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Writing With aDistributed Team@lauracreekmore
I call bullshit.
Exercise 1
Photo by http://www.flickr.com/photos/sa-venues/e dream
Reality          http://www.flickr.com/photos/familymwr/
http://www.flickr.com/photos/pfm/Reality
What we want
What we want Managing	  flexibility
http://www.flickr.com/photos/polandeze/Communication
Shared understandingShared understanding             http://www.flickr.com/photos/myndemayfield/
http://www.flickr.com/photos/skistz/
http://www.flickr.com/photos/pfm/Love the one you’re with
IM
Chat rooms
File sharing
Email
Web meetings
Shared calendar
Project management
When and howto break the rules
Emergency planning
Emergency planning  Agreement	  on	  emergency
Emergency planning  Agreement	  on	  emergency  Contact	  info	  for	  everyone
Emergency planning  Agreement	  on	  emergency  Contact	  info	  for	  everyone  Designate	  on-­‐duty
Emergency planning  Agreement	  on	  emergency  Contact	  info	  for	  everyone  Designate	  on-­‐duty  Good	  Samaritan	 ...
Emergency planning  Agreement	  on	  emergency  Contact	  info	  for	  everyone  Designate	  on-­‐duty  Good	  Samaritan	 ...
What we wantManaging	  flexibility Shared	  ownership
Pre-Mortems
Culture
Planning
What we wantManaging	  flexibilityShared	  ownership Accountability
But not CYA
Mutual responsibility
Build the Checklist
Common ideas
Style guide
Simple:	  Pick	  one
Simple:	  Pick	  oneMore:	  Industry-­‐specific	  usage
Simple:	  Pick	  oneMore:	  Industry-­‐specific	  usageCustomize:	  Org-­‐specific	  info
hBp://styleguide.yahoo.com
http://www.flickr.com/photos/rosenfeldmedia/
We	  believe	  in	  excellence.
funny        comfortingserious      hopefulreserved     timelyinnovative   honestconsistent   conservativehelpful      kin...
Showing voice and tone:Examples!
E|Spaces	  attracts	  entrepreneurs,	  businesses	  and	  freelancers	  who	  need	  to	  create	  a	  professional	  imag...
We	  say...Join	  today.
We	  say...Join	  today.We	  don’t	  say...E|Spaces	  is	  the	  hottest	  spot	  in	   town.	  Join	  up!	  [too	  slangy]
We	  say...Join	  today.We	  don’t	  say...E|Spaces	  is	  the	  hottest	  spot	  in	   town.	  Join	  up!	  [too	  slangy...
We	  say...Join	  today.We	  don’t	  say...E|Spaces	  is	  the	  hottest	  spot	  in	   town.	  Join	  up!	  [too	  slangy...
Internet	  or	  internet?
Internet	  or	  internet?email,	  e-­‐mail,	  E-­‐mail,	  what??
Internet	  or	  internet?email,	  e-­‐mail,	  E-­‐mail,	  what??members,	  customers,	  E|Spacers?	  
Internet	  or	  internet?email,	  e-­‐mail,	  E-­‐mail,	  what??members,	  customers,	  E|Spacers?	  615.500.4131,	  615-­...
Internet	  or	  internet?email,	  e-­‐mail,	  E-­‐mail,	  what??members,	  customers,	  E|Spacers?	  615.500.4131,	  615-­...
Internet	  or	  internet?email,	  e-­‐mail,	  E-­‐mail,	  what??members,	  customers,	  E|Spacers?	  615.500.4131,	  615-­...
Grammar, punctuationSpellingTerminologyPolicyLook & feel
What we wantManaging	  flexibilityShared	  ownershipAccountability Sustainability
Diversity
“While	  homogenous	  groups	  feel	  more	  confident	  in	  their	  performance	  and	  group	  interacNons,	  the	  dive...
Post-Mortems
Show and Tell
What we wantManaging	  flexibilityShared	  ownershipAccountabilitySustainability
What we want          ?Managing	  flexibilityShared	  ownershipAccountabilitySustainability
Laura CreekmorehUp://creekcontent.comlaura@creekcontent.com	  @lauracreekmore
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
Writing With Distributed Teams
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Writing With Distributed Teams

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Writing With Distributed Teams

