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WordPressNinja
                                                                         .Com




How Internet Can
Boost Your
Startup Business!
By Nico Julius, WordPressNinja.Com

How Internet Can Boost Your Startup Business! - WordPressNinja.Com               1
WordPressNinja
                                                                         .Com




About me
Hi, I’m Nico!
I’m a php-mysql developer, blogger &
WordPress lover, working and living in
Brussels, Belgium


You can contact me at:

Twitter @nicojulius
Web WordPressNinja.Com




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               2
WordPressNinja
                                                                                      .Com




Introduction
Starting a business is not easy. One of the most important questions is “where or
how am I going to find clients?”. If you already have experience or an existing
network, it’s possible to use that network to find clients.
But if you, like most of us, have to start from zero, this can be a hard nut to crack. In
this presentation I’m going to explain how you can use internet / digital media as an
advantage to find new clients:
1. Create your own web site
2. Start blogging!
3. Make use of social networking
4. Google Adsense




How Internet Can Boost Your Startup Business! - WordPressNinja.Com                            3
WordPressNinja
                                                                         .Com




    Create Your Own Web Site
                                          1
How Internet Can Boost Your Startup Business! - WordPressNinja.Com               4
WordPressNinja
                                                                         .Com




1. Create your own web site
> It can be expensive to let someone create your web site
> You can create your own web site:
   + This will save you a lot of money
   + There is a lot of information on the internet
   + Buying a commercial theme is much cheaper then creating your own
   + Software like WordPress, Joomla, Concreate5, Drupal is open source
   - It takes some time to learn it
   - You need some creativity




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               5
WordPressNinja
                                                                         .Com




                         Start Blogging!
                                          2
How Internet Can Boost Your Startup Business! - WordPressNinja.Com               6
WordPressNinja
                                                                         .Com




2. Start blogging!
+ First of all, blogging can attract a lot of visitors!
+ You have the ability to promote yourself as an expert
+ It’s easy to start blogging (Blogger, WordPress.com)
+ It creates trust for your readers / future clients
+ You can integrate it in your web site
- It takes some time to write good articles
- You have to maintain your blog




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               7
WordPressNinja
                                                                              .Com




2. Start blogging... How?
> To get good results, start your blog months BEFORE your business
> Make it look professional and stay positive
> Publish between 10 and 20 articles when you launch it
> Write about the products / services you’ll deliver with your business
> When you start your business, promote it on your blog!
> Some of your readers will turn into clients




How Internet Can Boost Your Startup Business! - WordPressNinja.Com                    8
WordPressNinja
                                                                         .Com




                      Make Use of
                                          3
                    Social Networking

How Internet Can Boost Your Startup Business! - WordPressNinja.Com               9
WordPressNinja
                                                                         .Com




3. Make use of social networking
Start promoting your services in your existing networks!




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               10
WordPressNinja
                                                                         .Com




                      Google AdWords
                                          4
How Internet Can Boost Your Startup Business! - WordPressNinja.Com               11
WordPressNinja
                                                                         .Com




4. Google AdWords
> Attract a lot of clients!
> Show your ads only to people who are interested
> A great way to put a a certain product or service in the picture




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               12
WordPressNinja
                                                                         .Com




                                   More Info
                                                i
How Internet Can Boost Your Startup Business! - WordPressNinja.Com               13
WordPressNinja
                                                                         .Com




i. More info:
Read the full article on:
http://www.wordpressninja.com/2011/10/how-internet-can-boost-your-
startup-business/




How Internet Can Boost Your Startup Business! - WordPressNinja.Com               14
Boost Startup Business
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Boost Startup Business

