Start a Text Message Reference Service Poster

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Created by Kimberly Vardeman and Ian Barba, Texas Tech University Libraries. Information from the poster presented at TLA's 1001 Great Ideas, April 2012.

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Start a Text Message Reference Service Poster

  1. 1. Beyond the Reference Desk Starting a text reference service at your library Kimberly Vardeman & Ian Barba 1001 Great Ideas, TLA April 2012
  2. 2. Convenience ComplexityAvailability PersonalNew Technology TraditionalHOW DOES THE REFERENCEMEDIUM SHAPE THE EXPERIENCE?
  3. 3. How to Market Your Text Reference Service• In printed materials at your library and campus• Place webpages and links on your library website• Stories and/or ads in news media• Announcements in campus-wide emails and listservs• Reminders in face-to-face or email reference• Reminders during special library events, e.g., student orientation and library tours
  4. 4. Provide instruction on how to use the service inyour marketing materials.
  5. 5. Peak Times for Text Messages Received
  6. 6. Types of Questions Received
  7. 7. For more information, contact:Kimberly Vardeman Ian BarbaReference Librarian LTMS LibrarianTexas Tech University Texas Tech Universitykimberly.vardeman@ttu.edu ian.barba@ttu.edu806-742-2238 x 297

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