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Corporate Communications

A lecture about Corporate Communications as Team Participation Strategy based on the example of the workaday life at Peperoni Software GmbH

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Corporate Communications
as T
   Team P ti i ti St t
        Participation Strategy
Maciej Kuszpa




Fachtagung „Win-Win-Strategie“
für KMU in der IT- und Medienbranche
LIGA.NRW — 8. June 2009
Everyday life at Peperoni




                            M. Kuszpa — 08.06.2009 — 2/7
Introduction
Corporate Communications
  External Communications

  Internal Communications
         lC      i i
    Formal Internal
    Communications
    Informal Internal
    Communications




                            M. Kuszpa — 08.06.2009 — 3/7
Communications at Peperoni
Formal internal Communications
       internal
   Division meetings
   (daily or weekly)
   Company meetings
   C             i
   (every other week)
   Executive meetings
   (monthly)
   Workshop
   (once a year)



                                 M. Kuszpa — 08.06.2009 — 4/7
Communications at Peperoni
Informal internal communications
         internal
   Coffee break
   (permanently :o)
   Lunchtime
        hi
   (daily)
   Breakfast
   (weekly)
   Birthdays
   (from time to time)
   Christmas party and other events
   (spontaneously)
                                      M. Kuszpa — 08.06.2009 — 5/7
Means of Communication at Peperoni
Non-
Non-verbal Communications
  Emails
  Instant Messaging
  Wikipedia / MANTIS
  Blogs
  Social Media


Verbal Communications
  Face-to-
  Face-to-face :o)
  Phone calls
  Ph      ll
                                     M. Kuszpa — 08.06.2009 — 6/7

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Corporate Communications

  • 1. Corporate Communications as T Team P ti i ti St t Participation Strategy Maciej Kuszpa Fachtagung „Win-Win-Strategie“ für KMU in der IT- und Medienbranche LIGA.NRW — 8. June 2009
  • 2. Everyday life at Peperoni M. Kuszpa — 08.06.2009 — 2/7
  • 3. Introduction Corporate Communications External Communications Internal Communications lC i i Formal Internal Communications Informal Internal Communications M. Kuszpa — 08.06.2009 — 3/7
  • 4. Communications at Peperoni Formal internal Communications internal Division meetings (daily or weekly) Company meetings C i (every other week) Executive meetings (monthly) Workshop (once a year) M. Kuszpa — 08.06.2009 — 4/7
  • 5. Communications at Peperoni Informal internal communications internal Coffee break (permanently :o) Lunchtime hi (daily) Breakfast (weekly) Birthdays (from time to time) Christmas party and other events (spontaneously) M. Kuszpa — 08.06.2009 — 5/7
  • 6. Means of Communication at Peperoni Non- Non-verbal Communications Emails Instant Messaging Wikipedia / MANTIS Blogs Social Media Verbal Communications Face-to- Face-to-face :o) Phone calls Ph ll M. Kuszpa — 08.06.2009 — 6/7
  • 7. Experiences at Peperoni Desired effects Transparency Team participation Coherence Challenges Peer pressure Communication balance Ideal means of communication M. Kuszpa — 08.06.2009 — 7/7
  • 8. Thank you for your attention! Maciej Kuszpa Peperoni Mobile & Internet Software GmbH +49.2331.484737.0 www.kuszpa.com Leibnizstr. 1 Leibnizstr 1, 58097 Hagen Germany Hagen, no mail@here.com no-mail@here com slideshare.net/kuszpa slideshare net/kuszpa M. Kuszpa — 08.06.2009 — 8/7