WHAT TO DO FOR YOURBUSINESS ONLINE?Blogging, Social Media, Directories and more…
STATS TO CONSIDER   In 2009…     The total # of U.S. online searches from the year      before grew 31%     83% of loca...
“BUT HOW MANY PEOPLEARE REALLY SEARCHING       ONLINE?”
LOCAL SEARCHES IN VANCOUVER WAKeywords                           Searches/month   Catering Vancouver WA             720...
SO HOW DO I BUILD ASTRONG ONLINE PRESENCE?
1. Blogging2. Social Media3. Directories
BLOGGING DO’S & DON’TSDo’s                      Don’ts Blog as often as         Blog less than  possible                ...
SOCIAL MEDIA TIPS   Post links to weekly blogs on FB and Twitter       http://www.facebook.com/twitter/   Give away pri...
IMPORTANT DIRECTORY LISTINGS   GetListed.org       Google       Bing       Expressupdate       Neustar Localeze     ...
MORE OPTIONS Articles Press Releases Honest link exchanges On-site forums Off-site forum interactions Google+ Googl...
IN CONCLUSION…Remember to:•Blog•Use Social Media•Get Listed in Directories
What to do for your Business Online
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What to do for your Business Online

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What to do for your Business Online

  1. 1. WHAT TO DO FOR YOURBUSINESS ONLINE?Blogging, Social Media, Directories and more…
  2. 2. STATS TO CONSIDER In 2009…  The total # of U.S. online searches from the year before grew 31%  83% of local search users contacted the businesses they found through phone calls or in-person visits  50% of online local business searchers made purchases *Study by TMP Directional Marketing
  3. 3. “BUT HOW MANY PEOPLEARE REALLY SEARCHING ONLINE?”
  4. 4. LOCAL SEARCHES IN VANCOUVER WAKeywords Searches/month Catering Vancouver WA  720 Auto Repair Vancouver WA  1,600 Tires Vancouver WA  1,300 Interior Design Vancouver WA  110 Accountants Vancouver WA  390 Landscaping Vancouver WA  1,000 Painters Vancouver WA  720 Furniture Vancouver WA  2,900 Flooring Vancouver WA  720 * Provided by Google Adwords Keyword Tool
  5. 5. SO HOW DO I BUILD ASTRONG ONLINE PRESENCE?
  6. 6. 1. Blogging2. Social Media3. Directories
  7. 7. BLOGGING DO’S & DON’TSDo’s Don’ts Blog as often as  Blog less than possible once/week Use pictures  Use pictures you just Use keywords that find on the Internet you want to rank for  Use keywords throughout your text unnaturally Search online for  Copy text from any inspiration for blogs other sources
  8. 8. SOCIAL MEDIA TIPS Post links to weekly blogs on FB and Twitter  http://www.facebook.com/twitter/ Give away prizes to get more likes and comments Pose a question to fans Create a “this vs that” graphic within your niche Create a caption competition
  9. 9. IMPORTANT DIRECTORY LISTINGS GetListed.org  Google  Bing  Expressupdate  Neustar Localeze  Yelp  Foursquare  Yahoo!  Superpages.com  Yp.com  Citysearch  Hotfrog  Best of the Web  Nokia Local.com
  10. 10. MORE OPTIONS Articles Press Releases Honest link exchanges On-site forums Off-site forum interactions Google+ Google Authorship Title/Description/Keyword Tags Headings Inner-page linking More…………………………………………………
  11. 11. IN CONCLUSION…Remember to:•Blog•Use Social Media•Get Listed in Directories

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