Blogs are an indisputably valuable inbound marketing tool. However, while posting content for search engines and customers will generate additional sales, it can also increase the risk that you’ll be exposed to copyright trolls, defamation lawsuits and public relations gaffes. This webinar will provide an overview of the key legal issues that marketing professionals should consider when utilizing blogs as part of an inbound marketing campaign.
Reviewed in the Webinar:
Who is Using Social Media and Why
How are Lawyers Using Social Media
Business and Corporate Blogging
Intellectual Property Issues (Copyright, Trademark)
DMCA Takedown Notices
Defamation (Truth as Defense, Public v. Private Figures)
Privacy (Publication of Private Information, “Newsworthy”)
Business Entity Formation Tips for Professional Bloggers
This webinar has been brought to you in partnership by Columbia Financial International, Inc., who has been providing legal solutions for over 105 years, Kenan Farrell of KLF Legal, an Intellectual Property and Entertainment law practice, and Kuno Creative Group, LLC., a leading Social Media and Inbound Marketing Agency.