Real Estate Presentation


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Real Estate Presentation

  1. 1. Strategies For Success in Global Real Estate Management and Investment
  2. 2. <ul><li>Dr. Matt Fagerness has an extensive background in real estate investment and real estate education </li></ul><ul><li>Instructional coaching in real estate investment and presentation of a 3-day training on real estate sales and negotiation </li></ul><ul><li>Director of Education for Blu International Realty since 2004 </li></ul>
  3. 3. <ul><li>The objective of this training program is to guide business-minded professionals interested in the field of real estate into a path towards their ultimate success. </li></ul><ul><li>The training will help you to maximize your ability to profit and grow your businesses through real estate management and investment. </li></ul>
  4. 4. <ul><li>Please briefly introduce yourself and provide the following information: </li></ul><ul><ul><li>Where you are from </li></ul></ul><ul><ul><li>What type of business you currently conduct </li></ul></ul><ul><ul><li>What about real estate most interests you </li></ul></ul>
  5. 5. <ul><li>The primary format will be lecture, broken down into 4-5 sessions each day </li></ul><ul><li>I believe in the Socratic instruction method, which involves class interaction and involvement </li></ul><ul><li>Please feel free to write down questions that you have and we will address questions at the end of each instructional session </li></ul>
  6. 6. <ul><li>There is a lot to be learned about starting/running a real estate business </li></ul><ul><li>I also believe that learning should be fun so prepare to enjoy yourself as we discuss the many topics the workshop has to offer </li></ul>
  7. 7. <ul><li>Primary Topics of Discussion: </li></ul><ul><ul><li>Real Estate Sales and Marketing (Day 1) </li></ul></ul><ul><ul><li>Real Estate Customer Service Techniques (Day 2) </li></ul></ul><ul><ul><li>Property Management and Investment (Day 3) </li></ul></ul>
  8. 8. <ul><li>Real Estate Sales and Marketing: </li></ul><ul><ul><li>Understanding basic real estate market trends </li></ul></ul><ul><ul><li>Understanding the needs of buyers and sellers </li></ul></ul><ul><ul><li>Modern real estate marketing techniques </li></ul></ul><ul><ul><li>Real estate sales and negotiation skills </li></ul></ul><ul><ul><li>Sales skills earn both listings and closings </li></ul></ul><ul><ul><li>Closing techniques </li></ul></ul><ul><ul><li>Proper communications in real estate </li></ul></ul><ul><ul><li>Becoming an effective salesperson and developing effective real estate associates </li></ul></ul>
  9. 9. <ul><li>Real Estate Customer Service Techniques: </li></ul><ul><ul><li>Self-evaluation and knowing how to evaluate others </li></ul></ul><ul><ul><li>Business conversation that leads to satisfied customers </li></ul></ul><ul><ul><li>Attracting potential customers/clients </li></ul></ul><ul><ul><li>Customer satisfaction vs. customer loyalty </li></ul></ul><ul><ul><li>Maintaining customers/clients for life </li></ul></ul><ul><ul><li>Value added services for real estate companies </li></ul></ul><ul><ul><li>Business management that maintains customer satisfaction </li></ul></ul><ul><ul><li>Managing associates and overcoming challenges </li></ul></ul>
  10. 10. <ul><li>Property Management and Investment: </li></ul><ul><ul><li>Economic cycles and their impact on regional market trends </li></ul></ul><ul><ul><li>Building a professional real estate team </li></ul></ul><ul><ul><li>Property valuation and strategy </li></ul></ul><ul><ul><li>Property maintenance </li></ul></ul><ul><ul><li>Personnel management </li></ul></ul><ul><ul><li>Property investment and development </li></ul></ul><ul><ul><li>Maximizing property revenue and profitability </li></ul></ul><ul><ul><li>Building strategic agreements through negotiation and partnerships </li></ul></ul>
