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Project report

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Project report

  1. 1. PROJECT REPORT ON ELECTRONIC GADGETS AND WHITE GOODSSUBMITTED TO: SUBMITTED BY:MR. PUSHPINDERJIT SHARMA Vartika goelASST. PROF. Abhishek sindhwal Gaurav gupta Sheeba shafi ACKNOWLEDGEMENT
  2. 2. An individual alone cannot do project of this scale. We take this opportunity toexpress my acknowledgement and deep sense of gratitude to the individuals forrendering valuable assistance and gratitude to us. Their inputs have played a vitalrole in success of this project.We express our sincere thanks to our project guide Mr. PushpinderjitSharma, Lecturer for his generous support, constant direction and mentoring atall stages of project.We would also like to thank our group members who contribute in making theproject.We take this opportunity to thank all dealers, customers who spared their precioustime to provide us with valuable inputs for project without which it would have notbeen possible.We firmly believe that there is always a scope of improvement. We welcome anysuggestions for further enriching the quality of this report.ThanxVartika goelAbhishek sindhwalGaurav guptaSheeba safi EXECUTIVE SUMMARY
  3. 3. This study is done to know about the organized ELECTRONICS industry in India. In this research our mainfocus is to know about consumer preference and their satisfaction level towards the TELECOM SECTORTelecom sector is fastest growing in India in today’s scenario. It also gives employment to India and alsocontributes a lot to GDP of India.This research is carried out with the help of questionnaire which provides a lot of information. The mainfocus is on product mix and promotion mix that is used by the retailers.While Indian consumers are becoming more discerning, India is increasingly becoming the destinationfor almost all world renowned brands. The future for retailing in India lies in favorable foreign directinvestment regulations and strong infrastructural support. CONTENTS

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