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  • I suggest which is the world's largest B2B Marketplace and leading b2b portal in India that connects and satisfies the business needs of manufacturers, suppliers, exporters, importers, buyers, sellers, dealers, distributors, traders, wholesalers. Bizbilla provides free global business database. where you can get complete information on various aspects.
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  • Source quality products from China manufacturing. Find reliable China Manufacturers, Factories, on the B2B e-commerce website, which also provide supply chain service to make your international trading easier.
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  • There is an interesting Swiss B2B marketplace coming up. It combines the marketplace functionallity with a tablet sales force application. The platform is called FACILITYWORLD:
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  • We made out own online marketplace based on Merkeleon platform ( This software is extremely customizable - everyone can shape its own perfect project.
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  1. 1. A STUDY ON VARIOUS ONLINEB2BMARKETPLACES Naga Kiruthika.P MBA, Thiagarajar School of Management Dr. P. Mohan Suyamburaj Professor, Thiagarajar School of Management Email id:
  2. 2. ABSTRACT There had been a growing demand for online marketing. As the economy is growing the number of persons using internet is also growing. B2B is business to business transaction between two companies which are manufacturers, suppliers, wholesalers or retailers. With constantly evolving international trade, the B2B marketplaces are also increasing. Online B2B marketplaces are coming up to provide almost anything related to any industry. They are connecting sellers and buyers from different parts of the world and providing them the opportunity to enhance their business. There are many online B2B websites that serve this purpose. The primary objective of this paper is to analyze any 5 B2B marketplaces so that it will help clients while choosing the B2B portals. It provides all the information that the client is looking for when they browse through the B2B websites. The 5 website portals that I took for analysis are: Tradeindia EC21
  3. 3. INTRODUCTION B2B portal A b2b portal or a business to business portal is a dedicated online place which provides a platform to the buyers and sellers to conduct business activities. It acts as a base for customers, suppliers, dealers and wholesalers to get business information and an avenue for online transactions. Such a portal is a new age marvel and an absolute necessity for any global business. A B2B Portal is a boon in many ways. It not just provides a platform for easier business it also helps your revenue growth increase manifolds. While easier access gives remarkable revenue growth, it also cuts your business cost drastically. It also reduces some other related costs like customer acquisition and maintenance cost. At the same time it provides you with an opportunity to improve your own customer services thereby improving customer relations and attracting more customers. A B2B portal also provides you with useful related business articles, news and important leads A portal is basically a search engine that helps you obtain the desired information. B2B portal is the platform which consists of information related to any business catering to any product or category ranging from automobiles, food, fashion, jewellery and many more. The portal brings together the buyers and sellers to perform the required business transactions. Bringing them on the same platform involves bare minimum effort and consequently saves time spent on cracking the deals. Thus, a B2B portal stands today as the most revolutionized way of conducting business activities been formulated ever. Indian B2B portals enlist large number of Indian buyers and sellers that are potentially viable and enthusiastic on exploring the probable market from across the globe. Indian market today is the hub of budding opportunities, thereby, attracting enormous foreign clientele. By far the most attractive feature of Indian B2B portals is its customer friendly approach and superior clarity in divulging information about the company, products and services and the subjected terms and condition.
