City Live Corporate Presentation


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City Live Corporate Presentation

  1. 1. Mobile applications for your customers
  2. 2. Who we are <ul><li>Privately funded company </li></ul><ul><li>Founded in 2007 </li></ul><ul><li>We sell </li></ul><ul><ul><li>Mobile applications </li></ul></ul><ul><ul><li>Community building suite </li></ul></ul><ul><ul><li>Community services platform </li></ul></ul><ul><li>Our customers: </li></ul>
  3. 3. Citylive Mobile Application <ul><li>Customers </li></ul><ul><ul><li>Brands seeking differentiation </li></ul></ul><ul><ul><li>Events seeking original marketing actions </li></ul></ul><ul><ul><li>Companies that want to improve their field services </li></ul></ul><ul><li>Unique features </li></ul><ul><ul><li>Works offline: permanent presence on the user’s phone </li></ul></ul><ul><ul><li>Automatic update of content through web services </li></ul></ul><ul><ul><li>Easy distribution (SMS “MyService” to 3236) </li></ul></ul><ul><li>Alternatives </li></ul><ul><ul><li>Mobile websites </li></ul></ul>
  4. 4. Citylive Community Building <ul><li>Customers </li></ul><ul><ul><li>B2C companies seeking to leverage their community </li></ul></ul><ul><ul><li>Publishers seeking to leverage content into a community </li></ul></ul><ul><li>Unique features </li></ul><ul><ul><li>We analyze how a community can improve your business </li></ul></ul><ul><ul><li>Service optimalization is achieved through focus groups </li></ul></ul><ul><ul><li>Establish your ecosystem of partners in a field trial </li></ul></ul><ul><ul><li>Implementation supported by our GLOWE widgetplatform </li></ul></ul><ul><li>Alternatives </li></ul><ul><ul><li>Try and build your own expertise </li></ul></ul><ul><ul><li>Work with a generic marketing agency </li></ul></ul>
  5. 5. Citylive Community Services Platform <ul><li>Customers </li></ul><ul><ul><li>Service Providers looking to step into the Mobile Web 2.0 </li></ul></ul><ul><ul><li>Network Operators wanting to provide enabling services for MVNO partners and other brands </li></ul></ul><ul><li>Unique features </li></ul><ul><ul><li>Pre-integrated solution: no separate OSS/BSS needed </li></ul></ul><ul><ul><li>Own widget engine: no need to rely on your competitors </li></ul></ul><ul><ul><li>Glowe: users can create applications easier than ever </li></ul></ul><ul><ul><li>Hydra: link backend services & 3rd parties in a secure way </li></ul></ul><ul><ul><li>Crossplatform : runs on TV, mobile and web </li></ul></ul><ul><li>Alternatives </li></ul><ul><ul><li>On Device Portals (ODP’s) with website integration </li></ul></ul><ul><ul><li>Strategic partnership with a consumer widget website </li></ul></ul>
  6. 6. Examples of applications <ul><li>Consumer </li></ul><ul><li>Media </li></ul><ul><ul><li>News, weather, sports, finance </li></ul></ul><ul><ul><li>Interactive puzzles, tests </li></ul></ul><ul><ul><li>TV/Radio listings </li></ul></ul><ul><ul><li>SMS voting replacement </li></ul></ul><ul><li>Tourism </li></ul><ul><ul><li>Tourist guide </li></ul></ul><ul><ul><li>Virtual museum tour </li></ul></ul><ul><ul><li>Find shops, restaurants, ATM’s </li></ul></ul><ul><li>Shopping </li></ul><ul><ul><li>Mobile shopping list </li></ul></ul><ul><ul><li>Promotional coupons </li></ul></ul><ul><ul><li>Mobile as loyalty card </li></ul></ul><ul><li>Business </li></ul><ul><li>Field Force Automation </li></ul><ul><ul><li>Construction </li></ul></ul><ul><ul><li>Sales force/CRM </li></ul></ul><ul><ul><li>Remote control </li></ul></ul><ul><li>Health Care </li></ul><ul><ul><li>Access to patient background, prescriptions, drug interactions </li></ul></ul><ul><ul><li>View/track set processes </li></ul></ul><ul><li>Government </li></ul><ul><ul><li>Inspection </li></ul></ul><ul><ul><li>Law enforcement </li></ul></ul>
  7. 7. Vision: mobile centric internet
  8. 8. Evolution of the internet web portal mashup One way Two Ways Limited Contents Unlimited Content Centralized Distributed Closed Open Provider Centric User Centric
  9. 9. Mobile makes the long tail longer
  10. 10. Technology <ul><li>GLOWE </li></ul><ul><ul><li>Widget engine (application = declarative XML) </li></ul></ul><ul><ul><li>Multi platform (Java J2ME, Android, Flash, WML, C-HTML) </li></ul></ul><ul><ul><li>Open specification (see ) </li></ul></ul><ul><li>HYDRA </li></ul><ul><ul><li>Backend services framework (logging, payment,...) </li></ul></ul><ul><ul><li>Removes complexity from mobile device (using server widgets) </li></ul></ul><ul><ul><li>3rd party authentication possible </li></ul></ul><ul><li>CONTEXT engine </li></ul>
  11. 11. Multi platform (1) GLOWE Widget web application (2) Hydra backend profile activity time location (3) Service delivery TV web mobile
  12. 12. Glowe explained
  13. 13. City Live in action - for developers - for consumers
  14. 14. Stay in touch