Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

ABM POV Videocast Part 2: What is ABM doing to traditional demand generation?

404 views

Published on

What is ABM Doing to Traditional Demand Generation? Is it a Case of One or the Other? The transition from traditional demand generation to an account-based marketing approach can be difficult and confusing. But does ABM need to entirely replace traditional demand generation strategies, or is there a place for both? What challenges can you expect to encounter as you make the transition? See the answers to these questions and more in our next videocast.

Published in: Marketing
  • Be the first to comment

  • Be the first to like this

×