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  1. 1. In what ways does your media product use, develop or challenge forms andconventions of real media products?My media product attempts to use the forms and conventions of a real media product in a variety of different ways, fromthe ancillary tasks all the way through to the documentary its self i have tried to follow the channel 4 style guide and thechannel 4’s way of producing documentaries. I used the channel 4 website of the breakdown of what and how they dothings. I developed and challenged there way of doing things however with the use of ‘voice of God’ usually this is a maturemale, who is meant to be in authority hence why its called voice of God, however i used my own voice to be the voice overin the documentary. I did this because women are rare to find in the world of documentaries and i thought it would begood for me to represent that. I did however stick to the channel 4 ways of doing things when it came to the Radio add, forthis i got a male teacher who is much more mature than myself, and who is very well spoken. I did this to stick to thechannel 4 conventions and reach out to my target audience, who would expect a mature male to be speaking.As like most documentaries in the first few seconds i give a brief introduction as to what issue i will be be filming/ covering.This follows a typical channel 4 documentary so a regular of the channel should be use to it.Through the interview i produced channel 4 regulars should see that i follow the same format as what they do when theyinterview someone, The 180 degree, over the shoulder shot. This is to get the interviewer, and the person who is beinginterviewed reactions, and emotions out to the audience.In my documentary i use different camera techniques like close ups, establishing shots and over the shoulder shots, i didthese because they are technique correct and are found in near enough every channel 4 documentary.The only main thing i challenged was the fact that i am female, and females are hardly ever a film maker for channel 4.There are very little females that appear as the film maker on the documentaries on channel 4 , so the fact i appear andspeak as the voice of god on the film, challenges the normal stereotypical view of documentaries.I tried to use some transitions in my documentary from shot to shot to make my documentary seem more professional, andeasier to watch without many jumps. By doing this is gives it a much more professional feel, and a good finish.
  2. 2. How effective is the combination of your main product and ancillary texts?My documentary was made in thought it would be played on the channel 4 site, so i followed the conventions that were set out by theChannel 4 style guide and there codes and conducts. I used some technical features which channel 4 use in their documentaries such asover the shoulder shot, swopping the camera to me the interviewer and the person who was being questioned. I also used the tool ofzooming in on important things. Through editing i also used other conventions that they follow like the use of transitions, cut scenes andvoice over.My documentary was an expository documentary which i thought i carried out the conducts they use quite well although my voice oveMyfactual insert i think relates perfectly with my documentary as the image is when the dogs are realised from the cages. Although i did nottake this image myself there is a reason. I wasnt allowed on the track or inside to film, and the footage i did have i just dont think it wasstrong enough. I did try to get footage of YouTube to use as my achieve footage then to use it as the factual insert picture too, but againno website allowed the footages to be downloaded because YouTube banned it, or it was not supported. Also when i print screened thefootage then blew it up for the picture it was blurry so i lost quality. So in the end i used Google pictures which wasnt ideal however thepicture is fine. The pun and subtitle and title fits in with what i wanted to get across. I followed the channel 4 style guide to a T in the facti used the colours behind the writing from the colour palette from the picture, The channel 4 logo is where it always is with the factualinserts and also the right size was very important as they are very specific about it. My text follows the conventions, and i think it sets theright tone. I decided to use a mature male for the radio advert to set the right tone and entice my target audience into watching mydocumentary. I thought this was more appropriate for the situation.r or ‘voice of God’ was female which might not of followed the usual conducts.My factual insert is very suited to addressing my issue with the dog track. I tried to use a funny pun as the subtitle due to the fact i wanted tobring people in to watch it but also seem interested and think about what Im actually saying. ‘Hare today, gone tomorrow’. Anyone whose beenthe dog track knows that the dog chases the hare, however do they realise how many of the dogs get killed and abandoned after that race?. Iwanted to get people thinking, and then this also relates to the picture of the dogs being realised from the cages at the start of the race. Thewriting to describe my documentary and give a brief summary is blunt and straight to the point. I wanted it to again get people thinking and turnto watch my documentary.My seconded ancillary task was my radio advert. I had about 30-45 seconds to sum up a catchy radio add and use appropriate language to getmy target audience interested. Channel 4 always use a male to do this and some one who is well spoken so i followed this guide and got a malemature teacher who is well spoken from my school to read my radio add out. In this radio add i had to think of the tone i wanted to use, think ofthe correct sort of language and also give them a taste of what is to come in my film.To me all three tasks, the documentary, radio advert and factual insert work together to create and encourage a clear indication to what mydocumentary is about, and are all appropriate for my target audience institute which is a channel 4 audience.
