Building the digital events team of the future

340 views

Published on

Presented at the Virtual Event Summit. How to build a virtual event team.

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
340
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Building the digital events team of the future

  1. 1. Building the Digital Events Team of the Future: Strategic Staffing, Outsourcing and Partnering Kenny Lauer Barb DeMaria Phil Tierney VP, Digital Experience SBM Live Events Director Integration Architect, IT George P. Johnson Stamats Business Media Intel Twitter: @kennyLRoom Twitter #VES11d
  2. 2. Strategist Creative Engagement Producer Technologist YOUR TEAM 2
  3. 3. “ 1 ” --Gertrude Stein?
  4. 4. ™M.A.S.T.E.R Virtual Event Strategy 1Mark youraudience Strategy Execution M A S T E R Assess Technology Review & your Mapping Revisit objectives & goals © 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 4
  5. 5. 25
  6. 6. Outsource? 3PLATFORM   6
  7. 7. Kenny Phil BarbBuilding the Digital Events Team of the Future 7
  8. 8. Creative Manager Program/ Engagement Project SME Manager DigitalStakeholder Liaison Team Webcaster Producer Strategist
  9. 9. STRATEGY FORMATENGAGEMENT MINDSET CORE RISK EXPERIENCE GEOGRAPHY
  10. 10. STRATEGY FORMATENGAGEMENT MINDSET CORE RISK EXPERIENCE GEOGRAPHY
  11. 11. STRATEGY FORMATENGAGEMENT MINDSET CORE RISK EXPERIENCE GEOGRAPHY
  12. 12. STRATEGY FORMATENGAGEMENT MINDSET CORE RISK EXPERIENCE GEOGRAPHY
  13. 13. Building the Digital Events Team ofthe Future:Strategic Staffing, Outsourcing and Partnering Phil phil.e.tierney@intel.com Kenny Barb @kennyL barb.demaria@stamats.com klauer@gpj.com Who  are  we  again?   13
  14. 14. A ROADMAP FOR ACHIEVING THE VISION “An Event is an event is an Event” DISCOVER DEFINE DEVELOP DELIVER Fully Define the Develop the Integrate the understand strategy, content, experiences the objectives resources, experiences and of all touchpoints, and engagements, stakeholders, activities, engagements and deliver and assess communications, flawlessly needs and experiences, and feasibility technologies to be employed GPJ Confidential. Not to be distributed without written approval from GPJ.

×