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USING TWITTER
TO LAND A JOB
Presented byTom Gimbel,
President and CEO of LaSalle Network
JOB SEEKERS DON’T USE TWITTER
0
500
1000
1500
Twitter Facebook LinkedIn Other N/A to Job
Search
Which social media tool is used most during the
job sear...
BENEFITS OF USING TWITTER
 Information-gathering tool
 Feel for company culture
 Personality of executive team, staff
...
BEFOREYOU START
What is the point of this account?
Personal?
Professional?
CREATINGYOUR ACCOUNT
 Make your name theTwitter handle
 Choose an appropriate picture
 Description section:
 Treat as ...
PERSONAL TWEETS
Acceptable
PERSONAL TWEETS
UNacceptable
PROFESSIONAL TWEETS
Showcase knowledge of industry by tweeting:
FOLLOW, FOLLOW, FOLLOW!
Who is actively job
searching?
What types of
positions?
#USEHASHTAGS
 To find job openings, consider
searching with:
 #Resume
 #Interview
 #Opportunity
 #Recruiting
 #Jobse...
CONTACTING HIRING MANAGERS
 Would you leave 3 voicemails in one day?
 Initial involvement with hiring managers:
 Be inv...
JOB-SEARCHTOOLS
 Use other job-search tools
 Companies don’t only use Twitter
 LinkedIn still a dominate force
REMEMBER…
 Don't be too pushy
 Don't tweet just to tweet
 Make all your twitter interactions
intelligent
QUESTIONS?
Social Media Week - Using Twitter to Land Your Dream Job
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Social Media Week - Using Twitter to Land Your Dream Job

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LaSalle Network CEO, Tom Gimbel, spoke at Social Media Week 2013 about how to use Twitter to land your dream job.

Published in: Career, Technology, Business
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Social Media Week - Using Twitter to Land Your Dream Job

  1. 1. USING TWITTER TO LAND A JOB Presented byTom Gimbel, President and CEO of LaSalle Network
  2. 2. JOB SEEKERS DON’T USE TWITTER
  3. 3. 0 500 1000 1500 Twitter Facebook LinkedIn Other N/A to Job Search Which social media tool is used most during the job search?
  4. 4. BENEFITS OF USING TWITTER  Information-gathering tool  Feel for company culture  Personality of executive team, staff  Up-to-date company news
  5. 5. BEFOREYOU START What is the point of this account? Personal? Professional?
  6. 6. CREATINGYOUR ACCOUNT  Make your name theTwitter handle  Choose an appropriate picture  Description section:  Treat as elevator pitch  Why do you match this type of position?  Link to online profile
  7. 7. PERSONAL TWEETS Acceptable
  8. 8. PERSONAL TWEETS UNacceptable
  9. 9. PROFESSIONAL TWEETS Showcase knowledge of industry by tweeting:
  10. 10. FOLLOW, FOLLOW, FOLLOW! Who is actively job searching? What types of positions?
  11. 11. #USEHASHTAGS  To find job openings, consider searching with:  #Resume  #Interview  #Opportunity  #Recruiting  #Jobsearch
  12. 12. CONTACTING HIRING MANAGERS  Would you leave 3 voicemails in one day?  Initial involvement with hiring managers:  Be involved, but not too involved!  Don’t be desperate  Interact intelligently
  13. 13. JOB-SEARCHTOOLS  Use other job-search tools  Companies don’t only use Twitter  LinkedIn still a dominate force
  14. 14. REMEMBER…  Don't be too pushy  Don't tweet just to tweet  Make all your twitter interactions intelligent
  15. 15. QUESTIONS?

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