  4. 4. B2B portals also generally consist of forums and discussion panels seeking out solutions to any query related to business or a product. The panel consists of eminent business personalities with years of profound knowledge advocating sound and helpful answers. Thus, B2B portals in India are surely the one thing to reckon with. Adding further, the Indian B2B portals in order to ease out the trading process consist of various importer, exporter, and supplier directories. The buyers and sellers intended to conduct the transaction get themselves registered with these directories so that they get to interact precisely with the accurate person. Directories enable more transparent and quick trading process through the use of online applications. Business directories also facilitate citizens to benefit from any most recent and hottest deal available. Moreover it also leads to eradication of middleman letting the buyer and the seller deal directly. This proves to be more cost-effective and time saving. Benefits of Business to Business (B2b)platform: a) Viability b) Accessibility c) Time saving d) Better and more options of buyers and sellers e) Virtual office , a revolution in business i.e. Global power f) Presence in internet world through best SEO g) Brand creation, brand awareness, brand make over h) Business for 24hrs X 7 days for 365 days i) Wider reach j) Exploring untapped market k) Boundary less communication l) Unlimited business via unlimited business queries/leads/offer m) Quicker response n) Business without travel o) Better negotiation powers i.e. Buying power p) Better price for final goods i.e. Selling power q) Do business in your terms and conditions r) Launching your products at zero cost
  5. 5. s) Enhanced profits, more turnover t) Decreased expenses, more Profits i.e.controlling the economy of business. u) Buyers of your product can be from any part of the world which is not possible if not present in B2b platform v) Show your products and potential to world and world will respect your product and demand it in turn. w) It connects buyers and sellers at ease and business occurs at a blink. ALIBABA Alibaba Group is a family of Internet-based businesses which makes it easy for anyone to buy or sell online anywhere in the world. Since its inception, it has developed leading businesses in consumer e-commerce, online payment, business-to-business marketplaces and cloud computing, reaching Internet users in more than 240 countries and regions. Alibaba Group consists of 25 business units and is focused on fostering the development of an open, collaborative and prosperous e-commerce ecosystem. Alibaba Group was founded in 1999 by 18 people led by Jack Ma, a former English teacher from Hangzhou, China who has aspired to help make the Internet accessible, trustworthy and beneficial for everyone. The privately held Alibaba Group, including its affiliated entities, employs more than 24,000 people in some 70 cities in Greater China, India, Japan, Korea, the United Kingdom and the United States. Because of the nature of our businesses, Alibaba Group subsidiaries are repositories of massive amounts of market information and statistical data. As part of our commitment to SMEs, we are working to be the first company to make this market data available free to all of our users, enabling them to adjust their strategies to suit fast-changing market conditions and to expand the reach of their businesses. In addition, we strive to be the company with the highest employee satisfaction and to build a company that flourishes for at least 102 years, spanning three centuries (Alibaba was founded in 1999).
  6. 6. Products Agriculture Apparel Automobiles & Motorcycles Business Services Chemicals Computer Hardware & Software Construction & Real Estate Consumer Electronics Electrical Equipment & Supplies Food & Beverages Furniture & Furnishings Gifts & Crafts Health & Medical Home & Garden Manufacturing & Processing Machinery Minerals & Metallurgy Sports & Entertainment Telecommunications Textiles & Leather Products Timepieces, Jewelry, Eyewear is also conducting many workshops. Recently they conducted workshop on the topic power of e-commerce for IFM, VM, and SMEs It also has help center which addresses the following questions how to open the India market How to deal with India customers? 10 Signs of Online Scams
  7. 7. Learn from real fraud case It has conducted many events for trade associations and also trade shows as a promotional strategy. Sourcing Services For Buyers Customized Sourcing Supplier Assessment Escrow Service Inspection Service Sourcing Hub For Suppliers Member Free for limited time More Buyer Trust Higher Search Ranking Greater Visibility Feedbacks PHIL WEIL Phil Weil is the co-founder and Vice President of Global Product Resources (GPR), a Californian company selling decorative fans "THE CHANCES OF US MEETING OUR SUPPLIER SUNWAY WITHOUT ALIBABA.COM WOULD HAVE BEEN LIKE WINNING THE LOTTERY!" GEORGE PAPP George Papp is the founder and president of PAPP International Inc., a company focused on producing original content for print "ALIBABA.COM HELPED ME FIND MY CURRENT PRINTER THAT I HAVE BEEN USING FOR FIVE YEARS"
