, Profile Pages, Blog • Video Hosting - YouTube, Wistia, Vimeo, LLG, MetaCafe • Social Media - Facebook, Twitter, LinkedIn, Google+, Instagram • Legal Directories - AVVO, FindLaw, Local Lawyer Guide, Nolo • Local Directories - Yelp, YellowPages, SuperPages, WhitePages
  16. 16. LarryBodine.com LocalLawyerGuide.com • Displaying your videos to consumers before, during, or after other videos on the Internet.
  17. 17. LarryBodine.com LocalLawyerGuide.com • Cost - Average ($0.03 - $0.10) Per Impression - Average ($3.00 - $6.00) Cost-Per-Click • Reach - Access to 99% of all online video viewers - Huffington Post, ESPN, Comedy Central, Hulu, NBA.com, Words With Friends • Targeting - Demographics, geographics, search history, email, keywords, competitor websites, data segments, retargeting, associate websites • Reporting - Views, cost-per-click, completion rate, click-through-rate
  18. 18. LarryBodine.com LocalLawyerGuide.com

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