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Management Final Project Fall 2008


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Create a company and develop its structure, culture, motivation methods, leadership methods, etc.

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Management Final Project Fall 2008

  1. 1. Rich Appell ∙ Jack Della Volpe ∙ Kristin Hohn ∙ Lauren Reichl ∙ Lisa Tarantino
  2. 2. <ul><li>Late night food truck </li></ul><ul><li>Target Market: 18-30 years of age </li></ul><ul><li>Saint Joseph’s University, Villanova University, Haverford College </li></ul><ul><li>Parked at an established location Wednesday-Saturday nights </li></ul><ul><li>10 PM – 3 AM </li></ul>
  3. 4. <ul><li>45.5% of people surveyed sometimes get food after going out </li></ul><ul><li>43% of people surveyed travel to get food </li></ul><ul><li>38.8% of people surveyed rarely order food for delivery </li></ul><ul><li>42% of people surveyed are often unable to get food because establishments are closed </li></ul><ul><li>41.8% of people surveyed are often unable to get food because establishments are too far away </li></ul>
  4. 6. <ul><li>Functional Structure - two types employees </li></ul><ul><ul><li>Administrative personnel </li></ul></ul><ul><ul><li>Food Handlers </li></ul></ul><ul><li>All Food Handlers will be cross trained in each position </li></ul><ul><li>Job rotation </li></ul><ul><li>Fulfill employees belongingness needs </li></ul>
  5. 12. STEAKS Regular Steak- $5.25 Cheese Steak- $5.75 Chicken Steak- $5.75 Chicken Cheese Steak- $6.00 -T oppings(onions, peppers, mushrooms, pepperoni) $.50 each BURGERS Hamburger- $3.00 Cheeseburger-$3.50 -Toppings(onions, mushrooms, lettuce, tomato) $.50 each GRINDERS Meatball Grinder- $4.00 Sausage & Pepper Grinder- $4.50 menu SIDES French Fries- $2.00 Cheese Fries- $2.50 Fried Mozzarella Sticks- $4.75 Chicken Fingers- $6.00 Pierogies- $3.00 Chips- $.50 ICE CREAM Ice Cream Sandwiches- $1.00 BEVERAGES Soda- $1.00 Coffee & Tea- $1.00 Bottled Water-$1.00
  6. 13. leadership – trait approach <ul><li>Two Trait Perspectives </li></ul><ul><li>Strive to be honest, competent, forward-looking, inspiring and intelligent leaders, we will lead using the same qualities we’re looking for in employees </li></ul><ul><li>Act ethically and fairly towards our employees, allow them off when requested </li></ul><ul><li>Accommodate employee’s personal schedules and divide hours equally </li></ul><ul><li>Will be available to our employees so they feel comfortable enough to approach us with any problems they may be experiencing, understand they may miss work for personal problems & emergencies </li></ul>
  7. 14. leadership – trait approach <ul><li>Will be considering people who withhold the same characteristics that we as managers posses </li></ul><ul><li>Most important quality in employees= reliability </li></ul><ul><li>Need workers that are serious about their job & responsible for fulfilling obligations to the company </li></ul><ul><li>Must be able trust employees not to steal/ cheat company </li></ul>
  8. 15. <ul><li>University of Michigan Leadership Model </li></ul><ul><li>We have equal concern for relationship & task focus because most effective leaders balance concentration between actual job & satisfying employee needs </li></ul><ul><li>Will have high relationship & task focus for new inexperienced employees, </li></ul><ul><ul><li>offer training sessions before new employees begin work & a monthly “refresher” course & meeting for all employees </li></ul></ul>leadership – behavioral approach
  9. 16. <ul><li>If certain tasks are being performed poorly (too little/much inventory ordered, food not being sold to achieve production efficiency), we will act with job-centered behavior and focus on the problem to correct it </li></ul><ul><li>If the problems are being caused my employee dissatisfaction we will take on a employee-centered behavior to focus on meeting the needs and satisfying our employees. </li></ul><ul><ul><li>Ex- if an employee was performing poorly because he was upset about his schedule we would recognize the problem and address the situation by changing his schedule to what would best accommodate the company and him </li></ul></ul>leadership – behavioral approach
