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Safe Travels iPhone App

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Usability Class Group Presentation

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Safe Travels iPhone App

  1. 1. “ Safe Travels” iPhone Application By: Organized Confusion Keny, Kristina, Marc, and Nat
  2. 2. Overall Concept <ul><li>What is “Safe Travels”? </li></ul><ul><ul><li>Purpose </li></ul></ul><ul><ul><ul><li>Resource/Business Model </li></ul></ul></ul><ul><ul><li>Target audience </li></ul></ul><ul><ul><ul><li>≥ 25 years (M/F) </li></ul></ul></ul><ul><ul><ul><li>iPhone owner/app user </li></ul></ul></ul><ul><ul><ul><li>Travelers </li></ul></ul></ul><ul><ul><li>Application Highlights </li></ul></ul><ul><ul><ul><li>International </li></ul></ul></ul><ul><ul><ul><li>Type of crime </li></ul></ul></ul><ul><ul><ul><li>Timeframe </li></ul></ul></ul><ul><ul><ul><li>Other Cities </li></ul></ul></ul><ul><ul><ul><li>User Reviews </li></ul></ul></ul>
  3. 3. Prototype 1.0
  4. 4. User Testing Prototype 1.0 <ul><li>Results/Feedback </li></ul>Search Difficulty UI Frustration User Review – Button Names & Functions Unclear Other City Search – Unclear Path
  5. 5. Prototype 2.0 <ul><li>Improvements </li></ul><ul><ul><li>User Interface </li></ul></ul><ul><ul><li>Overall User Experience </li></ul></ul>
  6. 6. User Testing Prototype 2.0 <ul><li>Results/Feedback </li></ul>Crime Filtering Read Reviews Location Search Other Cities Search
  7. 7. Prototype 3.0
  8. 8. Competitor Review <ul><li>CrimeSpot Lite </li></ul><ul><li>Crime Map </li></ul><ul><li>Crime Reports </li></ul><ul><li>Safe Travels </li></ul>
  9. 9. Crime Spot Lite <ul><li>Map </li></ul><ul><li>Safety of area </li></ul><ul><li>Search options </li></ul><ul><li>Live View </li></ul><ul><li>Alert System </li></ul><ul><li>Business Models </li></ul><ul><li>International? </li></ul><ul><li>Differences/Similarities/Issues </li></ul>
  10. 10. Crime Map <ul><li>Map </li></ul><ul><li>Address or Agency Search </li></ul><ul><li>Filters Available </li></ul><ul><ul><li>Dates, Type, List View </li></ul></ul><ul><li>Map types </li></ul><ul><ul><li>Aerial, Map, Hybrid </li></ul></ul><ul><li>Alert System </li></ul><ul><li>Business Model </li></ul><ul><li>International? </li></ul><ul><li>Differences/Similarities </li></ul>
  11. 11. Crime Reports <ul><li>Map </li></ul><ul><li>Current/Address Search </li></ul><ul><li>Filters Available </li></ul><ul><ul><li>Dates, Type, List View </li></ul></ul><ul><li>Alert System </li></ul><ul><li>Business Model </li></ul><ul><li>International? </li></ul><ul><li>Differences/Similarities </li></ul>
  12. 12. Safe Travels <ul><li>Map </li></ul><ul><li>Address Search </li></ul><ul><li>Filters Available </li></ul><ul><ul><li>Dates, Type, List View </li></ul></ul><ul><li>Review and Rate </li></ul><ul><li>Business Model </li></ul><ul><li>International? </li></ul><ul><li>Why Safe Travels? </li></ul>
  13. 13. User Journey Video

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