Table of Contents•Hello•What Eureeca Does?•Market at a Glance.•The top recommended Crowd Funding facilitator in 2012.•Top Marketing Campaign on raising Crowd Funding 2012.•From my research, what are Eureecas top 3 USPs?•How would I go about increasing Eureeca’s Site Membership.•Top 5 things you would do and how each one would increase site memberships.
What Eureeca Does?• Eureeca provide Crowdfunding services, facilitating SME’s and creative entrepreneur’s to fund their projects for a share of their business equity.•Fund are drawn from relatively small contributions of minimum $100 or more from a relatively large number of individuals using Eureeca’s website for their activities.
Market Facts & Sentiments• Crowd funding Will Make 2013 The Year Of The Gold NUMBER OF CFPs WORLDWIDE Rush “ David Drake, founder and chairman of LDJ Capital & The Soho Loft Capital Creation Events series”• Almost $1.5 billion has been raised by CFPs world- wide in 2011.• More than 1 million successful campaigns were run Source: Massolution by CFPs in 2011. GROWTH IN NUMBER OF CFPs BY CATEGORY• Reward-based is the largest crowd funding category, while equity based is the fastest growing. Based on a sample of 143 CFPs
Performer of the Year•It has since been cited by Forbes in 2012 as “one of the best crowd funding sites for entrepreneurs” http://www.forbes.com/sites/ilyapozin/2012/03/23/the-10-best-digital-tools-for-entrepreneurs-in-2012/•It has also been cited by Business Insider as one of the top 10 startups to watch in NYC in 2012 http://www.businessinsider.com/the-hottest-10-startups-to-watch-in-nyc-this-year-2012-2• Time called it one of the best crowd funding sites, also in 2012 http://business.time.com/2012/10/22/how-to-crowdfund-your-creative-project/slide/how-to-pick-the-right-crowdfunding-site/
Top 5 Thing to Increase Site Membership1. Building brand Reputation & Trust with the Investor and Entrepreneur community.2. Riding on success stories.3. Line up potential investors with excess cash looking for good investment opportunities.4. Strategic & Tactile campaign promotions with calculated ROI’s.5. Conduct small separate seminars for Investors & Fund Seekers.
Building Brand Reputation & Trust• Building brand reputation through explaining and publishing the transparent mechanism adopted by Eureeka through print and online material.• Assuring the potential and current investors through newsletters and informatics sent regularly.
Riding on success stories• Promoting success stories through online compressive case studies.• Campaign videos of Eureeka launched SME businesses.• Special Bulletins and Newsletters upon successful sourcing of funds for ongoing projects.
Line up potential investors• Due to the busy schedule and more importantly valuable time of potential investors, we’ll compile email list to keep them abreast with new successful fund seeking ideas running on Eureeka.com• Networking through online social media on an organized manner would be carried out to seek interested investors with excess cash seeking good investment opportunities.
Campaign Promotions•Quarterly campaign promotions will be carried out through a mixture of online media, Above the line “ATL” & Below the line “BTL” media outlets.•Proper check and balance procedures would be defined to gain Campaign ROI.
Seminars for Investors & Fund Seekers.•Crowd Funding being a new form of investment for the region is prone to lack of proper market knowledge with a lot of reservations of viability.•Small Seminars/Meetings would provide a fruitful platform to answer such reservations with viable explanation and networking to membership status conversion.
Thank You!If you have any inquiries or clarifications regardingthis presentation, do not hesitate to contact methrough the following:Taha KhanDubai Mobiele: 00971-50-366-5898Karachi Mobile: 0092-303-229-1742E-mail: firstname.lastname@example.org