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LinkedIn Tips


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Are you used LinkedIn effectively to grow your business? Here are a few tips to get you started!

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LinkedIn Tips

  1. 1. Using Social Media Effectively (Part 1 - LinkedIn) presented by:
  2. 2. What is “Social Networking?” Using multiple, complimentary TOOLS to: Increase visibility Identify new leads Deepen relationships Create opportunities for interaction
  3. 3. Why is “Social Networking” critical to your business To develop a brand message To identify new leads To create a VIP Experience for your clients To generate “buzz” To generate referrals
  4. 4. Developing a Strategy Be Strategic Be Proactive Set up Systems Leverage Corporate Resources Get RESULTS !
  5. 5. LinkedIn Components Profile Connections Recommendations Groups Companies Status Updates Searches
  6. 6. Target Marketing Identify your target markets Who? What? Where? How?
  7. 7. Profile h it from pro ac Ap yes . of a th ee osp ect pr The focus should be on them... not on you!
  8. 8. Connections Getting started ... Invite your clients Invite centers of influence Invite your friends Import your desktop contacts Review your current connections
  9. 9. Groups Think Target Markets ... Join Groups ... Get Involved
  10. 10. Company Search What companies do you want to know about?
  11. 11. Advanced Search out your Seek ket! rget mar ta
  12. 12. Status Updates Keys to a good update: focus on your connections make it relevant make it timely be consistent share information
  13. 13. Potential Social Networking Pitfalls & How to Avoid Them! Avoiding social networking Overdoing it Being inconsistent “Taking” and not “Giving” Not Having a PLAN
  14. 14. Staying on Track ... Resources Andree Media & Consulting 203-906-7266