  1. 1. Writing With aDistributed Team@lauracreekmore
  2. 2. I call bullshit.
  3. 3. Exercise 1
  4. 4. Photo by http://www.flickr.com/photos/sa-venues/e dream
  5. 5. Reality http://www.flickr.com/photos/familymwr/
  6. 6. http://www.flickr.com/photos/pfm/Reality
  7. 7. What we want
  8. 8. What we want Managing  flexibility
  9. 9. http://www.flickr.com/photos/polandeze/Communication
  10. 10. Shared understandingShared understanding http://www.flickr.com/photos/myndemayfield/
  11. 11. http://www.flickr.com/photos/skistz/
  12. 12. http://www.flickr.com/photos/pfm/Love the one you’re with
  13. 13. IM
  14. 14. Chat rooms
  15. 15. File sharing
  16. 16. Email
  17. 17. Web meetings
  18. 18. Shared calendar
  19. 19. Project management
  20. 20. When and howto break the rules
  21. 21. Emergency planning
  22. 22. Emergency planning Agreement  on  emergency
  23. 23. Emergency planning Agreement  on  emergency Contact  info  for  everyone
  24. 24. Emergency planning Agreement  on  emergency Contact  info  for  everyone Designate  on-­‐duty
  25. 25. Emergency planning Agreement  on  emergency Contact  info  for  everyone Designate  on-­‐duty Good  Samaritan  rules
  26. 26. Emergency planning Agreement  on  emergency Contact  info  for  everyone Designate  on-­‐duty Good  Samaritan  rules
  27. 27. What we wantManaging  flexibility Shared  ownership
  28. 28. Pre-Mortems
  29. 29. Culture
  30. 30. Planning
  31. 31. What we wantManaging  flexibilityShared  ownership Accountability
  32. 32. But not CYA
  33. 33. Mutual responsibility
  34. 34. Build the Checklist
  35. 35. Common ideas
  36. 36. Style guide
  37. 37. Simple:  Pick  one
  38. 38. Simple:  Pick  oneMore:  Industry-­‐specific  usage
  39. 39. Simple:  Pick  oneMore:  Industry-­‐specific  usageCustomize:  Org-­‐specific  info
  40. 40. hBp://styleguide.yahoo.com
  41. 41. http://www.flickr.com/photos/rosenfeldmedia/
  42. 42. We  believe  in  excellence.
  43. 43. funny comfortingserious hopefulreserved timelyinnovative honestconsistent conservativehelpful kindsnarky robustirreverent lively
  44. 44. Showing voice and tone:Examples!
  45. 45. E|Spaces  attracts  entrepreneurs,  businesses  and  freelancers  who  need  to  create  a  professional  image  and  focus  in  their  work.  We  promote  learning  and  collegiality.
  46. 46. We  say...Join  today.
  47. 47. We  say...Join  today.We  don’t  say...E|Spaces  is  the  hottest  spot  in   town.  Join  up!  [too  slangy]
  48. 48. We  say...Join  today.We  don’t  say...E|Spaces  is  the  hottest  spot  in   town.  Join  up!  [too  slangy]We  say...E|Spaces  means  top-­‐notch  speakers   and  networking.
  49. 49. We  say...Join  today.We  don’t  say...E|Spaces  is  the  hottest  spot  in   town.  Join  up!  [too  slangy]We  say...E|Spaces  means  top-­‐notch  speakers   and  networking.We  don’t  say...E|Spaces  members  find  that   the  networking  and  speakers  are  beyond   compare.  [too  stilted,  passive]
  50. 50. Internet  or  internet?
  51. 51. Internet  or  internet?email,  e-­‐mail,  E-­‐mail,  what??
  52. 52. Internet  or  internet?email,  e-­‐mail,  E-­‐mail,  what??members,  customers,  E|Spacers?  
  53. 53. Internet  or  internet?email,  e-­‐mail,  E-­‐mail,  what??members,  customers,  E|Spacers?  615.500.4131,  615-­‐500-­‐4131,   (615)  500-­‐4131?  What  about  the  1-­‐  ?
  54. 54. Internet  or  internet?email,  e-­‐mail,  E-­‐mail,  what??members,  customers,  E|Spacers?  615.500.4131,  615-­‐500-­‐4131,   (615)  500-­‐4131?  What  about  the  1-­‐  ?Should  we  call  out  time  zone  in  copy?
  55. 55. Internet  or  internet?email,  e-­‐mail,  E-­‐mail,  what??members,  customers,  E|Spacers?  615.500.4131,  615-­‐500-­‐4131,   (615)  500-­‐4131?  What  about  the  1-­‐  ?Should  we  call  out  time  zone  in  copy?Should  we  mention  that  prices  are  in  USD?  
  56. 56. Grammar, punctuationSpellingTerminologyPolicyLook & feel
  57. 57. What we wantManaging  flexibilityShared  ownershipAccountability Sustainability
  58. 58. Diversity
  59. 59. “While  homogenous  groups  feel  more  confident  in  their  performance  and  group  interacNons,  the  diverse  groups  are  more  successful  in  compleNng  their  tasks.” —Bunkhuon Chhun, writing about the research of Katherine W. Phillips, Katie A. Liljenquist and Margaret A. Neale
  60. 60. Post-Mortems
  61. 61. Show and Tell
  62. 62. What we wantManaging  flexibilityShared  ownershipAccountabilitySustainability
  63. 63. What we want ?Managing  flexibilityShared  ownershipAccountabilitySustainability
  64. 64. Laura CreekmorehUp://creekcontent.comlaura@creekcontent.com  @lauracreekmore

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