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KP INTERNET TRENDS 2017 | Internet Trends 2017 Report

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KP INTERNET TRENDS 2017 | PAGE 209
Diverse Live Content Type
Singing / Dancing /
Talk Show / Game Play…
Local / Social
Nearby Livestreams /
Chat & Add Friends
China Livestreaming =
High Consumer Engagement + Willingness to Pay…
Interactive / Social /
Gamified
Like / Chat with Hosts & Audience /
Buy Virtual Gifts to Support
Performers
20+ Virtual Gift
Categories
priced from Rmb0.01
Source: Hillhouse research

Published in: Technology
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