Japanese promotion

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For a summary of why everyone has a reason to study Japanese this presentation explains some of the reasons why those interested in exams, economics, business, technology, cars, energy saving, culture or language might want to consider studying Japanese.

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  • Way more patents than the US which has more than double the population. A few hundred in Ireland.
  • Sony, Toshiba and IBM are funding a research centre into the Cell Broadband Engine…
  • Japanese promotion

    1. 1. なぜ日本語? Presenter    Karen Ruddock         Why Japanese?
    2. 2. Everyone has a reason to choose Japanese
    3. 3. Who are YOU? <ul><li>The Exam Worrier </li></ul><ul><li>The Economic Warrior </li></ul><ul><li>The Techno Freak </li></ul><ul><li>The Petrol Head </li></ul><ul><li>The Eco Warrior </li></ul><ul><li>The Culture Vulture </li></ul><ul><li>The Language Lover </li></ul><ul><li>The Trailblazer </li></ul>
    4. 4. For the Exam Worrier <ul><li>Japanese has been a proper LC subject for 6 years </li></ul><ul><li>You get the same points for Japanese as for other subjects </li></ul><ul><li>It is counted as a modern language for getting into college </li></ul><ul><li>The PPLI pay and supply the teachers </li></ul><ul><li>You can study it in college in DCU, UCD, and UL </li></ul>
    5. 5. What’s this? % of LC candidates who got A or B in different languages
    6. 6. The Syllabus <ul><li>Similar to the other language syllabuses BUT shorter because: </li></ul><ul><ul><li>You only study it for two years </li></ul></ul><ul><ul><li>You learn another writing system </li></ul></ul><ul><li>AND especially relevant because: </li></ul><ul><ul><li>It’s new </li></ul></ul><ul><ul><li>The LC exam is very up to date </li></ul></ul>
    7. 7. For the Economic Warrior <ul><li>Japan has the 2 nd largest economy in the world </li></ul><ul><li>If you go into business, engineering, manufacturing, or economics, you will be competing with or working for a Japanese company in the future </li></ul><ul><li>The global centre of gravity has moved to Asia </li></ul>
    8. 8. If you want to be a successful economic warrior… <ul><li>You need to be able to communicate with customers in their own language if you want to win their business. </li></ul><ul><li>You need an insider view of the culture because understanding the culture can make or break an important business deal and the best way to learn the culture is to learn the language. </li></ul>
    9. 9. For the Techno Freak <ul><li>The Japanese are world leaders in high tech areas such as electronics, optical media, semiconductor manufacturing, industrial robotics, and fermentation processes. </li></ul><ul><li>The Japanese are innovators, filing 420,000 patent applications every year, way more than any other country. </li></ul><ul><li>It’s worth knowing why! </li></ul>
    10. 10. The World Leaders in Technology have reached Ireland <ul><li>The World Research Centre for the powerful chip at the heart of the Sony Playstation 3 is at Trinity </li></ul><ul><li>Alps Electric, a Japanese company, are developing a market leader in terms of driver safety in Cork </li></ul><ul><li>Shimatsu, leaders in the field of novel imaging techniques have a base in NUIG </li></ul>
    11. 11. For the Petrol Head <ul><li>The highest number of cars produced are in Japan </li></ul><ul><li>Toyota, a Japanese company, is the world’s largest car manufacturer </li></ul><ul><li>The 5 most reliable car brands (What Car 2005) are Japanese </li></ul>
    12. 12. And there’s more… <ul><li>Honda and Toyota are the world’s leaders in hybrid car technology </li></ul><ul><li>Honda and Toyota are also leading the way in reducing smog production, fuel consumption, and overall emissions in both their hybrid and standard vehicle models. </li></ul>
    13. 13. For the Eco Warrior <ul><li>Japan is the world leader in energy efficiency </li></ul><ul><ul><li>Japan has boosted its energy efficiency by 37% over the last 30 years </li></ul></ul><ul><ul><li>Japan has also doubled its GDP while cutting its petroleum consumption by 8% </li></ul></ul><ul><ul><li>Japan uses only half the amount of energy that the United States and the European Union do and about one-ninth of what India and China do. </li></ul></ul>
    14. 14. The eco warrier stands to learn a lot from the Japanese <ul><li>How they make people understand the importance of energy conservation </li></ul><ul><li>How they support the uptake of new energy efficient technologies </li></ul><ul><li>How they can encourage a further 30% increase in efficiency when they are already a world leader </li></ul>This is about understanding Japanese culture!
    15. 15. For the Culture Vulture <ul><li>A knowledge of Japanese will </li></ul><ul><ul><li>give you direct access to Japanese film, animation, and comic books </li></ul></ul><ul><ul><li>will help you understand the terminology used in your favorite martial art </li></ul></ul><ul><ul><li>Will give you an edge on style (Japan is a fashion trendsetter) </li></ul></ul><ul><ul><li>Help you to order sashimi like a native at your favorite Japanese restaurant! </li></ul></ul>
    16. 16. And it’s not just about that kind of culture <ul><li>By learning a language as different from English as Japanese you learn a whole new way of thinking, doing and being, you find a new self </li></ul><ul><li>You learn to step outside the culture you live in and see it from a fresh, new perspective. </li></ul>
    17. 17. For The Language Lover <ul><li>The grammar of Japanese is simpler than that of European languages. </li></ul><ul><ul><li>Japanese nouns have no gender or plural forms </li></ul></ul><ul><ul><li>There are only two verb tenses, present and past </li></ul></ul><ul><ul><li>There are only two irregular verbs </li></ul></ul><ul><ul><li>There are only 5 vowel sounds </li></ul></ul><ul><ul><li>Spelling is phonetically consistent </li></ul></ul>
    18. 18. And if you want to communicate with 10% of people on the web… <ul><li>The Japanese make up the third largest language community on the Internet, after only English and Chinese speakers. </li></ul>
    19. 19. For the Trailblazer <ul><li>Japanese is different </li></ul><ul><li>It’s a road less travelled </li></ul><ul><li>You’ll be one of the few </li></ul>
    20. 20. And it will bring you further… <ul><li>Learning Japanese brings you a step closer to taking on Korean or Chinese because: </li></ul><ul><ul><li>The grammar of Japanese is very similar to that of Korean and both languages have a similar system of honorifics for showing respect. </li></ul></ul><ul><ul><li>Japanese takes its kanji writing system from the Chinese system of ideographs. </li></ul></ul>
    21. 21. <ul><li>Why not Japanese? </li></ul>

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