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How To Find Profitable Niche Markets


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Second session of the Info-Marketing Millionaire Seminar presented by Kavit Haria.

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How To Find Profitable Niche Markets

  1. 1. How To Find A Profitable NicheMarket That’ll Serve You For Life Brought to you by
  2. 2. What’s the true definitionof a niche market?
  3. 3. A niche market is composed of individuals or businessesthat have similar interests or needs, which can be readilyidentified and easily targeted or reached.
  4. 4. Finding a niche market means finding a highly targetedaudience for your product or service.
  5. 5. If you want to profit consistently,knowing your target market is themost important thing.
  6. 6. It’s more easier to reach a smaller group of peopleinterested in a specific idea, as opposed to a large groupof people interested in a broader range of ideas.
  7. 7. Coming up with marketplace ideas iseasy - but proving whether they willmake you wealthy isn’t.
  8. 8. The #1 mistake most online entrepreneurs make is... theyfind or create a product or service to sell and then go andfind a market for it. This simply does not work.
  9. 9. My top 3 criteria for qualifying a profitable niche market. - Are there others websites selling to your market? - Is there activity on social media websites? - How popular is your niche market?
  10. 10. HS AI put my niche market ideas through five important testseach time I start a new business online.
  11. 11. First, come up with a list of 5-7 niche market ideasstarting with your passions, hobbies, knowledge areasand interests.
  12. 12. The Lifetime Passion Test
  13. 13. The Social Activity Test
  14. 14. The Keyword Popularity Test
  15. 15. The Know-How Test
  16. 16. The Live-In-Action Test
  17. 17. If you haven’t gathered yet, it’s notjust about picking any niche. It’sabout picking the profitable niche.
  18. 18. One wrong niche - and you’llhave wasted days and weeksof building a business.
  19. 19. You’ll have zero sales.
  20. 20. You’ll be completelyburned out, andtotally depressed.
  21. 21. But get it right - andlife can be totally different.
  22. 22. The first step was to identify your niche market.The second step of the process is to research andstudy your niche market in depth.
  23. 23. Dig deeper to discover the motivations and desires of your target market.
  24. 24. Spy on yourniche market.
  25. 25. Social Networks and Forums Look out for statements/questions like... “Where can I find a...” “I wish someone would make a...” “How do I...”
  26. 26. Join the market.
  27. 27. Create a short survey and enticepeople to take part.
  28. 28. From doing these threethings, you’ll be able toquickly create marketingpersonas for your niche.
  29. 29. Put yourself in the shoes ofyour target client:What is it that drivespeople to buysomething in yourmarketplace?
  30. 30. Put yourself in the shoes of your target client:What is the pain or pleasure that they perceive?
  31. 31. Once you’ve identified your marketplace and discovered theirunderlying needs and desires, it’s time for the next step.