Santri Indigo 2010

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Pelatihan Internet dan Web 2.0 untuk Para Santri. Materi 2008, updated 2010. Sebagian materi diambil dari Direktorat IT PT Telkom.

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Santri Indigo 2010

  1. 1. Internet untukSyiar Digital<br />
  2. 2. Introduction<br />
  3. 3. Introduction<br />
  4. 4. Introduction<br />
  5. 5. Our Business<br />
  6. 6. Creative Industry<br />
  7. 7. Conceptual Age<br />
  8. 8. <ul><li>Meaning
  9. 9. High touch, empathy
  10. 10. Symphony </li></ul>Spiritual<br />based<br />Valuetainment<br /><ul><li>Technology Leverage
  11. 11. Networking
  12. 12. Sharing culture</li></ul>Conceptual<br />Age<br /><ul><li>Design
  13. 13. Uniqueness
  14. 14. Play & Story</li></ul>Creative<br />based<br />Knowledge<br />based<br />Conceptual Aspects<br />
  15. 15. Conceptual Aspects<br />
  16. 16. <ul><li>Meaning
  17. 17. High touch, empathy
  18. 18. Symphony </li></ul>Spiritual<br />based<br />Valuetainment<br /><ul><li>Technology Leverage
  19. 19. Networking
  20. 20. Sharing culture</li></ul>Conceptual<br />Age<br /><ul><li>Design
  21. 21. Uniqueness
  22. 22. Play & Story</li></ul>Creative<br />based<br />Knowledge<br />based<br />
  23. 23. Creative Industry Potential<br />Knowledge-Creative<br />Skilled Worker<br />Labor Intensive<br />1 People for 1 Industry<br />10,000 People for 100 Industries<br />1,000,000 People for 100 Industries<br />
  24. 24. Digital Phenomenon<br />
  25. 25. Flat Worlds<br />
  26. 26. Emancipations Network<br />The Gift Economy<br />Exposure Culture<br />digital<br />diary<br />wikipedia<br />open <br />source<br />open<br />innovation<br />social<br />networking<br />video<br />sharing<br />life<br />fashion <br />music<br />Vibrant & Diverse Sub-Culture<br />
  27. 27. Social Networks<br />
  28. 28. VS<br />Broadcast Era<br />Broadband Era<br />Bringing one show to millions people<br />Bringing a million shows to one person each<br />The Era of Unlimited choices where Pareto Principles no longer applies<br />Long-Tail Economy<br />
  29. 29. Broadband Era:bringing a million products to one person each<br />
  30. 30. Digital is the Way Out <br /><ul><li> Garage band
  31. 31. iPod
  32. 32. Mobile Phone
  33. 33. ebook reader
  34. 34. IPTV
  35. 35. Google, Blog</li></li></ul><li>Indigo Initiative<br />
  36. 36. Para Macan Asia<br />Haiyya, eksporbarangmurah, lama-lama jadibaik.<br />Acaaca, asik, banyak outsourcing, banyakduit<br />Arahkitakemanaya?<br />
  37. 37. Model Bangalore vs Model Shenzhen<br />ಬೆಂಗಳೂರು<br />IT-ignorant:<br />Tetap miskin<br />IT-powered:<br />Bekerjamenghasilkanhitech products<br />revenue tinggi<br />IT-ignorant:<br />Mampumenghasilkanhitech products<br />深圳<br />IT-powered:<br />Menciptakan platform untuk memudahkan kerja<br />revenue lebihtinggi, iklimusahabaik<br />
  38. 38. Indigo Initiative<br />
  39. 39. Sektor Kreatif Indigo<br />
  40. 40. Indigo Business Model<br />Kerangkakerjapengembangankontendankomunitasuntukmendukungekonomikonseptual<br />
  41. 41. 25<br />Off Portal<br /><ul><li> CPs’ portal
  42. 42. Group’s portal
  43. 43. OLO’s portal
  44. 44. etc</li></ul>Portal<br /><ul><li> On portal
  45. 45. Off portal
  46. 46. Microsites</li></ul>Competition<br /><ul><li> Game
  47. 47. Education
  48. 48. Music
  49. 49. Animation</li></ul>Education<br /><ul><li> Seminar
  50. 50. Training
  51. 51. Workshop
  52. 52. Competition
  53. 53. Incubation</li></ul>Distribution<br /><ul><li> SMS
  54. 54. Portal
  55. 55. Distro
  56. 56. Indigo Presence</li></ul>Portal<br /><ul><li> SMS Menu
  57. 57. WAP
  58. 58. Web
  59. 59. Voice content portal
  60. 60. Java
  61. 61. UTK/STK
  62. 62. UMB/USSD</li></ul>Incubation<br /><ul><li> Non profit
  63. 63. Soft loan
  64. 64. Venture </li></ul>Portal<br /><ul><li> Banner
  65. 65. Microsite
  66. 66. Newsletter
  67. 67. eMail trailer</li></ul>Production<br /><ul><li> Applications
  68. 68. Content programs
  69. 69. TV program
  70. 70. Movie production
  71. 71. CDs/DVDs</li></ul>Applications<br /><ul><li> In-house
  72. 72. White label
  73. 73. Group synergies</li></ul>Promotion<br /><ul><li> Portal
  74. 74. SMS promo
  75. 75. Flyers/ Posters
  76. 76. Print ads
  77. 77. TV Ads
  78. 78. Events
