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5 Ideas for Great Business Presentations

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Slides from my keynote speech on "5 Ideas for Great Business Presentations." You can find more information and videos at www.lars-sudmann.com

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5 Ideas for Great Business Presentations

  1. 1. 1 Audiences Ideas for Great 5 Business Presentations Lars Sudmann mail@lars-sudmann.com @LarsSudmann
  2. 2. Flickr/Andy_Magee
  3. 3. Sales Division A Division B Division C Division D Division E Division F Division G
  4. 4. Create a ‘Win-Win’ Situation • Participation provides positive exposure for the company • • • Participation builds a stronger work force • • • Good Public Relations Educate the community Technical & non technical development Enhances personal networking ACME’s activities provide input in shaping policy & developing standards
  5. 5. Understandable Main facts Easy Essentials Not boring Clarity Simple Streamline Link the dots Core Message
  6. 6. www.futureatlas.com
  7. 7. ://www.flickr.com/photos/bernhardtsoccer
  8. 8. #1
  9. 9. “Oh, I have to do a presentation for the board meeting.”
  10. 10. “Ok, I think I now have everything covered…ugh, a lot of work!”
  11. 11. • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla
  12. 12. “Did you include the latest research findings as well? You should!”
  13. 13. “Ok”
  14. 14. • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla
  15. 15. “And please send it to the other departments for feedback”
  16. 16. “Ok”
  17. 17. “Please include this crucial piece of information” “What? There is no mention of the new organizational strategy?” “This is missing vital information”
  18. 18. “Ok”
  19. 19. • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla
  20. 20. “You have far too many slides…please cut”
  21. 21. “Oh…Ok”
  22. 22. • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla • Bla Bla Bla • Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla •Bla Bla Bla
  23. 23. “We have to go to the meeting, it’s starting in 5 minutes…”
  24. 24. “Oh…”
  25. 25. Have an objective
  26. 26. At the end of the presentation I want that______
  27. 27. Define Have an objective Align
  28. 28. #2
  29. 29. Define Have an objective Align TV test & Storyboard
  30. 30. Test it “Pecha Kucha style”
  31. 31. Lars Sudmann @ PK Maastricht
  32. 32. #3
  33. 33. Define Have an objective Align TV test & Storyboard Triple S
  34. 34. Audiences Flickr/strupey
  35. 35. Audiences Flickr/strupey
  36. 36. Return on Investment Marketing Activities 6.0 5.0 4.0 3.0 2.0 1.0 0.0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26
  37. 37. Statement Statistic Story
  38. 38. #4
  39. 39. The PowerPoint Paradox
  40. 40. 1,300,000
  41. 41. Define Have an objective Align Storyboard Get Visual Triple S
  42. 42. Integrated Pest Management - the three step pest situation assessment In a first step we need to analyze info from scouting and pest identification. The second step is the cost benefit analysis, where we need to assess the control cost vs. damage cost. After that, we should in a third step determine the exact need for pest control.
  43. 43. Pest Situation Assessment: A 3-step approach  Step 1: Analyze info from scouting and pest identification  Step 2: Compare control cost vs. damage cost  Step 3: Determine need for pest control
  44. 44. Pest Situation Assessment
  45. 45. 3-step approach
  46. 46. 1 Analyze info from scouting and pest identification
  47. 47. 2 Compare control cost vs. damage cost
  48. 48. 3 Determine need for pest control
  49. 49. One key message per slide
  50. 50. A picture says more than a 1000 words…
  51. 51. … … but
  52. 52. … but…
  53. 53. …not every picture!
  54. 54. Fit to the message
  55. 55. Full Use of ‘Real Estate’
  56. 56. Rainy countries Rainy Countries • Belgium • A lot of rain • More than the rest ACME, Inc Passion to Perform
  57. 57. Rainy Country
  58. 58. Define Have an objective Align Storyboard De-Clutter Full real estate Fitting to message Get Visual Triple S
  59. 59. #5
  60. 60. Define You Have an objective Align Storyboard De-Clutter Full real estate Fitting to message Get Visual Triple S
  61. 61. This is a typical process slide that explains in great details things and serves at the same time as a hand out Phase 3 Step 2 Axis T There is a missioncritical need to fill these columns Where is the logic in here? Order Generation typicallly involcves two fragments Data will have to be found so that hypothesis can be Summa ry We need to invest in ultralight synergy based models Overall Focus Needs to Be Changed
  62. 62. Presentation on subject ABC This is to report the status of project ABC. Financial implications of ABC There is very slow progress in project ABC. The project does not meet our business needs. A review of the set up is required. A lot of money was wasted on launching the project. We need more involvement of the team members.
  63. 63. ://www.flickr.com/photos/bernhardtsoccer
  64. 64. Touch Turn Talk
  65. 65. Audiences
  66. 66. Flickr/evilerin
  67. 67. Audiences
  68. 68. The Base: Confidence
  69. 69. The X-Factor: Individual
  70. 70. The Extra: Passion
  71. 71. “When he speaks everybody can see that he is burning for his subject. That convinces Audiences others” Bosch CEO F. Fehrenbach over former BASF CEO J. Hambrecht
  72. 72. Define TTT Passion De-Clutter Full real estate Fitting to message You Have an objective Align Storyboard Get Visual Triple S Statement Statistic Story
  73. 73. 1 Audiences Ideas for Great 5 Business Presentations Lars Sudmann mail@lars-sudmann.com @LarsSudmann

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