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Conducting Qualitative Analysis: What You Need To Know

Conducting Qualitative Analysis: What You Need To Know

Conducting Qualitative Analysis: What You Need To Know

  1. 1. What You Need To Know PhilipAdu,Ph.D. Methodology Expert National Center forAcademic & Dissertation Excellence (NCADE) The Chicago School of Professional Psychology padu@thechicagoschool.edu @drphilipadu Themes Categories Codes Relevant Data Raw Data
  2. 2. 1. What is Qualitative Analysis? 2. QualitativeAnalysis Strategies 3. Utilizing CodingTools for Qualitative Analysis 4. Conducting Manual Coding 5. Conducting Software-aided Coding OUTLINE
  3. 3. What is Qualitative Analysis? Adu, P. (2017, March 01). What is a Qualitative Analysis? Retrieved August 23, 2017, from https://www.slideshare.net/kontorphilip/what-is-qualitative-analysis
  4. 4. Qualitative Analysis Strategies Two Main Strategies Research Method-Based Strategy Generic Strategy
  5. 5. Qualitative Analysis Strategies Research Method-Based Strategy Research Method DataAnalysis Strategy Source Phenomenological Approach  Hermeneutic Phenomenological Analysis  Interpretative Phenomenological Analysis  Transcendental Phenomenological Analysis  Kafle (2013)  Smith,Flowers, & Larkin (2013)  Moustakas (1994) Narrative Approach  Narrative Analysis  Narrative coding:Coding characteristics and structure of participants’ stories to retell them  Saldaña (2016) GroundedTheory Approach  GroundedTheoryAnalysis  Open coding  Focused coding  Axial coding  Selective coding  Saldaña (2016)  Charmaz (2014)
  6. 6. Qualitative Analysis Strategies Generic Strategy Source:Adu,P.(2016,May 13). Conceptualizing QualitativeAnalysis Process. RetrievedAugust 03,2017, from https://www.slideshare.net/kontorphili p/conceptualizing-qualitative-analysis- process
  7. 7. Qualitative Analysis Strategies Generic Strategy Main Focus DataAnalysis Process Generic Strategy Proposed by or adopted from Searching for relevant information 1. Identify relevant information from the data 2. Assign a word or phrase (a concept) to the information selected 3. Document why the code created is important Bazeley & Jackson (2013) Using appropriate coding method(s) 1. Review the characteristics of the research question(s) 2. Identify appropriate coding methods 3. Assign codes to relevant information (using the coding methods) Saldaña (2016) Using ‘focus prompt’ 1. Review the characteristics of the research question 2. Transform the research question into‘focus prompt’  ‘Focus prompt’ is a phase that guides the generation of codes to represent the relevant information in the data 3. Create codes to represent the information in the data Kane &Trochim (2007) Example
  8. 8. Utilizing Coding Tools for Qualitative Analysis Manual Coding Software-aided Coding Tools Paper, pencil, pen, note cards, hard copy of the transcripts or documents and artifact to be coded Word document (using ‘Review’ function), excel spreadsheet Computer-Aided Qualitative Data Analysis Software (CAQDAS) such as Nvivo,Atlas ti, and Transana Usability Easy to use especially when data is not a lot Need to familiarize yourself with the functions of the software before starting analyzing data Recommendation: WatchingYouTube instructional videos and practicing Source:Adu,P.(2013,November 22).Qualitative analysis coding and categorizing.RetrievedAugust 03,2017,from https://www.slideshare.net/kontorphilip/qualitative-analysis-coding-and-categorizing
  9. 9. Utilizing Coding Tools for Qualitative Analysis Source:Adu,P.(2013,November 22).Qualitative analysis coding and categorizing.RetrievedAugust 03,2017,from https://www.slideshare.net/kontorphilip/qualitative-analysis-coding-and-categorizing Manual Coding Software-aided Coding When to use Small data Recommendation: At the initial stage of data analysis – when familiarizing yourself with the data Large data including videos,and audios that have not been transcribed Organization Time consuming Easy to organize codes,run code frequencies,explore the relationship between codes,and do‘memoing’
  10. 10. Step 1 Step 2 Step 3 Step 4 Step 5 Step 6 Step 7 UsingWord Document:7 Steps • Assign labels to your research questions • Using specific coding method(s),code relevant statements and put them under their respective anchor codes • Compile a list of initial codes • Arrange them alphabetically and group codes into their respective anchor codes • Group codes and tally frequency • Generate categories/themes to address the research questions • Visualize codes,categories and themes generated Video:Adu,P.(2017,April 20).QualitativeAnalysis Using MicrosoftWord (Part 1) by PhilipAdu,PhD.RetrievedAugust 03,2017,from https://www.youtube.com/watch?v=DSpts_DszEY PowerPoint:Adu,P.(2017,April 19).Conducting Manual QualitativeAnalysis UsingWord Document.RetrievedAugust 03,2017,from https://www.slideshare.net/kontorphilip/conducting-manual-qualitative-analysis-using-word-document Conducting Manual Coding
  11. 11. Import files Analyze data (creating nodes and dropping relevant information into their respective codes) Organize cases and characteristics Visualize findings Export findings Video:Adu,P.(2015,December 03).Conducting QualitativeAnalysis Using NVivo 11 (Part1) by PhilipAdu,Ph.D.RetrievedAugust 03,2017, from https://www.youtube.com/watch?v=JPpETphj5F4 PowerPoint:Adu,P.(2015,December 02).Conducting QualitativeAnalysis Using NVivo:A Quick Reference.RetrievedAugust 03,2017, from https://www.slideshare.net/kontorphilip/conducting-qualitative-analysis-using-nvivo-a-quick-reference Conducting Software-aided Coding
  12. 12. PhilipAdu,Ph.D. Methodology Expert National Center forAcademic & Dissertation Excellence (NCADE) The Chicago School of Professional Psychology Ncade.me@thechicagoschool.edu You could reach me at padu@thechicagoschool.edu and @drphilipadu on twitter. To cite this document,copy the following: Adu, P. (2017, August 03). Conducting QualitativeAnalysis: WhatYou Need To Know. Retrieved August 03,2017, from https://www.slideshare.net/kontorphilip/conducting-qualitative-analysis-what-you-need-to-know
  13. 13. REFERENCES • Bazeley,P.,& Jackson,K.(2013).Qualitative DataAnalysis with NVIVO.London:SAGE Publications Ltd. • Charmaz,K.(2014).Constructing GroundedTheory.London:SAGE Publications. • Kafle,N.P.(2013).Hermeneutic phenomenological research method simplified.Bodhi:An Interdisciplinary Journal, 5(1). doi:10.3126/bodhi.v5i1.8053 • Kane,M.,&Trochim,W.M.K.(2007).Concept mapping for planning and evaluation.In L.Bickman and D.J.Rog (Eds.), Applied Social Research Methods Series:Vol.50.Thousand Oaks,CA:Sage Publications. • Moustakas,C.(1994).Phenomenological research methods.Thousand Oaks,CA:Sage. • Saldaña,J.(2016).The coding manual for qualitative researchers.LosAngeles:SAGE. • Smith,J.A.,Flowers,P.,& Larkin,M.(2013).Interpretative phenomenological analysis:theory,method and research. London:Sage.

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Conducting Qualitative Analysis: What You Need To Know

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