  8. 8. JANE F. IVANOV Industry: Apparel "ALIBABA IS THE BEST RESOURCE ON THE WEB!" Mr.SumanBharti of PUNK-69 INTERNATIONAL, "Today, I have a large global presence, and I owe this global exposure to alone!" Mr.VarunAgarwalof Exotic India, "Alibaba is a powerful business tool." Mr. NikeshRathod of KRISH EXPORTS, Gold Supplier increased our trade by more than US$ 3,000,000! TRADE INDIA The challenging opportunities and new avenues cropping up in the corporate arena in diverse sectors demands the role of a common mediator to act as bridge between buyers and sellers, importers and exporters, and the like. This service facilitates all in the business world to come to a common platform, thus turning the geologically colossus earth into a tiny global village. Tradeindia is a major entity involved in this task bringing manufacturers, buyers and sellers under one pedestal. Infocom Network Ltd. is an ISO 9001: 2000 certified company, established in the year 1990. Popular as conceptualized in the year 1996, it has created a niche as India's largest B2B marketplace, offering comprehensive business solutions to the global EXIM community through its wide array of online services, directory services and facilitation of trade promotional events. Our portal is an ideal forum for buyers and sellers across the globe to interact and conduct business smoothly and effectively. With an unmatched expertize in data acquisition and online promotion, Tradeindia subsumes a huge number of company profiles and product catalogs under 2,064 different product categories and sub-categories. It is well promoted on all major search engines and receives an average of 20.5 million hits per month. Tradeindia is maintained and promoted by INFOCOM NETWORK LTD. Today we have
  9. 9. reached a database of 23,58,264 registered users, and the company is growing on a titanic scale with a considerable amount of new users joining/registering every day, under the innovative vision and guidance of Mr. BikkyKhosla, CEO. Products and services Exporters & Manufacturers provides a grand base for exporters and manufacturers across the globe to advertise their products and services online. More than 2,064 categories and sub-categories feature listings of products enabling a precise and easy passage for buyers to reach them. The buyers and trading houses can view your details and can directly mail you regarding business related queries. More than 12,97,322 manufacturers and exporters are already availing this service and are fully contented with the kind of exposure this section is providing them. The database on the site gets updated according to the latest developments to provide valuable and relevant search results. Importers & Buyers This section facilitates importers and buyers from India and all other countries of the world to exhibit their company details and areas of activity. More than 1,822 categories and sub- categories feature listings of more than 1,75,895 importers and buyers. Minute-by-minute monitoring and updating of data helps you in getting the most relevant and profitable business inquiries. Service Providers This section features over 2,75,744 service providers working in all spheres of trading and transportation. The database contains far-reaching information about Cargo Agents, Shipping Agents, Freight Forwarders, Clearing and Forwarding Agents amongst others. The interface allows the clients to directly access the agents or post their requirements for the latter to contact them. Online Catalogs
  10. 10. Tradeindia through its 'online catalog' section provides you with personalized space to showcase your company under elaborate sub-headings like Homepage, Profile, R&D, Newsroom, Factory Tour, Services & Support, Quality Control, Management, Showroom, etc. You can publish colored photographs of your company, products and services in the catalog. This visually impressive section provides a complete picture enabling a practical experience of what is required and what is being offered. Trade Leads Our 'Trade Leads' section provides a free interactive board where you can post/buy/sell business offers. You can also post featured Trade Leads along with product photograph and avail maximum visibility for your product/service on the B2B e-marketplace. In terms of communication tradeindia uses email services, chatting options and SMS services to get supplier or buyer information Products categories Agriculture Brass Hardware &Components Computer Hardware & Software Electronics & Electrical Supplies Food & Beverage Health and beauty Industrial suppliers Merchant exporters Plastics and products Security and protection Textile and leather products Apparel and fashion Business services Construction and real estate Energy and power
  11. 11. Furniture Home supplies Jewellery and gem stones Minerals and metals Packaging and paper Printing and publishing Sports and entertainment Toys Automobile Chemicals Consumer electronics Environment and pollution Gifts and crafts Hospital and medical supplies Machinery Office and school supplies Pipes, tubes and fittings Scientific and laboratory instruments Telecommunication Transportation The services offered by them are book domains; post your product, freight quotes, packers and movers, order credit report, trade alerts, tradeindia offerings, compliance management. It also has logistics services. Tradeindia has conducted many tradeshows to promote their products. It has created communities and newsletter archives Feedbacks Mr. NallasivamNalls, Manager, GANPAT EMU HATCHERY PVT. LTD., “Tradeindia.Com is doing a commendable job not only for the clients, but also for vendors and customers. I wish them an excellent time day after day! It is my sincere
