Kynetx Home Page Tour July 2009

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Kynetx Home Page Tour July 2009

  1. 1. The Internet is Your Canvas... Kynetx provides the first Context Automation Framework. This Framework, powered by Kynetx Network Services (KNS), provides easy-to-use development tools to create guided, context-sensitive browsing on the web. Improve your web presence TODAY by shaping context-sensitive user experiences across any site or platform with Kynetx Technology. Take the Tour >
  2. 2. Welcome to Kynetx
  3. 3. Welcome to Kynetx The leader in Context Automation.
  4. 4. Welcome to Kynetx The leader in Context Automation. Wondering what
  5. 5. Welcome to Kynetx The leader in Context Automation. Wondering what Context Automation is?
  6. 6. Welcome to Kynetx The leader in Context Automation. Wondering what Context Automation is? Well... It all begins with a User...
  7. 7. This is a User...
  8. 8. Users go to the Internet to look for things & information... Site 2 Site 1 Site 3 Site 4
  9. 9. Users go to the Internet to look for things & information... But, the Internet is made up of a collection of silos (individual sites & places)... Site 2 Site 1 Site 3 Site 4
  10. 10. Users go to the Internet to look for things & information... But, the Internet is made up of a collection of silos (individual sites & places)... Site 2 Site 1 Site 3 Site 4 ...So, users have to look for things one silo at a time.
  11. 11. Our user usually starts by doing a search. You are $ here Search Engine
  12. 12. Our user usually starts by doing a search. You are $ here His brain is loaded with information about himself, what he is looking for and Search Engine where he is.
  13. 13. Our user usually starts by doing a search. Context You are $ here His brain is loaded with information about himself, what he is looking for and Search Engine where he is. This is called Context.
  14. 14. After being offered a list of silos, he usually Context picks one and goes to that site/silo. You are $ here Search Engine Site 2 Site 1 Site 3 Site 4
  15. 15. After being offered a list of silos, he usually Context picks one and goes to that site/silo. You are $ here Search Engine Site 2 Site 1 Site 3 Site 4
  16. 16. Once at the site, he tells the silo/site what he wants and then clicks around trying to find it. He then loads his brain some more Context with information about what the silo is offering. You are $ here
  17. 17. Once at the site, he tells the silo/site what he wants and then clicks around trying to find it. He then loads his brain some more Context with information about what the silo is offering. You are Context $ This information here $19.95 20% of Bags is also Context. $69.95 FREE Shipping Site 2
  18. 18. Once at the site, he tells the silo/site what he wants and then clicks around trying to find it. He then loads his brain some more Context with information about what the silo is offering. You are Context $ This information here $19.95 20% of Bags is also Context. $69.95 FREE Shipping He loads this Context into his Site 2 brain and goes back to search again...
  19. 19. After he searches, he goes to another silo/site and loads more context into his brain... Context Context Context $19.95 You are 20% off Bags $ here $69.95 FREE Shipping Site 3
  20. 20. After he searches, he goes to another silo/site and loads more context into his brain... Context Context Context $19.95 $650.00 ... and another You are 20% off Bags $ here $69.95 $30.00 FREE Shipping No Intnl. Shipping ... and another... Site 1 Site 3 Site 4
  21. 21. ... and another until he finds what he wants, or his brain is too full... Context Context Context Context Context $19.95 $4865.00 $650.00 $9.97 You are 20% off Bags $ here No Returns $69.95 $30.00 SALE $69.95 FREE No Intnl. Premium Shipping Shipping Golf Over 400 Balls Brands Site 1 Site 3 Site 4
  22. 22. ... and another until he finds what he wants, or his brain is too full... Context Context Context Context Context $19.95 $4865.00 $650.00 $9.97 You are 20% off Bags $ here No Returns $69.95 $30.00 SALE $69.95 FREE No Intnl. Premium Shipping Shipping Golf Over 400 Balls Brands ... and he quits. Site 1 Site 3 Site 4
  23. 23. This is the way the Internet has always worked. Browsers connect to servers ...and users have to manage their own context. Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  24. 24. This is the way the Internet has always worked. Browsers connect to servers ...and users have to manage their own context. Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  25. 25. Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  26. 26. Why? Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  27. 27. Why? Because servers can’t see each other. Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  28. 28. Why? Because servers can’t see each other. Browsers tie the servers together, but the browsers are dumb (no offense)... Search Engine Server Site 1 Server Browser Site 2 Server Site 3 Server Site 4 Server
  29. 29. Enter Kynetx Context Automation
