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SEO Traps You Should Avoid in 2016


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Knowing the latest SEO 2016 tactics are essential to keep your website competitive into the new year. It’s a known fact that SEO is undergoing rapid change. In the past four years, the strategies used to rank better have evolved drastically. You’ll need to prepare yourself for avoiding the multitude of SEO moves that could get you in trouble.

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SEO Traps You Should Avoid in 2016

  1. 1. SEO Traps You Should Avoid in 2016
  2. 2. #1. Link Building ● Google has recently clarified that buying, selling, or asking  for  links  is  alright  as  long  as  you  don’t  violate  its  Google  Webmaster Guidelines. ● It would be best to review  your  current  link  building  approach  to  ensure  that  you’re  not  violating the rules.
  3. 3. #2. Anchor Texts ● Since  the  first  Penguin  update  in  2012,  it’s  become  much  riskier  to  use  exact  match  anchor  texts  in  search  engine  optimization. ● Abusing  (whether  unintentional  or  otherwise)  anchor  text  can get you penalized for  over­optimization in SEO  2016.
  4. 4. #3. Targeting Single or Specific Pages ● It’s a much better approach than targeting single or specific  pages  to  rank  on  Google.  A  good  link  profile  is  one  of  the  most important SEO ranking factors. ● I  advise  that  you  start  building your link profile  by  performing  a  link  evaluation  through  your  Google  Webmasters  account.
  5. 5. #4. Unfriendly Mobile Design ● The mobile­friendliness of a website is now among Google’s  top SEO 2016 ranking factors. This means that well­designed  mobile­friendly websites perform better. ● You  need  to  optimize  your  page  in  a  way  that  caters  to  mobile  users.  Due  to  the  ever­ increasing  number  of  mobile  users,  creating  a  mobile­friendly  design  will  also  improve  your  site performance.
  6. 6. ● A  bad  user  experience  can  damage  your  search  engine  ranking  dramatically.  The  search  engine  will  continue  analyzing how users interact with your site for SEO 2016. ● Optimize your website for  better user experience by  ensuring  it  fulfills  a  need.  Keep  it  visually  appealing,  easy  to  navigate,  and  consistently  updated  with  high­quality  content. #5. Poor User Experience
  7. 7.