  12. 12. complement for the service provided and concern showed by the people of Tradeindia.Com is a remarkable epitome of winsome clients relation.” Mr. R. K. Goyal , Proprietor, ELECTROTECH INDUSTRIES, “Electrotech Industries is leading manufacturer, importer and supplier in the field of domestic, commercial and industrial water purification segments since last 9 years. We feel proud to be associated with since last 5 years. At present we are a Premium Seller at I appreciate team Tradeindia with Mr. ViditSaini and Ms. Sweta for their timely cooperation and promotion of our company and products.” Mr. KalpeshSojitra, Proprietor, SHREE KHODIYAR HANDICRAFT, “We are a leading Manufacturers and Exporters of Handicraft items. We became the member of tradeindia B2B portal since 1 year. After association with tradeindia, we got lot of inquiries and also promoted my company name Shree Khodiyar Handicrafts. We are very satisfied with the response getting through tradeindia. We are thankful to team tradeindia and Rajesh Shingala to take care for my company promotion” INDIAMART is a leading B2B marketplace that assists buyers and sellers to trade with each other at a common, reliable & transparent platform. Started in 1996, we serve more than 700,000 sellers and over 50 million unique visitors every month, which use our marketplace to generate business leads, find suppliers, post trade offers, test market products, promote their brand and conduct business. With online catalogues, having more than 200,000 active products, we are the largest B2B marketplace from India. In addition to business directory, online catalogue, trade leads and tenders, we offer personalized assistance to buyers and sellers for almost everything they need to buy/sell using is India’s largest online b2b marketplace for small & medium size businesses, connecting global buyers with suppliers. The company offers a platform & tools to over 1 million suppliers to generate business leads from over 5 million buyers, who use the platform to find reliable & competitive suppliers. The company has over 4000 employees located across 75
  13. 13. offices in the country. Its existing investors include Intel capital and Bennett, Coleman & co. Ltd. offers products that enable small & medium size businesses generate business leads (online catalogues/store-fronts), establish their credibility (third party verified trust profile) and use business information (finance, news, trade shows, tenders) for their business promotion. has won numerous awards over the years, which include coveted red herring award, emerging India award, among others. The company has also been widely covered by media for its pioneering role in promoting SME business in the country. Benefits of IndiaMART Benefits for sellers: For Indian sellers, has been the most successful platform for business generation since 1996. The sellers use for the following purposes: Finding global buyers for their products and services Test marketing of new products globally for as low as Rs 12,000 Setup a 24x7, 365 days online catalogue for as low as Rs 24,000 Invite interested buyers to buy their products through trade leads Brand building & generating potential sales leads through top listings, search listings and advertisements Sellers tool IndiaMART offers host of free and paid options to promote your business worldwide.
  14. 14. Create your free website & business listing: Reach out to thousands of prospective buyers from all over the world. Create a dynamic (do-it-yourself) website for free & enhance your company visibility Have your company listed in multiple product categories Advertise unlimited products for free Add your company profile, infrastructure etc. Receive genuine business enquiries from buyers Post free ads: Promote your offers & products to thousands of buyers sourcing in your industry. Subscribe trade alerts: Get updates on latest purchase requirement from potential buyers in your industry. Premium membership: Starting from as low as Rs. 2000 per month, you can choose the most appropriate business promotion package from a variety of options. Kindly contact our seller support desk to know more about premium memberships. Benefits for buyers: For global buyers, is the largest & most user-friendly source of supplier identification, product sourcing and establishing business association. It serves varying needs of buyers including: Finding manufacturers and suppliers of desired products Locating manufacturers for customized product development/manufacturing Identifying new products for their market Seeking offers from sellers for your immediate/long-term buying requirements Establishing long-term association with companies for distribution, OEM supplies, contract manufacturing etc.