  11. 11. <ul><li>Real estate has always been a valuable commodity </li></ul><ul><li>Basic human needs: </li></ul><ul><ul><li>Breathable air </li></ul></ul><ul><ul><li>Water </li></ul></ul><ul><ul><li>Food </li></ul></ul><ul><ul><li>Shelter </li></ul></ul><ul><li>In addition to having marketability as a place to live or do business, real estate is also a valuable investment when properly purchased </li></ul><ul><li>Most consumers need and use professional assistance when pursuing real estate </li></ul>
  12. 12. <ul><li>Operation of a real estate brokerage that manages purchase and sale transactions </li></ul><ul><ul><li>Residential/commercial property sales </li></ul></ul><ul><li>Functioning as an associate for a real estate brokerage (sales commissions) </li></ul><ul><li>Investing in real estate </li></ul><ul><ul><li>Monthly cash flow </li></ul></ul><ul><ul><li>Property appreciation (value addition to an asset) </li></ul></ul><ul><ul><li>Tax benefits </li></ul></ul><ul><li>Real estate development </li></ul><ul><ul><li>Pursuing optimum use for land or an existing property </li></ul></ul>
  13. 13. <ul><li>Residential real estate </li></ul><ul><ul><li>Single home units </li></ul></ul><ul><ul><li>Townhomes/condominiums </li></ul></ul><ul><ul><li>Apartment buildings </li></ul></ul><ul><li>Commercial real estate </li></ul><ul><ul><li>Office buildings </li></ul></ul><ul><ul><li>Warehouses/storage </li></ul></ul><ul><ul><li>Retail shops </li></ul></ul><ul><ul><li>Hotels </li></ul></ul><ul><ul><li>Entertainment facilities </li></ul></ul><ul><ul><li>Combinations (e.g. residential golf course communities) </li></ul></ul>
  14. 14. <ul><li>Real estate companies serve a variety of functions within the realm of real estate </li></ul><ul><ul><li>Coordinating the purchase and sale of real estate </li></ul></ul><ul><ul><li>Marketing properties for developers </li></ul></ul><ul><ul><li>Providing and updating market information </li></ul></ul><ul><ul><li>Coordinating purchases and management of properties for investors </li></ul></ul><ul><ul><li>Investigating new areas for real estate development </li></ul></ul><ul><ul><li>Value added services (e.g. relocation management) </li></ul></ul><ul><ul><li>Specialization in either residential or commercial real estate </li></ul></ul>
  15. 15. <ul><li>As a professional who is interested in real estate, you must ask yourself the following: </li></ul><ul><ul><li>In what specific type of real estate am I most interested? </li></ul></ul><ul><ul><li>To what types of clients do I want to market my services? </li></ul></ul><ul><ul><li>In what areas of specialization do I want to focus? </li></ul></ul><ul><ul><li>Is my purpose to acquire real estate of my own or do I want to assist others in finding it? Or both? </li></ul></ul><ul><ul><li>How soon do I want to get involved in real estate? </li></ul></ul><ul><ul><li>What is my primary objective? </li></ul></ul><ul><ul><ul><li>Building residual cash flow </li></ul></ul></ul><ul><ul><ul><li>Building assets </li></ul></ul></ul><ul><ul><ul><li>Managing a profitable business with consistent revenue </li></ul></ul></ul>
  16. 16. <ul><li>This real estate management workshop will provide you with critical information that will allow you to: </li></ul><ul><ul><li>Pursue starting a real estate company of your own </li></ul></ul><ul><ul><li>Understand the foundations of real estate for your own benefit or for the benefit of your clients </li></ul></ul><ul><ul><li>Understand the intricacies of real estate valuation and investment </li></ul></ul><ul><li>The objective is to enable you to pursue most any kind of real estate pursuit </li></ul><ul><li>Your ideal real estate pursuit should ideally match your overall business objectives so be mindful of your goals and desired results as we proceed. </li></ul>