Time and resources can be in short supply when you need to get content out quickly online. This session will offer a breakdown of best practices that can bring a whole new world of content creation to your social media communities. Learn how crowdsourcing and cross-promoting enabled Frostburg State University to travel on the go in Peru, and inspire a campus community to add their voices and imagery to the University's marketing and branding. Discover tricks for finding and curating content to your best advantage, ensuring constituents are ambassadors and storytellers.
PRESENTERS: Becca Ramspott, Communications Specialist, Frostburg State University, and Kyle Gunnels, Senior Project Director, TVP Communications
CASE District II Annual Conference, Baltimore, MD Feb. 10, 2014