Thestory
Publishing Platform for Service        Documentation
People     ’  Didnt Know         how to use our product.
WeWrote repair six laptop     manuals
Gorgeous glossy photo manuals. Just $15each.                    (Crickets)
Backup Plan:put the content online for free.
Our web traffic   Exploded
We are building an online community ofpeople sharing repair know-how.We will make it: Easy for anyone to share repair know...
Now, iFixit.com hosts repair manualsnumbering in the            Thousands
Millionsof people use iFixit to fix their own things
Our Story: • Largest collection of free repair manuals online • Inc 5000 “Fastest Growing Company” Past 4 years • One of t...
Lets Partner with  ‘ to build the free repairStudents    manual.
We needed an industrial-strengthservice documentation publishing                            tool.        Nothing close.   ...
WeBuilt itStep-by-stepinstructionsCommunity authoringPrerequisite chainsCrazy scalability
The How-To Publishing Platform
BrowserEdit directly in the
Intuitive Navigation
The best instructions are    Visual
EngagingComments
Repair Anywhere
Now, people can follow along in            The Field
Teach people to do                     Amazing                     Things
Love...and they will          You
Electronics goEverywhere       Repair manuals should,                         too.
Help!Your users wantto
EditWhat if everything had an   button?
Text DocumentsShould get better over time.
Never stopEvolving
A   Stati             Dyin            document is a    document.
Crowd-Sourced       Created and edited by enthusi
Learn more   Fix something!       iFixit.com   Make your manuals visual     Dozuki.com
Engaging Content draw prospects in.   Content will
EncouragingParticipation            Contribution            &  will keep them coming back for               more.
Facilitate      Community.              HelpEnable customers to other customers.
Users askQuestions  Users submitAnswers
Roll the Credits.  •   http://creativecakesandcrochet.blogspot.com/2010/09/waaaaaaall-e-eve-eeeeve.html  •   Rob & Lisa Me...
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Tekom 2012

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  • Tekom 2012

    1. 1. Thestory
    2. 2. Publishing Platform for Service Documentation
    3. 3. People ’ Didnt Know how to use our product.
    4. 4. WeWrote repair six laptop manuals
    5. 5. Gorgeous glossy photo manuals. Just $15each. (Crickets)
    6. 6. Backup Plan:put the content online for free.
    7. 7. Our web traffic Exploded
    8. 8. We are building an online community ofpeople sharing repair know-how.We will make it: Easy for anyone to share repair knowledge Simple for people to fix their devices
    9. 9. Now, iFixit.com hosts repair manualsnumbering in the Thousands
    10. 10. Millionsof people use iFixit to fix their own things
    11. 11. Our Story: • Largest collection of free repair manuals online • Inc 5000 “Fastest Growing Company” Past 4 years • One of the largest Apple parts suppliers in the world • No advertising — our content is our marketing
    12. 12. Lets Partner with ‘ to build the free repairStudents manual.
    13. 13. We needed an industrial-strengthservice documentation publishing tool. Nothing close. came
    14. 14. WeBuilt itStep-by-stepinstructionsCommunity authoringPrerequisite chainsCrazy scalability
    15. 15. The How-To Publishing Platform
    16. 16. BrowserEdit directly in the
    17. 17. Intuitive Navigation
    18. 18. The best instructions are Visual
    19. 19. EngagingComments
    20. 20. Repair Anywhere
    21. 21. Now, people can follow along in The Field
    22. 22. Teach people to do Amazing Things
    23. 23. Love...and they will You
    24. 24. Electronics goEverywhere Repair manuals should, too.
    25. 25. Help!Your users wantto
    26. 26. EditWhat if everything had an button?
    27. 27. Text DocumentsShould get better over time.
    28. 28. Never stopEvolving
    29. 29. A Stati Dyin document is a document.
    30. 30. Crowd-Sourced Created and edited by enthusi
    31. 31. Learn more Fix something! iFixit.com Make your manuals visual Dozuki.com
    32. 32. Engaging Content draw prospects in. Content will
    33. 33. EncouragingParticipation Contribution & will keep them coming back for more.
    34. 34. Facilitate Community. HelpEnable customers to other customers.
    35. 35. Users askQuestions Users submitAnswers
    36. 36. Roll the Credits. • http://creativecakesandcrochet.blogspot.com/2010/09/waaaaaaall-e-eve-eeeeve.html • Rob & Lisa Meehan http://www.fotopedia.com/items/flickr-2015073450 • http://farm5.staticflickr.com/4148/5153539112_85c4a203e7_b.jpg • http://www.bigsby.com/vibe/products/vibratos/bigsby-b5/ • Cafe racer: DiscoveryTV • http://poetryblogroll.blogspot.com/2010/11/poets-united-anthology-discussion.html • http://img.alibaba.com/wsphoto/v0/460728677/Free-shipping-Powerboard-for-Acer-3680.jpg • http://www.brookemcglothlin.com/wp-content/uploads/2011/11/chalkboard.jpg • http://blog.pestdefense.com/files/2011/08/Cricket.jpg • http://mirrors.creativecommons.org/google-20061026/cc-logo.png • http://blog.archive.org/wp-content/uploads/2011/05/ialogo.png • http://mobile.github.com/img/github_logo.png • http://blog.ninemultimedia.com/wp-content/uploads/2010/07/oldspice2.png

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