  15. 15. Selecting the right service provider for various business needs and outsourcing of service requirements 2Buyer’s tool 1) Send your buy requirement: Let us know your purchase requirement in detail and receive quotations and responses from only pre-verified and genuine suppliers. How this benefits a buyer: Save time in searching suppliers Receive responses only from suppliers who can meet your requirement Receive responses only for verified suppliers Receive responses from multiple suppliers Guaranteed no spam or un-wanted mails 2) Search: IndiaMART offers various search tools to buyers for easy sourcing from India. Use below search tools as per your requirement- Product search - search from over 10,00,000 products. Best suited for those who are looking for new / different products to sell in their market. Supplier search - search from over 7,00,000 companies. Best suited for those who have finalized product & specifications and are looking for a company to supply the same. Sell offer search - search from over 1,00,000 active product offerings from various suppliers. Activities of IndiaMART Leaders of tomorrow awards: ET now and invite you to submit your nomination for the ET now - IndiaMART leaders of tomorrow awards 2011. This definitive business awards will recognize the
  16. 16. contribution of micro, small and medium enterprises (MSMEs) in driving India’s march to global stardom. This award will inspire future leaders to tread a path of success and triumph. It will celebrate the success stories and honor entrepreneurs who have transformed stumbling blocks into stepping stones driven by their passion, determination and undying spirit of entrepreneurship. The award will salute these entrepreneurs of substance, the business leaders of tomorrow. Evaluation process Ernst & young is the independent process validation partner for evaluating the nominations. Top 5 companies in each category to present their success story before the jury posts which winners to be chosen. Inspirational success stories As a prelude to the awards, a feature series of twenty seven episodes will showcase inspirational stories from the MSME space from across the country. These stories will celebrate the spirit of entrepreneurship and narrate fascinating examples where a little courage, a sound business plan and a good product have helped an entrepreneur to make his/her mark in the world of business. Nominate your company to be one of the leaders of tomorrow and also stand a chance to be featured as a success story on ET now. As of 2011-12, IndiaMART Completes 15 years of empowering SMEs' growth & success Successfully completes 2nd edition of 'IndiaMART leaders of tomorrow awards' launched in 2010 Launches 'emerging business forum' for SMEs Product Categories Apparel & Garments Arts & Crafts Automobile
  17. 17. Ayurvedic& Herbal Products Bicycles & Rickshaws Building & Construction Computer Cosmetics Dyes & Chemicals Electronics & Electrical Fashion Accessories Food & Beverages Furniture Manufacturers Gems & Jewelry Hand & Machine Tools Home & Garden Home Supplies Home Textiles & Furnishings Industrial Supplies Leather Products Mechanical Components Medical Products Metals & Minerals Musical Instruments Natural Stones Office & School Supplies Packaging Supplies Paper & Paper Products Plant & Machinery Plastic & Plastic Products Printing & Publishing Railway, Shipping & Aviation Rubber & Rubber Products
  18. 18. Scientific Instrument & Supplies Sporting Goods, Toys & Games Telecom Products Textile, Yarn & Fabrics Service Categories Advertising Architectural Services Astrology &Vaastu Services Business Services Call Centers & BPO Services Educational & Training Institutes Embassies, Consulates & Councils Engineering Services Event Management Services Facility Management Financial & Legal Services HR Consultants IT & Telecom Services Medical Services Product Rental Services Real Estate Research & Development Independent Contractors Transportation & Shipping Travel & Tourism Solutions in IndiaMART Dynamic Catalog
  19. 19. A comprehensive online marketing program that provides enhanced enquiry generation Source: Star Supplier With Star Supplier to your support, you can get premium positioning among suppliers in all the relevant categories. Source: Leading Supplier Leading Supplier is the right choice for companies who have a right mix of infrastructure, management capabilities and experience in servicing global buyers. Source:
  20. 20. Trust Seal Trust Seal is a business verification service that checks supplier's records of existence, credibility and trustworthiness for the benefit of buyers Benefits of trustseal Enhanced credibility ensures more business enquiries Get shortlisted by more numbers of buyers instantly Saves time, cost and effort required in meeting credential queries by buyers Banner Advertising Build your brand & drive traffic to your website with Banner Advertising Source: Feedbacks Mr .J.K Gupta, Kanta Enterprises Pvt. Ltd, “"We have been associated with for the past ten years and have not faced a single problem in our online marketing. The association has been fruitful to us." Mr. MilindDholakia, CEO, EquifitTechnoart, "We have been with for the past 5-6 years and it has been a beneficial association for us. Their services have helped in garnering good response and further helped in lot of conversion. As a result we have experienced growth in our business."
