Think like Silicon Valley been anywhere

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A presentation based in my book, to share the experience that the reader can learn how to use the mindset of Silicon Valley in their own location

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Think like Silicon Valley been anywhere

  1. 1. Knowledge + Innovation = Evolution Think Like Silicon Valley being anywhere Jorge Zavala CDO – Chief Disruptive Officer Kinnevo Jorge.zavala@kinnevo.comCreando innovación @jzavalacon el sabor del @kinnevosvSilicón Valley. Knowledge + Innovation = Evolution @kinnevoSV
  2. 2. Knowledge + Innovation = Evolution
  3. 3. Exporting the Silicon Valley Way ofThinking to Companies Around the GlobeKnowledge + Innovation = Evolution
  4. 4. Ecosistemahttp://mexicoinnova.mx/2012/participantes-del-ecosistema-emprendedor-en-conjunto-sus-roles-y-acciones/ Knowledge + Innovation = Evolution
  5. 5. How Silicon Valley Thinks: The Quest to be KING Knowledge Innovation National GlobalKnowledge + Innovation = Evolution
  6. 6. How to Think Like Silicon Valley Without Losing Your Local Mindset • The Characteristics of Silicon Valley – Thinking big – Think collaboratively – Wealth sharing will be as important as wealth creation. – Failure is a vital learning experience. – Competition is a valuable resource. – Thinking globally – Your company is always for sale – Work hard – Technology out to those that will use itKnowledge + Innovation = Evolution
  7. 7. Part IICreating the Silicon Valley Type CompanyKnowledge + Innovation = Evolution
  8. 8. Finding Innovation Spaces: Begin With Good Networking • Industry: Big Business and Tiny Startups in the Silicon Valley • Academia: University as Innovator • Government: Behind the ScenesKnowledge + Innovation = Evolution
  9. 9. Silicon Valley Networking • Be a Skilled Networker • Before the event • At the event • After the event • Finding Your Innovational SpaceKnowledge + Innovation = Evolution
  10. 10. Local Activities Linking two ecosystems Awareness Silicon Valley Innovation Bootcamp Spaces Build or Die Landing in a Local Environment new Place Communication Networks and Public Relations Pre- Knowledge Operation stage Based Acquiring Acceleration Innovative New Global Scaling Customers Enterprise Operation in the Global Market Transformation Knowledge + Innovation = Evolution
  11. 11. Fostering Local Incubation: From Idea to Business ModelKnowledge + Innovation = Evolution
  12. 12. Tools to convert ideas into a Road MapKnowledge + Innovation = Evolution
  13. 13. Landing in a New Place: Finding the Right Ecosystem • Act Locally: What Can You Learn Right Here? • Think Globally: Where Should I Go? – Legal—Know the Rules – Networking—Ask the Locals – Sales—Cultural Norms Matter – Finances—Follow the Money – Support—Cover All the Bases • Map Out Your JourneyKnowledge + Innovation = Evolution
  14. 14. Pre-Operation Stage: Getting Ready to Do Business • Putting Together the Right Team – Founders – Employees – Advisors – Investors • Take the Time to Evaluate – How you include each member in your teamKnowledge + Innovation = Evolution
  15. 15. Acquiring New Customers: Getting Traction in the Market• 1. Advertising• 2. Trade Shows• 3. Telemarketing• 4. Website• 5. Blogs• 6. Social Networks• 7. Networking Events• 8. Speaking At Events• 9. Extreme Marketing: The Lean Startup Approach Knowledge + Innovation = Evolution
  16. 16. Part III What Makes Silicon Valley WorkKnowledge + Innovation = Evolution
  17. 17. Role Models Are Not Enough: The Value of Meta Mentors • Finding the Right Person • Making Contact • What’s In It For Them? • Reciprocal Benefits • Meta Mentors—Teaching the TeachersKnowledge + Innovation = Evolution
  18. 18. Last Chapter First Step: Believing You Can Do ItKnowledge + Innovation = Evolution
  19. 19. Jorge.zavala@kinnevo.com @jzavalaKnowledge + Innovation = Evolution

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