Activation, Onboarding, Oh My!
Identify Success Milestones
• First Value Delivered = Activation
• Time to First Value (TTFV) = Time to "Activation"
• Adoption = Breadth and Depth of use
• What Adoption NEEDs to look like though is congruent
with Desired Outcome
• If value is being delivered - if the Desired Outcome is
being achieved - then Adoption is where needs to be.