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Native Advertising Statistics

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Quantifying visual interest and brand boost to adopt native ads by top brands compared to traditional display ads. Why brands prefer native ads & how industry stats testify its reputation.

Published in: Education, Technology, Business
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Native Advertising Statistics

  1. 1. Native Advertising Stats Quantify visual interest and brand boost to adopt native ads by top brands compared to traditional display ads. Why brands prefer native ads & how industry stats testify its reputation. Reports: Native Ads Vs Banner Ads Native Advertising Examples Native Video Ads Popularity Native Advertising Providers Native Advertising Delivery Value
  2. 2. Native Advertising: Why brands prefer Source: http://www.slideshare.net/obizmedia/state-of-native-advertising-2014
  3. 3. What are native & banner ads Source: http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/
  4. 4. Native Advertising Examples Source: http://blog.hubspot.com/blog/tabid/6307/bid/34272/What-on-Earth-Is-Native-Advertising-INFOGRAPHIC.aspx
  5. 5. Native Vs Banner: Visually Engaging Source: http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/
  6. 6. Native Vs Banner: Brand Lift Source: http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/
  7. 7. Native Vs Banner: “personally identify” Source: http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/
  8. 8. Native Vs Banner: Editorial Content Source: http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/
  9. 9. Native Advertising Demand Source: http://strlabs.wpengine.netdna-cdn.com/wp-content/uploads/2012/11/ForbesInsights_Sharethrough_GoingNative.pdf
  10. 10. Native Advertising Video Ads Source: http://strlabs.wpengine.netdna-cdn.com/wp-content/uploads/2012/11/ForbesInsights_Sharethrough_GoingNative.pdf
  11. 11. Native Advertising Advantages Source: http://strlabs.wpengine.netdna-cdn.com/wp-content/uploads/2012/11/ForbesInsights_Sharethrough_GoingNative.pdf
  12. 12. Native Advertising Providers Source: http://images.prsoftware.vocus.com/Web/Vocus/%7B4682a305-36aa-4bd8-a00e-de4e86902b99%7D_Vocus_-_Native_Advertising_Guide.pdf
  13. 13. Native Advertising Delivery Value Native advertising is aimed to create a narrowing funnel for the successful foreseeable closure of a sale. Native advertising is a conversation starter that is intended for engagement and not advertising. Native Advertising creates the scope that warrants serious considerations among brands and social media marketers. Source: http://pallab-kakoti.blogspot.in/2014/01/native-advertising-to-drive-higher-user-engagement.html
  14. 14. Thank You For more from Pallab Kakoti, visit: http://blogs4bytes.wordpress.com http://pinterest.com/pallabkakoti/digital-marketing-tips/ http://pinterest.com/pallabkakoti/email-marketing-tips/ http://pinterest.com/pallabkakoti/seo-best-practices/ https://www.facebook.com/blogs4bytes https://twitter.com/blogs4bytes http://www.scoop.it/u/pallab-kakoti Source: http://www.slideshare.net/obizmedia/state-of-native-advertising-2014 http://www.sharethrough.com/2013/05/infographic-native-advertising-effectiveness-study-by-ipg-media-labs/ http://blog.hubspot.com/blog/tabid/6307/bid/34272/What-on-Earth-Is-Native-Advertising-INFOGRAPHIC.aspx http://strlabs.wpengine.netdna-cdn.com/wp-content/uploads/2012/11/ForbesInsights_Sharethrough_GoingNative.pdf http://images.prsoftware.vocus.com/Web/Vocus/%7B4682a305-36aa-4bd8-a00e-de4e86902b99%7D_Vocus__Native_Advertising_Guide.pdf http://pallab-kakoti.blogspot.in/2014/01/native-advertising-to-drive-higher-user-engagement.html 14

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