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GA_Intro to the NYC Startup Community

Slides from my 3/15/13 class

GA_Intro to the NYC Startup Community

  1. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY 1INTRODUCTION TOTHE NEW YORKSTARTUPCOMMUNITYKevin ShiibaDigital Product ManagerGeneral Assembly
  2. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY 2NYC STARTUPSTECH + [ ]
  3. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I WHO THEY ARE 3NOTABLE NYC STARTUPSArt.sy Gilt Group SecondMarketBit.ly GroupMe Shelby.tvBlip.tv Kickstarter TumblrChartbeat Lot18 Warby ParkerCodeacademy MakerBot YipitEtsy OKCupid ZocDocFoursquare SeatGeek
  4. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I HOW IT IS DEFINED 4WHAT DEFINES AN ECOSYSTEM?• Startups• Investors• Talent• Mentors• Partners• Service Providers
  5. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I WHAT YOU THINK 5COMMON MISCONCEPTIONS FOUNDiNG A COMPANY iS THE ENTREPRENEURSHiP BEST WAY TO GET iS TOO RiSKY OF ONlY iNVOlVED. TOO HARD TO A CAREER PATH. GET “iN” OR DEVElOPERS CAN GET A GOOD JOB AT STARTUPS. SiliCON VAllY iS All NDAs THAT MATTERS! “PEOPlE JUST NEED A CODER TO BUilD MY Will STEAl THE lOUDEST PEOPlE ARE THE MY iDEA” WRiTE A BUSiNESS SMARTEST! PlAN = GET FUNDiNG
  6. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I WHAT YOU COULD DO 6COMMON ROLES• Front-End Developer • Business Development • Sales (Willingness to (CSS,HTML) (Sales, Partnerships) find and follow leads)• Back-End Developer • Marketing/User • Community (Ruby, Python, Java) Acquisition (Email Management (Social• UX/UI Designer Marketing, Social Media) (inDesign, Photoshop) Media, SEO, Data • Operations (Customer• Product Manager (Light Analytics) Services, Office Front-End Developer, • Data Scientist (Hadoop, Management) Design) Matlab, SQL) • Other roles depending on vertical education
  7. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I WHAT YOU SHOULD DO 7DO.• Learn the lexicon and how to best position your skills• Think long and hard about what kinds of environments best suit you• Roll up your sleeves and learn new skills• Remain humble and figure out ways to give back to the community even when you’re a giant success• Don’t be afraid to meet new folks and be open-minded
  8. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I WHAT YOU SHOULD NOT DO 8DON’T.• Think everyone knows something you don’t• Be afraid to ask for help, guidance, and introductions• Hesitate to offer whatever it is that YOU do best• Miss out on hackathons, panels, and demo days• Get discouraged
  9. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I FIRST STEPS 9HOW DO I GET STARTED? ASK YOURSELF:• What am I passionate about?• What types of environments suit me?• What am I good at?• What part of the tech community best matches up to my passions and skills?• How do I best hone these skills and communicate them to others?
  10. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I FURTHER STEPS 10THE BEST WAYS TO GET INVOLVED Do I want to start my own business now? • Find co-founders at meetups, classes, panel events • Build thought leadership through social media, blogging Do I need an idea? • Startup Weekends, Hackathons, Meetups Do I want to find a job? • Courses in web development, design, marketing • Attend startup-focused career fairs (at least 4-5 per year in NYC) Do I just want to find out more? • Newsletters, blogs, social media • Meet people and ask them to coffee!
  11. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I APPENDIX 11BLOGS TO READChris Dixon — http://cdixon.orgFred Wilson (A VC) — http://avc.comBetaBeat — http://betabeat.comSAI — http://businessinsider.com/saiPaul Graham’s Essays — http://paulgraham.comHacker News — http://news.ycombinator.comTechCrunch — http://techcrunch.comGeneral Assembly — http://generalassemb.ly/blog
  12. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I APPENDIX 12NEWSLETTERSStartup Digest — http://startupdigest.comCharlie O’Donnell — http://thingsgoingtobebig.comGary’s Guide — http://garysguide.comGeneral Assembly — http://generalassemb.ly
  13. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY 13THANK YOU.Questions?Kevin Shiiba@kevinshiiba@GA
  14. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I APPENDIX 14NOTABLE ORGSNew York Tech Meetup — http://nytm.orgHack NY — http://hackny.orgTechies Give Back — http://techiesgiveback.orgNY Hacker / Hacker Union — http://nyhacker.orgWe Are NY Tech — http://wearenytech.comInternet Week — http://internetweekny.comSocial Media Week — http://socialmediaweek.orgNYC EDC — http://nycedc.comNYC Digital — http://nyc.gov/digital
  15. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I APPENDIX 15COWORKING SPACESWeWork Labs— http://wework.comNew Work City — http://nwc.co3rd Ward— http://3rdward.comGrind — http://grindspaces.comThe Yard — http://workattheyard.comHive @ 55 — http://hiveat55.comProjective Space — http://projective.coGreen Desk — http://green-desk.comDogpatch Labs— http://dogpatchlabs.com
  16. GENERAL ASSEMBLY I INTRODUCTION TO THE NEW YORK STARTUP COMMUNITY I APPENDIX 16ACCELERATORSTechStars — http://techstars.comDreamIt Ventures — http://dreamitventures.comER Accelerator — http://eraccelerator.comNYC Seed — http://www.nycseed.com

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