  30. 30. What if the browser had a tool to help it manage context? Search Engine Server Site 1 Server Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  31. 31. What if the browser had a tool to help it manage context? Search Engine Server Site 1 Server Kynetx Context Automation Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  32. 32. What if the browser had a tool to help it manage context? Kynetx Network Services helps automate context across silos/sites and devices, using the browser as the agent... Search Engine Server Site 1 Server Kynetx Context Automation Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  33. 33. What if the browser had a tool to help it manage context? Kynetx Network Services helps automate context across silos/sites and devices, using the browser as the agent... = Context Automation Search Engine Server Site 1 Server Kynetx Context Automation Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  34. 34. Kynetx operates in the cloud and evaluates the user end point for context... Search Engine Server Kynetx Context Automation Site 1 Server Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  35. 35. Kynetx operates in the cloud and evaluates the user end point for context... Search Engine Server Kynetx Context Automation Site 1 Server Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  36. 36. Kynetx operates in the cloud and evaluates the user end point for context... ...then it sends the browser instructions to modify the user experience and manage the context. Search Engine Server Kynetx Context Automation Site 1 Server Browser Site 2 Server User End Point Site 3 Server Site 4 Server
  37. 37. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation Browser User End Point
  38. 38. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation Browser User End Point
  39. 39. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions Browser User End Point
  40. 40. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions • Proxy servers Browser User End Point
  41. 41. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions • Proxy servers Browser • Information Cards User End Point
  42. 42. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions • Proxy servers Browser • Information Cards • Action Cards User End Point
  43. 43. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions • Proxy servers Browser • Information Cards • Action Cards User End Point • Desktop Agents
  44. 44. Using Kynetx Network Services, anyone can offer users browser-managed context automation through a variety of end points including... Kynetx Context Automation • Browser extensions • Proxy servers Browser • Information Cards • Action Cards User End Point • Desktop Agents • Tags on Sites
  45. 45. With Kynetx, organizations can help our user find exactly what he wants, when he wants it... Free Wifi Access Brought to you by: Buy Two Boxes, Get One Free! Buy Two Boxes, Today Only! Get One Free! Golf Balls Today Only! Golf Balls Buy Now!
  46. 46. With Kynetx, organizations can help our user find exactly what he wants, when he wants it... Using a Wi-Fi end point... Free Wifi Access Brought to you by: Buy Two Boxes, Get One Free! Buy Two Boxes, Today Only! Get One Free! Golf Balls Today Only! Golf Balls Buy Now!
  47. 47. With Kynetx, organizations can help our user find exactly what he wants, when he wants it... Using a Wi-Fi end point... On any web site... Free Wifi Access Brought to you by: Buy Two Boxes, Get One Free! Buy Two Boxes, Today Only! Get One Free! Golf Balls Today Only! Golf Balls Buy Now!
  48. 48. With Kynetx, organizations can help our user find exactly what he wants, when he wants it... Using a Wi-Fi end point... On any web site... Or search engine... Free Wifi Access Brought to you by: Buy Two Boxes, Get One Free! Buy Two Boxes, Today Only! Get One Free! Golf Balls Today Only! Golf Balls Buy Now!
  49. 49. With Kynetx, organizations can help our user find exactly what he wants, when he wants it... Using a Wi-Fi end point... On any web site... Or search engine... Free Wifi Access Brought to you by: Or device. Buy Two Boxes, Get One Free! Buy Two Boxes, Today Only! Get One Free! Golf Balls Today Only! Golf Balls Buy Now!
  50. 50. And when they do... $ $ $ $
  51. 51. And when they do... 1. Internet silos are demolished. $ $ $ $
  52. 52. And when they do... 1. Internet silos are demolished. 2. The user gets what they need, when they need it. $ $ $ $
  53. 53. And when they do... 1. Internet silos are demolished. 2. The user gets what they need, when they need it. 3. Organizations create tighter, longer-lasting, more fruitful relationships with their users (customers). $ $ $ $
  54. 54. And when they do... 1. Internet silos are demolished. 2. The user gets what they need, when they need it. 3. Organizations create tighter, longer-lasting, more fruitful relationships with their users (customers). 4. Communities are formed that work across silos and boundaries. $ $ $ $
  55. 55. And when they do... 1. Internet silos are demolished. 2. The user gets what they need, when they need it. 3. Organizations create tighter, longer-lasting, more fruitful relationships with their users (customers). 4. Communities are formed that work across silos and boundaries. And, the Internet becomes a happier & more prosperous place. $ $ $ $
  56. 56. Want to create context automation of your own? Anyone can create their own context automation apps using Kynetx Network Services. Click below to begin. Are you a Developer? We have a developer program for individuals that want to create & use Kynetx Context Automation Apps. Get Started! Are you a Business? And we have a VAR program for businesses that want to create Kynetx Context Automation Apps and resell them as product/services. Get Started!

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