COLUMBIA TALENT MAGNET PROJECT<br />Building a Talent Powered Economy in the Midlands<br />Presented by COR | Columbia Opp...
The most valuable resource<br />“The most valuable natural resource in the 21st century is brains.  Smart people tend to b...
Where does Columbia stand? <br />
CTMP: A Collaboration<br />
CTMP: Three Bold Investments<br />Attract: Recruit – GET THEM HERE<br />External marketing campaign targeting young profes...
CTMP: Three Bold Investments<br />Engage: ConnectINVOLVE THEM<br />Build a World Class Leadership Development Pipeline <br...
CTMP: Three Bold Investments<br />Retain: Employ – KEEP THEM HERE<br />Connect students, graduates, and YPs entrepreneuria...
Talent attraction and retention is an economic development strategy.An increase in educational attainment by 1%  through c...
QUESTIONS/FOLLOW UP<br />Katherine Swartz, CAE, Executive Director, COR803.733.1123 | katherine.swartz@ourcor.org | @impac...
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Columbia Talent Magnet Project

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“The most valuable natural resource in the 21st century is brains. Smart people tend to be mobile. Watch where they go! Because where they go, robust economic activity will follow.”

Rich Karlgaard
Publisher, Forbes

Learn what the Columbia Talent Magnet Project collaboration is working on in Columbia, SC is impact change through three bold investments in our community.

Published in: Business, Technology
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  • Question: When you think of the most dynamic economic regions in the country (Austin, San Francisco, Boston, Raleigh-Durham, Atlanta) what is it that sets them apart?1: They have diverse, entrepreneurial, and high tech economies2: They are attracting talented people from every walk of life3: They are open, diverse, and engaging communities (culturally and otherwise)4: They all have high levels of educational attainment (40%+)
  • Use CTMP Overview Stats and CTMP Survey Stats1) Educational Attainment26.9% Columbia MSA adult population with bachelors or higher (US = 27%)36.4% Top 10 performing metro areas average adult population with bachelors degree or higher50,000 Estimated population of enrolled higher education students in Columbia MSA8,000 # of graduating students every year that make a decision to “stay or go”Employment:12.6% % of the workforce that is unemployed84% Percent of the national average for the Columbia MSA’s per capita incomeCommunity Involvement:25.4% Volunteerism rate for Columbia MSA (ranked 54 out of 75 MSAs)24.3% College student volunteerism rate for South Carolina (ranked 36out of 45)
  • Talent Attraction &amp; Retention is a package deal and we must focus on all three elements to attracting and keeping people in our community.
  • Difference between college grad income and high grad income: $900,0001% increase in college degree holding people: 7,000$900,000 x 7,000 = $54 billionThat is 9 new BCBSSCs in the Columbia MSA
  • Columbia Talent Magnet Project

    1. 1. COLUMBIA TALENT MAGNET PROJECT<br />Building a Talent Powered Economy in the Midlands<br />Presented by COR | Columbia Opportunity Resource<br />
    2. 2. The most valuable resource<br />“The most valuable natural resource in the 21st century is brains. Smart people tend to be mobile. Watch where they go! Because where they go, robust economic activity will follow.” <br />Rich Karlgaard<br />Publisher, Forbes<br />
    3. 3. Where does Columbia stand? <br />
    4. 4. CTMP: A Collaboration<br />
    5. 5.
    6. 6. CTMP: Three Bold Investments<br />Attract: Recruit – GET THEM HERE<br />External marketing campaign targeting young professionals<br />Partner with higher education to recruit more students into the region<br />ATTRACT: RECRUIT<br />ENGAGE: CONNECT<br />RETAIN: EMPLOY<br />
    7. 7. CTMP: Three Bold Investments<br />Engage: ConnectINVOLVE THEM<br />Build a World Class Leadership Development Pipeline <br />Increase volunteerism rates through Community Involvement<br />Promote Columbia – Columbia 101, Ambassadors Programs<br />Support and advocate for YP organizations<br />ATTRACT: RECRUIT<br />ENGAGE: CONNECT<br />RETAIN: EMPLOY<br />
    8. 8. CTMP: Three Bold Investments<br />Retain: Employ – KEEP THEM HERE<br />Connect students, graduates, and YPs entrepreneurial ecosystem<br />Invest in a regional internship/jobs program<br />ATTRACT: RECRUIT<br />ENGAGE: CONNECT<br />RETAIN: EMPLOY<br />
    9. 9. Talent attraction and retention is an economic development strategy.An increase in educational attainment by 1% through creation, attraction or retention:=$6.3 Billion in economic impact over the next 40 Years<br />
    10. 10. QUESTIONS/FOLLOW UP<br />Katherine Swartz, CAE, Executive Director, COR803.733.1123 | katherine.swartz@ourcor.org | @impactcolumbia<br />

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