  21. 21. TATAB2B TataB2B brings together all businesses in the country on a common online platform. It is a one- stop engagement platform which addresses every requirement of your company to help maximize its growth opportunities. It provides you access to an exclusive business community, online market place and services designed exclusively for you…all on a single portal! TataB2B is built on three main strategic pillars: Online Marketplace Country’s fastest growing online market bringing together a vast number of businesses and giving you an opportunity to buy, sell or compare products and services. Get access to a large number of buyers and suppliers without any marketing spend! Buyers, find unlimited options to source products and services at the best rates to fulfill your requirements. Also get access to a directory of suppliers for every category of business Suppliers, showcase your products and services to the world of probable buyers free of cost. Exponentially grow access to customer base and explode your sales! Exclusive Services Get access to a broad range of business services designed and provided exclusively for your requirements to help support and grow your business. Wide range of tie ups with various partners to provide services like: Connectivity Solutions Cloud Services Expert Advice Financial Services Online Service Brand Promotion Travel and Hospitality Infrastructure services Training and HR and growing… Connect and Collaborate
  22. 22. Be a part of an exclusive business community designed to facilitate connections and collaboration between a vast universe of entrepreneurs and businesses like you. Grow your business through collaboration and knowledge sharing. Find and follow your prospective customer, supplier or even business partner! Showcase your business to the entire community with NO add-on expenditure! Get access to an exhaustively designed set of business applications customized as per your need. Product categories Agro chemicals Air Transport Service Alcoholic Beverages Apparels/Readymade Garments Auto Ancillaries Automobile Banks Bicycles and Rickshaws Cables Capital Goods Castings, Forgings and Fasteners Ceramic Products Chemicals Computer Education Construction Consumer Durables Cosmetics Cosmetics Crude Oil and Natural Gas Diamond, Gems and Jewellery Diversified Dry cells
  23. 23. Edible Oil Electronics Engineering Entertainment Fashion Accessories Finance FMCG Food and Beverages Furniture Gas Distribution Gems and Jewelry Glass and Glass Products Healthcare Home and Garden Home Supplies Home Textiles and Furnishings Hotels and Restaurants Industrial Supplies Infrastructure Developers and Operators IT - Hardware IT- Services Leather Logistics Mechanical Components Media - Print/Television/Radio/Online Medical Products Metals and Minerals Mining, Metals and Mineral products Musical Instruments Natural Stones
  24. 24. Office and School Supplies Oil Drill/Allied Other Packaging Paints/Varnish Paper Petrochemicals Pharmaceuticals Plant and Machinery Plantation and Plantation Products Plastic Products Power Generation and Distribution Printing and Stationery Railway, Shipping and Aviation Realty Refineries Refractories Retail Rubber Products Sanitary ware Scientific Instruments Ship Building Shipping Sporting Goods Stationery Steel Stock/ Commodity Brokers Sugar Telecom Equipment and Infra Services Telecom Services
  25. 25. Telecom-Handsets/Mobile Textile, Yarn and Fabrics Tobacco Products Trading Tyres Business Services Call Centers and BPO Services Educational Services Engineering Services Event Management Services Facility Management Financial and Legal Services HR Consultants IT and Telecom Services Medical Services Real Estate Services Small Businesses Transportation and Shipping Travel and Tourism EC21 is one of the world's largest online B2B marketplaces, connecting millions of suppliers and buyers worldwide. Since 1997, has been facilitating global trade opportunities for small- and medium-sized enterprises. Through its leading technology and expertise in international trade, it has achieved international recognition and trust in the global business community. Today has over one million member companies, three million products, one million
