III Eesti Innovatsiooni Aastakonverents Inno Estonia  2008   A vatud  I nnovatsioon  &   T uleviku   Ä rimudelid Alar Kolk...
III Estonian Annual Innovation Conference Inno Estonia  2008   O pen  I nnovation  &   S mart   B usiness   M odels Alar K...
...some perspectives...
<ul><li>N ew  K nowledge  &   I nnovation … </li></ul>
 
 
 
It is estimated that a week’s worth of The Times…
 
 
 
<ul><li>F inancial   I nnovation … </li></ul>
 
 
The Dow-Jones index of the largest companies traded on the U.S Stock … market declined 22%, the worst week in the index's ...
 
 
 
 
<ul><li>G rowth  &   I nnovation … </li></ul>
Growth is top of mind for business executives. Strong, value creating revenue growth lies within reach of corporations tha...
 
<ul><li>O pen   I nnovation … </li></ul>
Avatud innovatsioon  tähendab seda, et ettevõtted ei kasuta mitte ainult oma ettevõttest, vaid ka väljastpoolt tulevaid id...
Our current  market Our new  market Other firm´s market O pen  i nnovation External technology insourcing  Internal  techn...
At any given point in time, firms must follow a certain trajectory or path of competence development. This path not only d...
<ul><li>O utside- i n   I nnovation … </li></ul>
 
 
 
<ul><li>S pace   I nnovation … </li></ul>
 
EESTI  VÕIMALUSED  KOSMOS  &   ÄRI
<ul><li>L - Commerce … </li></ul>
LOCATION   COMMUNITY   LOCATION  COMMERCE Mobiiltelefonid muutuvad asukohaäris peamiseks vidinaks  E-Commerce  +  M-Commer...
<ul><li>S ocial   C ommunities … </li></ul>
 
 
 
 
 
<ul><li>P latforms  &   I nnovation … </li></ul>
 
PLATVORMID  &   ÄRIMUDELID   Google   &   Microsoft   Google Earth Microsoft Virtual Earth
 
 
<ul><li>B usiness  M odel   I nnovation … </li></ul>
 
VÄÄRTUSE KASV &  AVATUS   INNOVAATILISED  ÄRIMUDELID Uue tehnoloogia, toote või teenuse väärtuse määrab ärimudel – mehhani...
 
20 senti 2 krooni 2 0  krooni 30 – 70 krooni
The business model mediates between technical and economic domains Over the years, entrepreneurs have been mostly known fo...
Portfolio of Capabilities  & Business Model Open Capabilities Dynamic Capabilities Operational Capabilities Technology Cap...
Pidev täiustamine - vana mood! Etapiline Radikaalne Komponent Süsteem Mittelineaarne Innovatsioon Komponendi  T ä iustamin...
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Alar Kolk Inno Estonia 2008 Intro

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  • Alar Kolk Inno Estonia 2008 Intro

    1. 1. III Eesti Innovatsiooni Aastakonverents Inno Estonia 2008 A vatud I nnovatsioon & T uleviku Ä rimudelid Alar Kolk [email_address] 13-14 November 2008
    2. 2. III Estonian Annual Innovation Conference Inno Estonia 2008 O pen I nnovation & S mart B usiness M odels Alar Kolk [email_address] 13-14 November 2008
    3. 3. ...some perspectives...
    4. 4. <ul><li>N ew K nowledge & I nnovation … </li></ul>
    5. 8. It is estimated that a week’s worth of The Times…
    6. 12. <ul><li>F inancial I nnovation … </li></ul>
    7. 15. The Dow-Jones index of the largest companies traded on the U.S Stock … market declined 22%, the worst week in the index's 118-year history
    8. 20. <ul><li>G rowth & I nnovation … </li></ul>
    9. 21. Growth is top of mind for business executives. Strong, value creating revenue growth lies within reach of corporations that pursue best practice in innovation, strategy, marketing, operations and organizations . For companies aspiring to grow, where to compete is just as important as how. To choose the right battlegrounds, they must match their distinctive capabilities with sectors where profitability growth is likely to occur. W HERE and H OW to G row ?
    10. 23. <ul><li>O pen I nnovation … </li></ul>
    11. 24. Avatud innovatsioon tähendab seda, et ettevõtted ei kasuta mitte ainult oma ettevõttest, vaid ka väljastpoolt tulevaid ideid ja võimalusi nii tootearenduses kui ka toodete müügil, turundamisel. . SULETUD & AVATUD ÄRIMUDEL AVATUD INNOVATSIOON! 1 H.Chesbrough, 2003
    12. 25. Our current market Our new market Other firm´s market O pen i nnovation External technology insourcing Internal technology base External technology base Henry Chesbrough , 2004 Internal/external venture handling Licence, spin out, divest
    13. 26. At any given point in time, firms must follow a certain trajectory or path of competence development. This path not only defines what choices are open to the firm today, but it also puts bounds around what its internal repertoire is likely to be in the future 1 . STEP OUT OF THE BOX!!! PATH DEPENDENCY We had become stuck in our past and weren’t stretching far enough to innovate new ideas , to “step out of the box.” D avid O. Swain , ex. CTO, Boeing 1 Teece et al, 1997
    14. 27. <ul><li>O utside- i n I nnovation … </li></ul>
    15. 31. <ul><li>S pace I nnovation … </li></ul>
    16. 33. EESTI VÕIMALUSED KOSMOS & ÄRI
    17. 34. <ul><li>L - Commerce … </li></ul>
    18. 35. LOCATION COMMUNITY LOCATION COMMERCE Mobiiltelefonid muutuvad asukohaäris peamiseks vidinaks E-Commerce + M-Commerce = L-Commerce
    19. 36. <ul><li>S ocial C ommunities … </li></ul>
    20. 42. <ul><li>P latforms & I nnovation … </li></ul>
    21. 44. PLATVORMID & ÄRIMUDELID Google & Microsoft Google Earth Microsoft Virtual Earth
    22. 47. <ul><li>B usiness M odel I nnovation … </li></ul>
    23. 49. VÄÄRTUSE KASV & AVATUS INNOVAATILISED ÄRIMUDELID Uue tehnoloogia, toote või teenuse väärtuse määrab ärimudel – mehhanism, mis muudab tehnoloogia ettevõtte jaoks rahaks. Ärimudelil on kaks peamist funktsiooni : 1.V äärtuse loomine 2.V äärtuse säilitamine
    24. 51. 20 senti 2 krooni 2 0 krooni 30 – 70 krooni
    25. 52. The business model mediates between technical and economic domains Over the years, entrepreneurs have been mostly known for technical innovations. And there are many great companies that have been built on top of technical innovations like Intel, Cisco, Oracle, Apple, and arguably Microsoft. If you think of Federal Express, Google, Netflix, these companies were built on business model innovations. <ul><li>Business Model: </li></ul><ul><li>market segment </li></ul><ul><li>value proposition </li></ul><ul><li>value chain </li></ul><ul><li>c/profit mechanism </li></ul><ul><li>value network </li></ul><ul><li>competitive strategy </li></ul>Economic Outputs: e.g., value, price, profit Technical Inputs: e.g., feasibility, performance Measured in technical domain Measured in economic domain
    26. 53. Portfolio of Capabilities & Business Model Open Capabilities Dynamic Capabilities Operational Capabilities Technology Capabilities Portfolio
    27. 54. Pidev täiustamine - vana mood! Etapiline Radikaalne Komponent Süsteem Mittelineaarne Innovatsioon Komponendi T ä iustamine Ä rimudeli Innovatsioon Ä riprotsessi Innovatsioon

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