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68 12-24 Year Olds Internet 2015 Internet Trends Report

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68
12-24 Year Olds Internet Usage = Visual Stuff (In & Out) Rules...
Instagram + Snapchat + Pinterest = Continue to Rise
Source: Edison Research / Triton Digital, Piper Jaffray.
Note: (1) 12-24 year olds who currently ever use social networking sites/services. (2) Based on survey of US teens with an average age of 16.3 years.
9%
22%
16%
34%
30%
36%
46%
53%
80%
7%
11%
15%
20%
26%
30%
32%
57%
59%
74%
0% 20% 40% 60% 80% 100%
LinkedIn
WhatsApp
Tumblr
Pinterest
Google+
Vine
Twitter
Snapchat
Instagram
Facebook
Social Media Usage Among American Youth
(Age 12-24)1, USA, 3/15
2015
2014
8%
2%
1%
4%
13%
14%
24%
32%
0% 10% 20% 30% 40%
Don’t use social
networks
Other
Pinterest
Google+
Tumblr
Snapchat
Facebook
Twitter
Instagram
Teens’ Most Important Social Network2, USA, 4/15
Spring 2015
Spring 2014
Fall 2013
Spring 2013

Published in: Internet, Technology
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