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Employee Generated VideoWhat is it? //Can it Benefit Your Company?
Employee Generated Video issimilar to public UserGenerated Video (UGV)
Executives invite their employees to uploadvideo content to the company network81%of executives believe thedemand for thes...
Use video to enhance employeeengagementHow-to videosInternal presentationsand webinarsVideo diaries etc…
Photo source: http://ravindrajoisa.blogspot.co.uk/2010/07/ibm-launches-faster-mainframe.htmlSource: http://www.edgepicture...
So, when measuring successit’s not the number of videos uploaded thatcount…But the audience’s engagementPhoto source: http...
Video is a great tool for training and educating, as itcreates memorable learning experiencesWe remember 50% of what we bo...
According to a study…51% of executivesare concerned employees will upload inappropriatecontentYet 100% of respondentshave ...
Is Employee Generated Videoright for your company?Companies need enough resources to trainemployees unfamiliar with the pr...
Read the full blog post at: www.kinura.com/blog
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Employee Generated Video for Internal Comms

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Employee Generated Video is on the rise and 81% of executives believe the demand for these videos will only increase. So, is it about time your company got involved?

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Employee Generated Video for Internal Comms

  1. 1. Employee Generated VideoWhat is it? //Can it Benefit Your Company?
  2. 2. Employee Generated Video issimilar to public UserGenerated Video (UGV)
  3. 3. Executives invite their employees to uploadvideo content to the company network81%of executives believe thedemand for these videoswill increaseSource: http://www.businesswire.com/news/home/20120417005664/en/Qumu-Executive-Survey-Employee-Generated-Content-Works
  4. 4. Use video to enhance employeeengagementHow-to videosInternal presentationsand webinarsVideo diaries etc…
  5. 5. Photo source: http://ravindrajoisa.blogspot.co.uk/2010/07/ibm-launches-faster-mainframe.htmlSource: http://www.edgepicture.comLess than 0.1%of IBM’s workforce produced videosBut employeesshared videosinternally 4,800times and left3,212 comments
  6. 6. So, when measuring successit’s not the number of videos uploaded thatcount…But the audience’s engagementPhoto source: http://cdn.netrafic.com/wp-content/uploads/2011/02/audience.gif
  7. 7. Video is a great tool for training and educating, as itcreates memorable learning experiencesWe remember 50% of what we both hear andsee, in comparison to only 10% of what we readUse employee-generated-videofor e-learning
  8. 8. According to a study…51% of executivesare concerned employees will upload inappropriatecontentYet 100% of respondentshave never experienced inappropriate video being uploaded tocompany network
  9. 9. Is Employee Generated Videoright for your company?Companies need enough resources to trainemployees unfamiliar with the processEmployee Generated project needsa clear purpose
  10. 10. Read the full blog post at: www.kinura.com/blog

Employee Generated Video is on the rise and 81% of executives believe the demand for these videos will only increase. So, is it about time your company got involved?

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