  26. 26. buyers in it database, and 3.5 million monthly visitors. And it is still growing. started in 1997 as an online trade board of the Korea International Trade Association (KITA). In 2000, EC21 Inc. was spun off from KITA. Since then, EC21 has provided local small-and-medium-sized export companies with a comprehensive range of trade support services and global business opportunities. EC21, the largest overseas marketing company for SMEs in Korea, offers a range of marketing services such as global market research, on/offline overseas marketing, trade education programs and overseas cooperation. The company also operates the EU Gateway Programme, a business cooperation program funded and managed by the European Union (EU). In particular EC21’s online marketing expertises make it a leader in search engine optimization (SEO), search engine advertisements, and social media marketing. marketplace facilitates global trade for export/import companies of all sizes and nations. Since its premium services launched in 2004, EC21 has supported premium members through its offices and agencies in China, India, Russia and Malaysia. Specialties & Business Fields Global Buyer Sourcing Global B2B Marketplace Online Marketing - SMM (Social Media Marketing) SEM (Search Engine Marketing) SEO (Search Engine Optimization) International Market Research Trade Consulting & Education Overseas Trade Missions Tradeshow Promotion Website Development & Hosting Major Partnerships
  27. 27. Google: Google Adwords Qualified Company European Commission: Managing the EU Gateway Programme in Korea EC21 on Social Media Facebook: Twitter: YouTube: LinkedIn: Product Category Agriculture Apparel Automobiles & Motorcycles Business Services Chemicals Computer Hardware & Software Construction & Real Estate Consumer Electronics Electrical Equipment & Supplies Electronic Components & Supplies Energy Environment Excess Inventory Fashion Accessories Food & Beverage Furniture & Furnishings General Industrial Equipment General Mechanical Components Gifts & Crafts Hardware
  28. 28. Health & Medical Home & Garden Home Appliances Lights & Lighting Luggage, Bags & Cases Manufacturing & Processing Machinery Measurement & Analysis Instruments Minerals & Metallurgy Office & School Supplies Packaging & Paper Personal Care Printing & Publishing Rubber & Plastics Security & Protection Service Equipment Shoes & Accessories Sports & Entertainment Telecommunications Textiles and leather products Timepieces, Jewellery& Eyewear Tools Toys Transportation EC21 conducts its own tradeshows and it has a video for every product. The best website but there is no much of Indian clients. Most of them are Chinese
  29. 29. How to Buy? There are two ways to buy a) Search by yourself b) Make suppliers find you How to Sell? There are two ways to sell a) Search by yourself b) Make buyers find you EC21 currently holds hundreds of thousands of suppliers and buyers from 220 countries as its members, and the number of members is rapidly growing. More than 1million business people are visiting EC21 Web site every month to find their business partners.
  30. 30. EC21 is open to all the companies looking for global business. It allows members to directly manage their online products composed of up-to-date product information. The number of inquiries exchanged is over 200,000 cases per month, and lots of trade deals are concluded every day. EC21 assures the world's biggest product database as a B2B eMarketplace with 400,000 different products available. We also support suppliers by providing information of more than 500,000 buyers. Basic services
  31. 31. Premium services Feedbacks Liu Sanhong, general manager, Powerlife Nutrition Co., Ltd, “ec21 is a perfect business partner when it comes to expanding your business abroad. Becoming a TradePRO member has given me the credibility and opportunities in our business world, which is
  32. 32. very important especially when promoting products via internet on account of it needs to be decided about amount of products, risks, and various laws from each countries, etc.” SerdarCeylan, president, Flora aromatic plants inc., “ is great B2B platform that we have been looking for” Denny KOO, vice president, MBI Technology Co., Ltd, “We successfully made sales contracts with Spanish companies.Unexpectedinquires from new companies through ec21 lead good transactions and we happily appreciated very much for the ec21's nice role as medium. Compared to the high cost for international exhibition, this economical e-market place provides us many realizable opportunities of selling our INTARSIA KNITTING MACHINES to all over the world with low cost.Ec21 will be one of the most trustable partners in our company.” FINDINGS All the 5 web portals are well known to all clients. They differ in services that are offered to the clients and the ease of use of the web portal Among the 5 web portals, the best portal that offers very high services is Alibaba but it is a Chinese web portal. When more customers move for online shopping it is very important to have membership in these sorts of web portals which will help to expand the business.
  33. 33. REFERENCES 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11.