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Health Care Unbound- july 2010 - San Diego


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Presenting on an expert panel on the topic of "eHealth Technologies to leverage patient engagement and compliance" at Health Care Unbound conference, San Diego in July 2010.

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Health Care Unbound- july 2010 - San Diego

  1. 1. HOW eHEALTH TECHNOLOGIES SUPPORT BEHAVIOR CHANGE AND COMPLIANCE Laura Fay CEO, HAPPYneuron, Inc. (a Scientific Brain Training Company) Health Care Unbound San Diego, CA July 19-20, 2010
  2. 2. The Promise of eHealth Technologies 1. Individual behavior change 2. Improved clinical insights 3. Reduced healthcare expense 4. Increased compliance with prescriptions and care recommendations
  3. 3. The Promise of eHealth Technologies Does it Deliver? Real Life Example eHealth Technologies for Cognitive Training and Rehabilitation…
  4. 4. eHealth Technologies Online Delivery
  5. 5. eHealth Technologies Cognitive Therapies
  6. 6. eHealth Technologies Increasing Patient Compliance “Our patients are motivated to work on these web-based exercises because of the appeal of the exercises themselves, and because they are able to track their own progress and performance." Clinical Therapist Lieber Recovery and Rehabilitation Clinic, New York City [Cognitive Remediation in Psychiatry]
  7. 7. eHealth Technologies Scaling Medical Practices CARING FOR MORE PATIENTS “Distance therapy allows the optimization of in-office therapy time and to care for more patients” Richard Dubose, MS, CCC-SLP, CBIS Peace Rehabilitation Center, Greenville, South Carolina Hospital System [Cognitive Rehabilitation for TBI & Stroke patients]
  8. 8. eHealth Technologies Scaling Medical Practices MORE REIMBURSEMENTS  MORE PATIENT CARE “Objective measures of patient performance are essential to support the case for continued reimbursable services”. Bruce Brotter, PhD, Chief Operating Officer and Director of Clinical Services Memory Training Centers of America” [Memory Treatment Services for patients with MCI & Early Alzheimer’s]
  9. 9. eHealth Technologies Enabling Family Support EMPOWERED FAMILY MEMBERS KEEP PATIENTS ENGAGED OUTSIDE THE CLINIC “My patients don’t always have to come to my office to participate in therapy. For someone with cognitive deficits that’s a big deal” Cynthia Green, Ph.D. President, Memory Arts LLC [Cognitive Remediation for Early Alzheimer’s patients]
  10. 10. eHealth Technologies Lowering IT Costs LESS SOFTWARE TO MAINTAIN MORE TIME TO CARE FOR PATIENTS “The therapists on my staff can spend up to 30% of their time just setting up and configuring and fixing software” Dr. Joseph Ventura, UCLA Department of Psychiatry [Cognitive Remediation in Psychiatry] 10
  11. 11. eHealth Technologies Improving Clinical Insights ESTABLISH RECOGNIZABLE TRENDS AND PATTERNS “It allows individuals to receive a more consistent “dose” of cognitive enhancement, thereby providing the flexibility to design innovative research studies not previously possible.” Christopher R. Bowie, PhD., Dept of Psychology & Psychiatry, Queen's University, Ontario, Canada [Treating Major Depression]
  12. 12. eHealth Technologies Benefits Summary  Increases Therapist Efficiency  Reliable & Objective Measurements drive reimbursements  Standards of Care  Improved Patient Relationships  Reduced Cost of Delivery  Extended rural services are now possible  Fun & Engaging  Family Support  Rewarding  Comfort through Supervision
  13. 13. Has eHealth Technologies delivered on the promise for Cognitive Training & Rehab? The Journey has Started.
  14. 14. Thank You Laura Fay, HAPPYneuron, Inc. (a Scientific Brain TrainingTM Company) 650-776-4352