  79. 79. Magazines</li></ul>SMS promo<br /><ul><li> Broadcast
  80. 80. Top up alert
  81. 81. Registration alert
  82. 82. Missed call alert
  83. 83. SMS advertising</li></ul>Content programs<br /><ul><li> Regular by CPs
  84. 84. Co-branding
  85. 85. Group synergies</li></ul>Events<br /><ul><li> Exhibitions
  86. 86. Indigo on stage
  87. 87. Community gathering</li></ul>Indigo Business Model<br />
  88. 88. 26<br />Indigo Community Education<br /><ul><li>Santri Indigo
  89. 89. Gamers Indigo
  90. 90. Bloggers Indigo
  91. 91. Jurnalis Indigo
  92. 92. Musikus Indigo
  93. 93. Animator Indigo</li></ul>Indigo Education<br />Indigo Competition<br /><ul><li>Flexter Blogging
  94. 94. BlogFest
  95. 95. Music
  96. 96. Animation</li></ul>Indigo Education Events<br /><ul><li>Seminar
  97. 97. Tutorial
  98. 98. Workshop
  99. 99. Exhibition</li></ul>Education<br />Indigo Incubation<br /><ul><li> Non profit
  100. 100. Soft loan
  101. 101. Venture </li></ul>Indigo Award<br /><ul><li> Game
  102. 102. Edutainment
  103. 103. Music
  104. 104. Animation</li></li></ul><li>27<br />Mobile Applications<br /><ul><li> FlexiTEXT
  105. 105. FlexiWAP
  106. 106. FlexiTONE
  107. 107. FlexiCASH</li></ul>Indigo Production<br />Content Programs<br /><ul><li> Co-branding
  108. 108. Event based</li></ul>Production<br />Indigo Magazine<br /><ul><li> Flexi community magazine
  109. 109. Music magazine</li></ul>Online Applications<br /><ul><li>JakartaCityView
  110. 110. Video Share
  111. 111. Game Online
  112. 112. Web TV</li></ul>Content Productions<br /><ul><li> TV program
  113. 113. Music production</li></li></ul><li>28<br />Indigo Distribution<br />Product Based<br /><ul><li> telkom.net
  114. 114. telkomflexi.com
  115. 115. myflexiland.com
  116. 116. telkomspeedy.com</li></ul>Indigo Presence<br /><ul><li> Indigo Space
  117. 117. Indigo Workshop
  118. 118. Indigo Learning Center
  119. 119. Indigo Point</li></ul>Crowdsourcing<br /><ul><li> plasaindigo.com
  120. 120. pasarkreasi.com
  121. 121. news.com*</li></ul>Online Distribution<br />Distribution<br />Community Based<br /><ul><li> sekolah.net*
  122. 122. sme-center.com
  123. 123. kampungdigital.com</li></ul>Mobile Distribution<br /><ul><li>SMS
  124. 124. WAP
  125. 125. Voice portal
  126. 126. Java portal
  127. 127. Ring Back Tone</li></li></ul><li>29<br />TV Ads<br /><ul><li> Commercial
  128. 128. Public Service Announcement</li></ul>Indigo Promotion<br />Online Ads<br /><ul><li> Banner
  129. 129. Microsite
  130. 130. Newsletter
  131. 131. Mail trailer</li></ul>Mobile Ads<br /><ul><li> SMS Broadcast
  132. 132. Top up alert
  133. 133. Registration alert
  134. 134. Missed call alert
  135. 135. SMS Advertising</li></ul>Promotion<br />Print Ads<br /><ul><li>Flyers
  136. 136. Posters
  137. 137. Baliho
  138. 138. X-Banner
  139. 139. etc</li></ul>Joint Promo<br /><ul><li> Music album promo
  140. 140. Movie promo
  141. 141. Game promo</li></li></ul><li><ul><li> Kampung digital
  142. 142. Blog fest
  143. 143. MyFlexiLAND
  144. 144. Video share
  145. 145. Santri Indigo
  146. 146. Game course
  147. 147. Indigo workshop
  148. 148. Jurnalism</li></ul>learn <br />& grow<br />communicate <br />& share<br /><ul><li>Pasarkreasi
  149. 149. Indigo competition
  150. 150. Indigo award
  151. 151. Music production
  152. 152. Music performance
  153. 153. Indigo space
  154. 154. Game arena</li></ul>create & <br />innovate<br />work hard <br />& fun<br />Give the Freedom to…<br />
  155. 155. Santri Indigo<br />
  156. 156. Santri Indigo<br />
  157. 157. Quotes<br />
  158. 158. PenerapanTeknologi Digital<br />
  159. 159. “Wahaimanusia, lakukanlahamal-amalmenurutkemampuan kalian, karenasesungguhnyaAllâhtidakakanbosansebelum kalian bosan. Dan sesungguhnyaamal yang paling disukaiAllâhialahamal yang lestariwalaupunsedikit”<br />(H.R Bukhari & Muslim)<br />
  160. 160. “Kita membutuhkanpemuda-pemuda yang penuhsemangat, energikdankuat, yang hatinyaterisiolehkehidupan, antusiasme, semangat, dankedinamisan; yang jiwanyadipenuhiolehambisi, aspirasidanketeguhan, danmerekamemiliki target hidup yang hebat, berusahamencapainyahinggamerekatibaditempattujuan.”<br />(Hasan Al-Banna) <br />
  161. 161. Jayalah Indonesia (^^)v<br />
  162. 162. Kuncoro Wastuwibowo<br />

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