  • 1. WordPressNinja .Com How Internet Can Boost Your Startup Business! By Nico Julius, WordPressNinja.Com How Internet Can Boost Your Startup Business! - WordPressNinja.Com 1
  • 2. WordPressNinja .Com About me Hi, I’m Nico! I’m a php-mysql developer, blogger & WordPress lover, working and living in Brussels, Belgium You can contact me at: Twitter @nicojulius Web WordPressNinja.Com How Internet Can Boost Your Startup Business! - WordPressNinja.Com 2
  • 3. WordPressNinja .Com Introduction Starting a business is not easy. One of the most important questions is “where or how am I going to find clients?”. If you already have experience or an existing network, it’s possible to use that network to find clients. But if you, like most of us, have to start from zero, this can be a hard nut to crack. In this presentation I’m going to explain how you can use internet / digital media as an advantage to find new clients: 1. Create your own web site 2. Start blogging! 3. Make use of social networking 4. Google Adsense How Internet Can Boost Your Startup Business! - WordPressNinja.Com 3
  • 4. WordPressNinja .Com Create Your Own Web Site 1 How Internet Can Boost Your Startup Business! - WordPressNinja.Com 4
  • 5. WordPressNinja .Com 1. Create your own web site > It can be expensive to let someone create your web site > You can create your own web site: + This will save you a lot of money + There is a lot of information on the internet + Buying a commercial theme is much cheaper then creating your own + Software like WordPress, Joomla, Concreate5, Drupal is open source - It takes some time to learn it - You need some creativity How Internet Can Boost Your Startup Business! - WordPressNinja.Com 5
  • 6. WordPressNinja .Com Start Blogging! 2 How Internet Can Boost Your Startup Business! - WordPressNinja.Com 6
  • 7. WordPressNinja .Com 2. Start blogging! + First of all, blogging can attract a lot of visitors! + You have the ability to promote yourself as an expert + It’s easy to start blogging (Blogger, WordPress.com) + It creates trust for your readers / future clients + You can integrate it in your web site - It takes some time to write good articles - You have to maintain your blog How Internet Can Boost Your Startup Business! - WordPressNinja.Com 7
  • 8. WordPressNinja .Com 2. Start blogging... How? > To get good results, start your blog months BEFORE your business > Make it look professional and stay positive > Publish between 10 and 20 articles when you launch it > Write about the products / services you’ll deliver with your business > When you start your business, promote it on your blog! > Some of your readers will turn into clients How Internet Can Boost Your Startup Business! - WordPressNinja.Com 8
  • 9. WordPressNinja .Com Make Use of 3 Social Networking How Internet Can Boost Your Startup Business! - WordPressNinja.Com 9
  • 10. WordPressNinja .Com 3. Make use of social networking Start promoting your services in your existing networks! How Internet Can Boost Your Startup Business! - WordPressNinja.Com 10
  • 11. WordPressNinja .Com Google AdWords 4 How Internet Can Boost Your Startup Business! - WordPressNinja.Com 11
  • 12. WordPressNinja .Com 4. Google AdWords > Attract a lot of clients! > Show your ads only to people who are interested > A great way to put a a certain product or service in the picture How Internet Can Boost Your Startup Business! - WordPressNinja.Com 12
  • 13. WordPressNinja .Com More Info i How Internet Can Boost Your Startup Business! - WordPressNinja.Com 13
  • 14. WordPressNinja .Com i. More info: Read the full article on: http://www.wordpressninja.com/2011/10/how-internet-can-boost-your- startup-business/ How Internet Can Boost Your Startup Business! - WordPressNinja.Com 14