  3. 3. What have you learned from your audience feedback?I presented my documentary to a group of people in my target audience and i received quite a mix review. Positive feedbacki received were ‘ i did well to get the shots i did, and it was clear i had planned my scenes out’. I was grateful for thisbecause i did struggle to get access into the ‘dog track’ as it was not allowed so i had to settle for standing outside. I alsohad to arrange different times with the person who worked with the dogs. Other positive feedback were ‘my editingtransitions were done nicely’. Again i was pleased with this feedback. People were also impressed at the fact i had differentlocations in my recordings , and it was clear to people that i put effort into producing my work, however at times it didntflow that good.Negative feedback were, in the interview the lighting was too dark. Looking back this is massive error and it could of easilybeen sorted however i didnt spot it when i was filming so it was too late. I would need to reconsider my interview if i was todo it again as there was no natural light due to the time and the room light just wasnt strong enough. Other negativefeedback was the quality wasnt the best in the interview. Again this was my fault as i had the camera on the wrong settingand again was too late to change so i had to make the best from a bad situation.Overall i was pleased with the feedback as the negative feedback i already knew myself. It was trial and error and sillymisjudgement which could of easily been sorted but due to time, weather and peoples timetables there just wasnt enoughtime for me to fix them.Things i would do different if i got to do this task again was make sure that when i was filming the camera was screwed ontothe tripod so that it makes no cracking noises. I would make sure when interviewing people to think about the mis-en-scene, as it is important to have the correct sense of tone.I also need to plan my documentary more out, because my interview was rather lengthy and to be honest it does getboring, so if i was to do it again i would try to break it up and maybe do some more jump cut scenes to different imageryand achieve footage.I thought my documentary on a hold was at a good standard however i do realise that there are errors.This task was a lot harder than what i thought it would be, and there is so much to think about like the mis-en-scene, camera angles, editing, voice over and titles/sounds.
  4. 4. How did you use new media technologies in the construction andresearch, planning and evaluation stages?To make my documentary i used Imovie on a Apple Mac to put together, and edit my documentary. I usedthis software because it is completely exclusive for Apple and it has the ability and technical ability to doeverything to a standard of which a professional documentary would be done to. I used Microsoft andPowerPoint to do all my work and research writing on. This is the best way to present text and is very simpleto use. From this i could then upload the work onto Scibd and slide share where then i could upload it toBlogger. This is what i used to present all my work, where i made what could come across like a diary extractwhere i made comments along the process of making my documentary.I also used sites like photo bucket, Prezi and sound cloud. I had to upload images to photo bucket if i didntwant to upload them straight onto blogger to have a different finish,. Prezi i used so people who wanted toaccess my work can zoom in on things and have a bit of clearer yet different way to have a look at my workin more detail. To film the documentary i used a hand camera made by Sony. It was a very good qualitycamera and we had the tripod to set up and use it to film it had easy to use zoom features and it featuredlight adjustments where we could change the adjustment of the lighting in an area to make it more suitablefor what we needed. I also used YouTube to obviously upload my documentary but also i tried to downloadsome achieve footage from there which i emailed the owner of the video and he said it was ok to usehowever YouTube had blocked access to pretty much every video i thought was suitable for my footage. Thereason i wanted it was because i couldnt access going to the dog track myself and filming them race as it isnot allowed. In the end i decided to leave it, and get photos of ‘Google’ and also a website for protectinggreyhounds to use as my footage and also the factual insert picture as it was most suited.To be honest i didnt have any troubles with using the camera or uploading anything onto the sites likeSlideshare etc however i found the site blogger a nightmare. As we was using the software in school, forsome reason blogger didnt let me access my account, so i was constantly behind the rest trying to uploadwork, it deleted things and I just didnt have a good experience with it. However its done the job, my work isup there but i would of preferred to have used something else.