So you want to be social - 5 steps to creating your social media marketing plan for businesses in the wedding industry

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The Irish Wedding Industry Conference was held on 14 February 2011.

This presentation covers a five point plan for your social media marketing if you are in the wedding business and also includes case studies of organisations using social media platforms to market their business.

If you have questions about social media marketing please do post them on http://www.Facebook.com/MarketingMentor

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So you want to be social - 5 steps to creating your social media marketing plan for businesses in the wedding industry

  1. 1. So You Want to Be Social?5 Keys to social mediamarketing successKrishna DeBizGrowthNews.com@KrishnaDe on TwitterTwitter hash tag #wolIrish Wedding Industry Conference 2011
  2. 2. Define your purposefor using social media
  3. 3. Determine your objectives and how you will measure your effectiveness
  4. 4. Evaluatewhich platform to usewhat content will engagewho will be responsible
  5. 5. Develop your content plan andremember to be engagingand educational
  6. 6. Learn to listen and manage yourreputation online
  7. 7. With this five point plan you’ll boost youronline visibility and profitsPurposeObjectivesWhich, what and whoEngage & educateReputation
  8. 8. Your website is your onlineshop window andthe hub of yourmarketing online
  9. 9. Share yourinsider knowledgeand expertise bypublishing abusiness blog
  10. 10. Participate in discussion groups and forums
  11. 11. Showcase yourproducts andservices on Flickr
  12. 12. Bring yourbrand to life onYouTube
  13. 13. Promote your business with Facebook Ads
  14. 14. Build a community of fans with a Facebook Page
  15. 15. Join theconversation onTwitter
  16. 16. Connect withinfluencers andgrow yournetwork throughblogger outreach
  17. 17. Don’t forget to integrateyour marketing
  18. 18. Let’s keep in touch and ask me your questionswww.Facebook.com/MarketingMentor
  19. 19. Connect with krishnaKeep up to date with marketing news atwww.Twitter.com/KrishnaDeWatch digital marketing tutorials onwww.YouTube.com/BizGrowthTVDiscover marketing and social media resourceswww.BizGrowthResources.comRead in-depth marketing tips and case studies atwww.BizGrowthNews.comFind tips for using Facebook to market your business atwww.Facebook.com/BizGrowthMediaAccess digital marketing and social media tutorials atwww.Facebook.com/MarketingMentor

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