Growth hacking is a mindset. It’s a fast-paced, no B.S., data-driven, and actionable approach to capitalizing on opportunities and ideas that drive business growth.” “ The 6 Pillars of Growth Hacking 6 PILLARS OF GROWTH HACKING CHARACTERISTICS OF A GROWTH HACKER 25 Growth Hacking s You Can Start on Today #1: HACK YOUR WAY INTO PRESS USING HARO Sign up for Help-a-Reporter-Out (HARO) and respond to reporters/ writers questions #2: THE FOMO CONVERSION HACK An email from Express #3: BLOG COMMENTING FOR LEADS Find blog post by doing a Google search for blog post ranking for your top keywords or Buzzsumo for top shared content for your keyword. Source: http://sujanpatel.com/marketing/growth-hacking-using-blog-comments/ #4: THE PERSONALIZED CALL-TO-ACTION Personalized CTA from When I Work Education In Your Onboarding Emails #5: EDUCATION IN YOUR ONBOARDING EMAILS Onboarding email from Zapier #6: TWITTER CHAT TROLLING Full list of Twitter Chats: http://tweetreports.com/twitter-chat-schedule/ #7: USE FACEBOOK ADS TO TEST HEADLINE COPY FOR YOUR LANDING PAGES Example from When I Work #8: PUT YOUR CTA ON THE RIGHT Example from Quickbooks.com November 2015 #9: A/B TEST EVERYTHING A/B tests can help you test an idea on a smaller scale, as opposed to releasing it live to all your users. Source: vwo.com TESTING #10: USE NPS FOR MARKETING Leverage promoters for reviews, social shares, & testimonials #11: REMOVE DISTRACTIONS FROM YOUR LANDING PAGE Leverage promoters for reviews, social shares, & testimonials #12: LET YOUR CUSTOMERS WRITE YOUR MARKETING COPY WITH SURVEYS When I Work surveyed users using Qualaroo asking a simple question,“Describe our product/ service in one sentence?” Then use the answers as headline copy #13: USE THE PROGRESS BAR TO MOVE PEOPLE ALONG THE FUNNEL The onboarding progress bar from Ghost #14: EDUCATION-FOCUSED DRIP CAMPAIGN The email course from Buffer #15: FOCUS ON THE PROMISE, NOT THE FEATURES A promise-based headline from rejoiner #16: GUEST POST OUTREACH #17: LEVERAGE INFLUENCERS TO BUILD YOUR BRAND I built ongoing relationships with influencers and now they’re helping me host Growth Chat dinners around the world promoters for reviews, social shares, & testimonials #18: TURN CUSTOMERS INTO ADVOCATES WITH HANDWRITTEN THANK YOU CARDS A handwritten letter from CoSchedule #19: REPURPOSE YOUR BEST CONTENT INTO A YOUTUBE VIDEO & SLIDESHARE PRESENTATION #20: ADD LIVE CHAT DURING CHECKOUT #21: TURN YOUR FAQS INTO GUIDES & BLOG POSTS An FAQ blog series from Flintriver, a web design company #22: EARLY UPGRADE OFFER #23: WELCOME EMAIL FROM THE FOUNDER #24: USE OUTREACH TO 5X TRAFFIC TO YOUR BLOG POST #25: CREATE URGENCY IN THE LAST 5 DAYS OF ONBOARDING EMAILS