  10. 17. <ul><li>Path-Goal Leadership Model </li></ul><ul><li>We will help employees by tying meaningful rewards to goal accomplishment, reduction of barriers, & by providing constant support </li></ul><ul><ul><li>$50 gift card to each team member on truck w/ highest sales & 1 day paid vacation driver w/ no traffic violations in 1 year </li></ul></ul><ul><ul><li>Remove barriers by providing training for cooks, drivers, & administrative personnel </li></ul></ul><ul><ul><li>Open door policy- employees freely offer suggestions & their opinions to managers </li></ul></ul>
  11. 18. <ul><li>Leadership goal: increase number &kinds personal payoffs to employees for work-goal attainment </li></ul><ul><ul><li>Assign team members w/ similar or compatible traits to same team to increase work group dynamics </li></ul></ul>
  12. 19. leadership – contingency approach <ul><li>Main goal each night of operation= sell all the food on the truck and make the highest amount of profit possible. </li></ul><ul><li>Employee satisfied staff </li></ul><ul><li>Create regular customer base at each location </li></ul><ul><li>Administrative staff complete their jobs effectively & efficiently which will enhance performance food handlers </li></ul>
  13. 20. <ul><li>Maslow’s Hierarchy of Needs Theory </li></ul><ul><li>Goal-Setting Theory </li></ul><ul><li>Expectancy Theory </li></ul><ul><li>Reinforcement Theory </li></ul><ul><li>Job Characteristics </li></ul>
  14. 21. <ul><ul><li>Code of conduct </li></ul></ul><ul><ul><li>Host out-of-work gatherings and activities </li></ul></ul><ul><ul><li>Weekly gathering before Saturday’s shift </li></ul></ul><ul><ul><li>Recognition, rewards, bonuses, and employee of the month </li></ul></ul><ul><ul><li>Raises and promotions for the most qualified employees </li></ul></ul>Maslow’s hierarchy of needs theory
  15. 23. <ul><li>Useful for motivating our 3 truck crews. </li></ul><ul><ul><li>Goal: Truck team that earns the most profit for the month. </li></ul></ul><ul><ul><li>Reward: $50 Gift Card each to Giant </li></ul></ul><ul><ul><li>Goal: Accident and ticket free for one year. </li></ul></ul><ul><ul><li>Reward : One day paid vacation. </li></ul></ul><ul><li>To ensure our employees reach these goals we will: </li></ul><ul><ul><li>Require each truck crew employee to complete a defensive driving coarse. </li></ul></ul><ul><ul><li>Provide periodic training in sales. </li></ul></ul>
  16. 24. expectancy theory
  17. 25. reinforcement theory <ul><li>Performance reviews, by management and customers, will be used to evaluate our employees. </li></ul><ul><li>Positive Reinforcement </li></ul><ul><ul><li>Rewards and Recognition </li></ul></ul><ul><ul><ul><li>Truck with highest monthly sales- $50 gift card </li></ul></ul></ul><ul><ul><ul><li>Bonus for remaining ticket and accident free for one year- One day paid vacation </li></ul></ul></ul><ul><ul><ul><li>Raise for staying with the company on a yearly basis </li></ul></ul></ul>
  18. 26. <ul><li>Punishment </li></ul><ul><ul><li>Frequent complaints by customers will result in punishment </li></ul></ul><ul><ul><li>No Call-No Show Policy </li></ul></ul><ul><ul><ul><li>Deters employees from tardiness and absence </li></ul></ul></ul><ul><ul><ul><li>First Offense: Warning </li></ul></ul></ul><ul><ul><ul><li>Second Offense: Loss of schedule choice </li></ul></ul></ul><ul><ul><ul><li>Third Offense: Termination </li></ul></ul></ul>reinforcement theory
  19. 27. <ul><li>Meaningfulness of Work </li></ul><ul><ul><li>Job Rotation- the three truck crews will rotate jobs </li></ul></ul><ul><li>Responsibility for Results </li></ul><ul><ul><li>Give the three truck crews autonomy </li></ul></ul><ul><li>Knowledge of Results </li></ul><ul><ul><li>Receive feedback through positive and negative reinforcement </li></ul></ul>
  20. 28. <ul><li>Not just a job, Not just co-workers </li></ul><ul><li>Teamwork </li></ul><ul><li>Family </li></ul>Team building trips and activities Holiday Parties Lounge Sports Leagues
  21. 29. <ul><li>Criticism </li></ul><ul><li>Security </li></ul><ul><li>Friendliness </li></ul><ul><li>Guidance </li></ul><ul><li>Hard Work </li></ul>We at The Midnight Snack are 100% dedicated to the 4 Fs: F riendly, F ast, F abulous F ood “ There is something that is much more scarce, something rarer than ability. It is the ability to recognize ability.”-Robert Half “ Acting on a good idea is better than just having a good idea.”-Robert Half Value Statement: Basic underlying value that all Midnight Snack employee’s hold true!