Editor's Notes

  1. \n
  2. Honored to be here. Family of educators and remember those teachers/educators who had huge impact on me. Want to pay it forward.\n\nThis talk is both philosophical and practical approach to implementing a standard approach to the dynamic environments. \n\n
  3. Almost every type of app except games\n\nClients:\n* VW\n* St. Jude\n* Warner Brothers\n* Accenture\n* stiQRd\n* multiple open source projects found on github.com\n\n
  4. Almost every type of app except games\n\nClients:\n* VW\n* St. Jude\n* Warner Brothers\n* Accenture\n* stiQRd\n* multiple open source projects found on github.com\n\n
  5. Almost every type of app except games\n\nClients:\n* VW\n* St. Jude\n* Warner Brothers\n* Accenture\n* stiQRd\n* multiple open source projects found on github.com\n\n
  6. Almost every type of app except games\n\nClients:\n* VW\n* St. Jude\n* Warner Brothers\n* Accenture\n* stiQRd\n* multiple open source projects found on github.com\n\n
  7. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  8. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  9. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  10. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  11. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  12. With these technological advancements, adoption has increased exponentially. Dr. Kelley showed us some examples.\n\nMobile devices have had the explosion due to the fact that technology has caught up to consumer demand. Simplicity and efficiencies. \n\nLaptops and pc have logistically limitations. \nForm factors\nArchaic input and output mechanisms (keyboards,mice,printers)\nAccessibility is beyond an after thought (visually, hearing impaired)\n\n\n
  13. Don’t fight it like record industry did\n\nUsed as a collaborative tool, with the ability to integrate into curriculums, and, in some cases, even a cost-saving device.\n\n
  14. Don’t fight it like record industry did\n\nUsed as a collaborative tool, with the ability to integrate into curriculums, and, in some cases, even a cost-saving device.\n\n
  15. Don’t fight it like record industry did\n\nUsed as a collaborative tool, with the ability to integrate into curriculums, and, in some cases, even a cost-saving device.\n\n
  16. Seton hall\nStanford\nIllinois university\nGeorge fox\nOklahoma Christian university\nUniversity of maryland\nDuke\nLong island university\nOklahoma state\nNW Kansas technical\nChicago state university\n
  17. \n
  18. *HR - what can and cannot be stored. remote wipe of information. liability. acceptable use policies. don’t assume that you can copy/paste your current internet usage policy\n
  19. You have iOS developers, enterprise license account, designers and CIO approval, but still no app. \nYou have ZERO datasources.\nNo Dedicated web services team and DEAD in the water.\nHTML screen scraping is not a solution. It is amateur at best.\n\nNo suited for mobile consumption\n\n. \n
  20. List of students/employees - may come from lawson, vax/vms system, SAP and “one off” database. Use server side technology to aggregate this information, cache it and standardize it\n\nNPR and Netflix.\n
  21. List of students/employees - may come from lawson, vax/vms system, SAP and “one off” database. Use server side technology to aggregate this information, cache it and standardize it\n\nNPR and Netflix.\n
  22. List of students/employees - may come from lawson, vax/vms system, SAP and “one off” database. Use server side technology to aggregate this information, cache it and standardize it\n\nNPR and Netflix.\n
  23. List of students/employees - may come from lawson, vax/vms system, SAP and “one off” database. Use server side technology to aggregate this information, cache it and standardize it\n\nNPR and Netflix.\n
  24. \n
  25. Downtime: i.e. Fail wail, general maintenance \nAnalytics: i.e. &type=iphone&osver=4.0\nGeneral Security: i.e. xss, sql injection, standardize encryption technologies. Libraries between different devices (android, windows, ios) might be different.\nFormats: json,xml,soap (I hope not), html, binary plists and hybrids\n
  26. Downtime: i.e. Fail wail, general maintenance \nAnalytics: i.e. &type=iphone&osver=4.0\nGeneral Security: i.e. xss, sql injection, standardize encryption technologies. Libraries between different devices (android, windows, ios) might be different.\nFormats: json,xml,soap (I hope not), html, binary plists and hybrids\n
  27. Downtime: i.e. Fail wail, general maintenance \nAnalytics: i.e. &type=iphone&osver=4.0\nGeneral Security: i.e. xss, sql injection, standardize encryption technologies. Libraries between different devices (android, windows, ios) might be different.\nFormats: json,xml,soap (I hope not), html, binary plists and hybrids\n
  28. \n
  29. Why this is not efficient for large organizations...\n\nShouldn’t have to revision the app for model changes, downtime, notifications, warnings or api changes from datasources.\n\n*Facebook anyone!\n*PubMed\n\nHaving to coordinate code base changes for android and iOS aren’t maintainable. Plus can’t ensure that user’s will upgrade.\n\nShould save version updates for bug fixes, UI changes and major feature implementations\n\n\n
  30. It's about the process not technology\nReason for this is because of differences between backend systems: sap Lawson exchange and other web services\n
  31. It's about the process not technology\nReason for this is because of differences between backend systems: sap Lawson exchange and other web services\n
  32. It's about the process not technology\nReason for this is because of differences between backend systems: sap Lawson exchange and other web services\n
  33. It's about the process not technology\nReason for this is because of differences between backend systems: sap Lawson exchange and other web services\n
  34. It's about the process not technology\nReason for this is because of differences between backend systems: sap Lawson exchange and other web services\n
  35. \n
  36. quick highlight of structure\n
  37. Can you Java’s Reflection library for Android\n
  38. Will post to github\nWill have more detailed dev. blog post\n
  39. \n
  40. mobile devices have allowed us to take back technology\n\nMobile devices have hit the reset button on decades of horrible UX and technology inefficiencies and people worldwide have resounded with extreme pleasure that they LOVE IT.\n\nApple, specifically, has made products that JUST WORK.\n\n