What is Twitter and How Can I use It?


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A look into Twitter and how it can be used for programming efforts in Cooperative Extension.

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What is Twitter and How Can I use It?

  1. 1. What is Twitter and How Can I Use It? Kyleen Burgess Area Information Management Agent Region 3
  2. 3. What Is Twitter? <ul><li>People want to connect </li></ul><ul><li>Asks one question - What Are you Doing? </li></ul><ul><li>Answers must be under 140 characters </li></ul><ul><li>Can be sent via mobile texting, instant messaging or the web </li></ul>
  3. 4. Twitter Background <ul><li>Started in 2006 </li></ul><ul><li>2007 Twitter Inc. was founded </li></ul><ul><li>Approx. 26.5 million US users </li></ul><ul><ul><li>25% don’t tweet </li></ul></ul><ul><ul><li>50% tweet once every 76 hrs. </li></ul></ul><ul><li>Has it share of spam/junk </li></ul>
  4. 5. Twitter Demographics <ul><li>11% of users ages 12-17 </li></ul><ul><li>growth has come from adults who might not have used other social sites before </li></ul><ul><li>Use of social networking by people aged 35 to 54 grew 60 percent in the last year. </li></ul><ul><li>Almost everyone under 35 uses social networks </li></ul><ul><li>Facebook = identity / Twitter = issue of the day </li></ul>
  5. 6. How Does It Work? <ul><li>Create an account (sign up) </li></ul><ul><li>Find people to follow </li></ul><ul><li>Tweet to your hearts content </li></ul><ul><ul><li>Remember twitter is more about broadcasting, not so much about connecting with people </li></ul></ul>
  6. 7. Who to Follow? <ul><li>Clients </li></ul><ul><ul><li>Ask for twitter names - search </li></ul></ul><ul><li>Co-Workers </li></ul><ul><ul><li>@Jbcoltrain, @rconlon </li></ul></ul><ul><li>News Sources </li></ul><ul><ul><li>@WAVY_News, @WAVY_Weather, @CNN_Newsroom </li></ul></ul>
  7. 8. More following <ul><li>Colleges from afar </li></ul><ul><ul><li>@pflores @uwcesedtech </li></ul></ul><ul><li>Information Management Agent </li></ul><ul><ul><li>@misskyleejean, @jdorner </li></ul></ul><ul><li>Announcement Services </li></ul><ul><ul><li>@ncce_news, @NCStateNews </li></ul></ul>
  8. 9. The Language of a Tweet <ul><li>@ directs a tweet to another person </li></ul><ul><li>RT@ is a retweet and means that someone is reposting something else someone posted </li></ul><ul><li># - “Hash tag” used to identify common topics/trends </li></ul>
  9. 10. Twitter Applications <ul><li>Allows you to send and receive updates versus traditional log-in </li></ul><ul><li>Some work with Facebook </li></ul><ul><ul><li>Twhirl </li></ul></ul><ul><ul><li>TweetDeck </li></ul></ul><ul><ul><li>TwitterFox </li></ul></ul><ul><ul><ul><li>*all run on both Mac’s and PC’s </li></ul></ul></ul>
  10. 11. How Can I Use Twitter In Extension? <ul><li>Program Updates </li></ul><ul><li>Program Advertising </li></ul><ul><li>Moth Counts/Planting/Harvest Conditions </li></ul><ul><li>Helpful tips/tricks/hints </li></ul><ul><ul><li>Energy Conservation, Food Safety, Growing Together News Tips </li></ul></ul>
  11. 12. @Tykerman1’s Twitter Suggestions <ul><li>Converse – Twitter only becomes valuable, fun, interesting, entertaining, educational if you get involved. </li></ul><ul><li>Look – Find other people or businesses that interest you. Plenty of areas out there to keep you in the conversation. </li></ul>
  12. 13. <ul><li>Learn – Don’t be annoying. Learn the features of twitter. If you don’t know, ask. Someone sitting in their office or tractor will help you. </li></ul>
  13. 14. Resources <ul><li>http://bit.ly/BiAhj (NY Times Article) </li></ul><ul><li>@Tykerman1’s CNN interview – Twittering from the Tractor </li></ul><ul><ul><li>http://bit.ly/CtZcs </li></ul></ul><ul><li>Twittering FAQ: http://bit.ly/zO8N </li></ul><ul><li>Welcome To The Future: http://bit.ly/7IUcr </li></ul>
  14. 15. Thank you! <ul><li>Kyleen Burgess - Region 3 IM agent </li></ul><ul><li>@misskyleejean </li></ul><ul><li>[email_address] </li></ul>