Open learn venture pitch final

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Open learn venture pitch final

  1. 1. OpenLearn, Ja By Kereen Tatham-Maye ETEC522
  2. 2. Agenda Teachers connection...Our Mission... ICT Challenge for Jamaican Teachers... OpenLearn Ja Opportunities... Learning Community Market Overview... OpenLearn Ja Management Team... Business Life Cycle.. Ownership and License... Financial Overview... Venture Proposition Reflection... Business Model... OpenLearn Ja Product...
  3. 3. ICT Challenge for Jamaican Teachers... Teachers connection...Our Mission... Instructional Technology Integration Sharing and collaboration among Teachers Deploy e-learning platform Enhanced teacher access to information Instructional Technology Certification Simplified research process
  4. 4. OpenLearn Ja’s Opportunity Teachers connection...Our Mission... <ul><li>Industry Needs: (Increased enrolment, infrastructure and access) </li></ul><ul><ul><li>Growth in teacher enrolment in OpenLearn, Ja courses... </li></ul></ul><ul><ul><li>Ministry of Education’s national teacher/laptop policy is on the rise... </li></ul></ul><ul><ul><li>Increased Internet usage among Jamaican teachers... </li></ul></ul><ul><li>Communication, collaboration and interest: </li></ul><ul><li>Increased coverage for broadband across the island... </li></ul><ul><li>Increased communication through the Internet by Jamaican Teachers </li></ul><ul><li>High interest level of teachers for online professional development training and certification... </li></ul>
  5. 5. OpenLearn Ja Product... Teachers connection...Our Mission... Certified facilitators Over 50 curriculum courses Local and international certification Empowered teachers (easy-to-access tools) Online Professional Development Boost opportunity for innovation Promote technology integration Reduce paper work for teachers Simplified sharing of resources Meeting teachers’ digital needs
  6. 6. OpenLearn Benefits... Teachers connection...Our Mission... ISTE Certification... Easy Content Management... Global connection... Lifelong Learning... Unified communication... E-learning platform... Eliminates travelling Up-to-date learning resources...
  7. 7. OpenLearn Ja’s secret sauce... Teachers connection...Our Mission...
  8. 8. Teachers connection...Our Mission... Online Learning Community Market Overview Market Value $m Software, Hardware, and Services Market Size For Education ( Source: IDC )
  9. 9. Management Team Teachers connection...Our Mission... Andrew Brown (HBSc.) Richard Bernard Kereen Tatham-Maye (PHd.)
  10. 10. Partners/Associates... Teachers connection...Our Mission... The Ministry of Education and Culture, Jamaica... Caribbean Knowledge Learning Network (CKLN)... Jamaica Collaborative Universal Technology Education... Bethlehem Moravian College, Jamaica International Society for Technology in Education (ISTE)...
  11. 11. Ownership and License Teachers connection...Our Mission... Currently: use Moodle LMS Open Source -No license fee...
  12. 12. Business Model... Teachers connection...Our Mission... Branding “ A brand is not just a promise...It’s an expectation – A theme that a company rallies behind” Jonathan Schwartz (CEO – Sun Microsystems) Our teachers expect worldclass professional development training and certification...This is OpenLearn Ja’s guiding light... Subscription-pricing-model This ensures a constant revenue stream for OpenLearn Ja... <ul><li>Advertising </li></ul><ul><li>To create awareness, customer interest and desire... </li></ul><ul><li>To maintain/ build OpenLearn’s brand loyalty among Jamaican teachers.. </li></ul>
  13. 13. Sample OpenLearn Deployment (Basic) Teachers connection...Our Mission...
  14. 14. Financial Overview Teachers connection...Our Mission...
  15. 15. Financial Overview Teachers connection...Our Mission...
  16. 16. Financial Requirement... Teachers connection...Our Mission... Proforma Budget 1. Design and Development 2. Delivery with new proprietary Delivery System 3. Administration and Maintenance Total $150,000 $80,000 $20,000 $200,000
  17. 17. Financial Expectations... Teachers connection...Our Mission... Profit and Loss for the first year Profit and Loss for the second year Estimated Revenue $220,000 Estimated Expense $120,000 Estimated Income $100,000 Estimated Revenue $180,000 Estimated Expense $100,000 Estimated Income $80,000
  18. 18. Learning Community Business Life Cycle... Teachers connection...Our Mission... OpenLearn Ja
  19. 19. Exit Strategy <ul><li>Formal Written succession plan... </li></ul>Teachers connection...Our Mission...
  20. 20. Venture Proposition Reflection... Teachers connection...Our Mission... <ul><li>Strengths: </li></ul><ul><li>There is already a market for our product, as we have been in business since 2007... </li></ul><ul><li>Our team has shown their capability of running a business so far... </li></ul><ul><li>The business is already profitable </li></ul><ul><li>We have first hand knowledge of the problems in our business... </li></ul>Weakness: 1. New tax measures on computers and telecommunication system might impact on Internet use and computer ownership...

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