WELCOMELAUREN LAMBERTLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Unmet Need• Sorority needs a more efficient wayto store recruitment information andvoting sheets.Lauren Lambert / Professo...
Social Group• Sorority at Hofstra University:• Delta GammaLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Extreme UsersLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Vice-PresidentMembership: Kelsey GundelDirect o...
Ethnographic ResearchRecruitment crews meeting.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ethnographic ResearchCollecting Chapter’s voting sheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ethnographic ResearchPhysically tallying each voting sheet.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ethnographic ResearchUnorganized piles of voting sheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ethnographic ResearchScreenshot of multiple e-mailsregarding times/places ofrecruitment events.Lauren Lambert / Professor ...
InterviewLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
InterviewLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Interview Excerpts• “Sometimes I send an e-mail and get sixdifferent responses”• Felicia Colavito, Director of Recruitment...
Interview Excerpts• “We have to hand out voting sheets to every sister, gothrough each potential new member’s picture & th...
Observations• Recruitment crews don’t have a commonplace tocommunicate and make sure tasks arecompleted.• Loose voting she...
Observations• Sending multiple e-mails or texts regardingrecruitment times, locations and otherinformation gets confusing....
Draft Ideas• Application would store recruitment informationtimes/places in one convenient place & would beregularly updat...
Draft Ideas• Application would be accessible to each sister’ssmartphones/iPads so there could be quick andefficient voting...
Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Ideation Session: Results• Unmet Need: Better communication, moreorganization and efficient voting.• Who: Sororities or Fr...
Application ResearchLauren Lambert / Professor Klinkowstein / FA102D / Spring 201360 Photos• This will store imagesof all ...
Application ResearchLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Pixtant• An application thathelps you re...
WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Homepage• Chapter newsfeed thatprovidesannouncemen...
WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Crews• Crew’s task list wouldbe listed and able to...
WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Statistics• Organizes potentialnew members bypictu...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Taylor and Laura arein charge ofrecruitment f...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Laura is in charge ofcontactingrecruitment cr...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Taylor is in charge ofall recruitmentaspects,...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Introducing: Crewnect• A new application that...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Crewnect allowsLaura to maintain hercrews’ to...
User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Recruitment used tobe stressful andunorganize...
Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013crewnect
Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Words associatedwith application:• Communica...
Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013First draft:• The design being blackis very ...
Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Second draft:• The design is betterwith colo...
Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Final Draft:
Thank YouLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
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Application Design Powerpoint

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Application Design Powerpoint

  1. 1. WELCOMELAUREN LAMBERTLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  2. 2. Unmet Need• Sorority needs a more efficient wayto store recruitment information andvoting sheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  3. 3. Social Group• Sorority at Hofstra University:• Delta GammaLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  4. 4. Extreme UsersLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Vice-PresidentMembership: Kelsey GundelDirect of Recruitment Records:Felicia Colavito
  5. 5. Ethnographic ResearchRecruitment crews meeting.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  6. 6. Ethnographic ResearchCollecting Chapter’s voting sheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  7. 7. Ethnographic ResearchPhysically tallying each voting sheet.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  8. 8. Ethnographic ResearchUnorganized piles of voting sheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  9. 9. Ethnographic ResearchScreenshot of multiple e-mailsregarding times/places ofrecruitment events.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  10. 10. InterviewLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  11. 11. InterviewLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  12. 12. Interview Excerpts• “Sometimes I send an e-mail and get sixdifferent responses”• Felicia Colavito, Director of Recruitment Records• “I really just need the organization because itcan get very confusing at times.”• Felicia Colavito, Director of Recruitment RecordsLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  13. 13. Interview Excerpts• “We have to hand out voting sheets to every sister, gothrough each potential new member’s picture & thentally votes which ends up taking forever!• Kelsey Gundel, Vice President: Membership• “We have to count yes/no votes and then figure outpercentages. We then have to enter all theinformation manually online and that takes a very longtime.”• Kelsey Gundel, Vice President: MembershipLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  14. 14. Observations• Recruitment crews don’t have a commonplace tocommunicate and make sure tasks arecompleted.• Loose voting sheets are unorganized and a wasteof paper.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  15. 15. Observations• Sending multiple e-mails or texts regardingrecruitment times, locations and otherinformation gets confusing.• Physically tallying votes is inefficient and can leadto error.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  16. 16. Draft Ideas• Application would store recruitment informationtimes/places in one convenient place & would beregularly updated.• Application would give crews a place to delegateand complete tasks.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  17. 17. Draft Ideas• Application would be accessible to each sister’ssmartphones/iPads so there could be quick andefficient voting.• Application would automatically count votes forvice-president: membership & create percentagesthat could be exported to either e-mail or Excelspreadsheets.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  18. 18. Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  19. 19. Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  20. 20. Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  21. 21. Ideation SessionLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  22. 22. Ideation Session: Results• Unmet Need: Better communication, moreorganization and efficient voting.• Who: Sororities or Fraternities• Functionality: The application would store allrecruitment information in one place & beaccessible to all members.Lauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  23. 23. Application ResearchLauren Lambert / Professor Klinkowstein / FA102D / Spring 201360 Photos• This will store imagesof all potential newmembers.• Will allow quick andeasy voting.
  24. 24. Application ResearchLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Pixtant• An application thathelps you receiveinstant feedback onany decision you aretrying to make.• Automatically tallysvotes for you.
  25. 25. WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Homepage• Chapter newsfeed thatprovidesannouncementsstarting with mostrecent• Bottom icons lead toother sub-levels
  26. 26. WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Crews• Crew’s task list wouldbe listed and able toget checked off whencompleted• Lower half of screenwould have adiscussion/messageboard for crew if theyhad any questions
  27. 27. WireframesLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Statistics• Organizes potentialnew members bypicture and percentranking• Numbers easilyexportable (to Excel ore-mail) by bottomright corner icon
  28. 28. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Taylor and Laura arein charge ofrecruitment for theirsorority• Taylor is in charge ofdelegating allrecruitment tasks• Laura is her “righthand” and assistsTaylor with whatevershe may need
  29. 29. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Laura is in charge ofcontactingrecruitment crews• She also must makesure they successfullyfinish their tasks andshow up to events ontime• Sends multiple emails
  30. 30. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Taylor is in charge ofall recruitmentaspects, but one ofthe most timeconsuming is theprocess of tallyingvotes• It’s inefficient andtime consuming• A lot of room forhuman error
  31. 31. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Introducing: Crewnect• A new application thatallows Taylor to provideher sorority withcurrent recruitmentinformation andupdates• Clear and easy-to-usenewsfeed
  32. 32. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Crewnect allowsLaura to maintain hercrews’ to-do lists andensure everything isgetting done• She is able to quicklyand easily add or edittasks
  33. 33. User ScenarioLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013• Recruitment used tobe stressful andunorganized• Now Laura andTaylor’s lives aremade easier with thehelp of Crewnect• Chapter members aremuch happier withthe ease ofcommunication
  34. 34. Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  35. 35. Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  36. 36. Name DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013crewnect
  37. 37. Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Words associatedwith application:• Communication• Organization• Recruitment• Efficient• Connected
  38. 38. Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013
  39. 39. Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013First draft:• The design being blackis very bland• Blue font is too neutral• Overall, the logo doesnot stand out
  40. 40. Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Second draft:• The design is betterwith color• However, pink andblue is too repetitive
  41. 41. Logo DevelopmentLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013Final Draft:
  42. 42. Thank YouLauren Lambert / Professor Klinkowstein / FA102D / Spring 2013

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