  22. 30. <ul><li>The Golden Steak Award </li></ul><ul><li>Truck teams </li></ul><ul><li>The Silver Dollar Award </li></ul><ul><li>Hub workers </li></ul>
  23. 31. <ul><li>Rites & Rituals: </li></ul><ul><li>Saturday BBQs </li></ul><ul><li>Year End Dinners </li></ul>Role Modeling Positive Attitudes Reaction to Crises Grace Under Pressure Job Coaching Help Out Training Cook Training, Truck Training
  24. 32. <ul><li>“ Good night! How can I help you?” </li></ul><ul><li>Employees in PJ’s </li></ul><ul><li>Food served on “bed plates” </li></ul><ul><li>Lullaby soundtrack </li></ul>
  25. 33. <ul><li>Political-legal forces </li></ul><ul><li>Sociocultural forces </li></ul><ul><li>Demographic forces </li></ul><ul><li>Economic forces </li></ul><ul><li>Technology forces </li></ul>
  26. 34. <ul><li>The Midnight Snack is a highly dynamic organization because we have the flexibility to change our location when we are faced with a change in the environment , such as when students go home during the summer </li></ul><ul><li>The Midnight Snack has a relatively low complexity level because of the consistency of the external factors </li></ul><ul><li>The future of The Midnight Snack is fairly predictable because as long as students are still attending these colleges, there will always be customers for us to serve </li></ul><ul><li>The environment is munificent towards The Midnight Snack because the environment provides us with the adequate resources and the opportunities to enter the community </li></ul>
  27. 35. <ul><li>When asked if there were to be a food vendor located at the Overbrook Train Station open between 10 PM – 3 AM, that served affordable food such as cheesesteaks and french fries, 82% of Saint Joe’s students who were surveyed said that they would be likely to use this service and 73% said that they would choose this establishment over their usual late night food establishment. </li></ul>
  28. 36. <ul><li>Flyers </li></ul><ul><li>Radio </li></ul><ul><li>Word of Mouth </li></ul><ul><li>PJ Shirts </li></ul><ul><li>Facebook </li></ul><ul><li>School Newspapers </li></ul>
  29. 37. <ul><li>Employees </li></ul><ul><li>Owners </li></ul>internal task <ul><li>Customers </li></ul><ul><li>Competitors </li></ul><ul><li>Suppliers </li></ul><ul><li>Lenders </li></ul><ul><li>Governments </li></ul>
  30. 38. <ul><li>Trucks </li></ul><ul><li>Freezers and refrigerators </li></ul><ul><li>Cash registers </li></ul><ul><li>Grills </li></ul><ul><li>Deep fryers </li></ul><ul><li>GPS systems </li></ul><ul><li>Computers and the appropriate software </li></ul><ul><li>Phones and cell phones </li></ul>
  31. 39. <ul><li>3 Trucks with: </li></ul><ul><ul><li>Freezer $3,139.00 </li></ul></ul><ul><ul><li>Refrigerator $2,759.00 </li></ul></ul><ul><ul><li>Cash Register $279.00 </li></ul></ul><ul><ul><li>Grill $4,629.00 </li></ul></ul><ul><ul><li>Deep Fryer $529.00 </li></ul></ul><ul><ul><li>GPS $189.99 </li></ul></ul><ul><ul><li>Cell Phone </li></ul></ul>technology <ul><li>Headquarters: </li></ul><ul><ul><li>Freezers </li></ul></ul><ul><ul><li>Refrigerators </li></ul></ul><ul><ul><li>Computers </li></ul></ul><ul><ul><li>Software for payroll and inventory </li></ul></ul><ul><ul><li>Grill </li></ul></ul><ul><ul><li>Phones </li></ul></ul>
  32. 40. <ul><li>Griddle, Thermostatic Controlled, 1/2&quot; Thick, 60&quot; Wide , Electric. </li></ul><ul><li>Reach-In Freezer, 2 Doors, 39-1/2&quot; Wide, Bottom Mount, S/S Front </li></ul>technology <ul><li>Reach-In Refrigerator, 2 Doors, 54&quot; Wide, Top Mount. </li></ul><ul><li>Fryer Electric Countertop,Single, 14 Lb., 120 Volt </li></ul>
  33. 41. <ul><li>Sharp XE-A302 Cash Register </li></ul><ul><li>Garmin - nüvi 205 Portable GPS - Piano Black </li></ul>technology <ul><li>Netsuite Inventory Management </li></ul><ul><li>QuickBooks Enhanced Payroll </li></ul>
  34. 42. truck