Introduction to Palringo (Mobile Monday Peer Awards)

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Introduction to Palringo, the rich innovative rich messaging application

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Introduction to Palringo (Mobile Monday Peer Awards)

  1. 1. Introduction to Palringo Kerry Ritz, CEO 22 December 2008
  2. 2. Introduction: Palringo <ul><li>Palringo closes the communications gap between desktop and mobile devices </li></ul>www.palringo.com Page © Palringo 2008 <ul><li>Palringo takes the utility, features and functionality of Instant Messaging and adds Push-to-Talk and images: </li></ul><ul><ul><li>Interoperability with leading IM platforms </li></ul></ul><ul><ul><li>Voice, text and picture sharing (one to one/group) </li></ul></ul><ul><ul><li>Presence </li></ul></ul><ul><ul><li>Location </li></ul></ul><ul><ul><li>Independent of any mobile operator </li></ul></ul><ul><ul><li>Highly scalable </li></ul></ul>
  3. 3. www.palringo.com Page How Palringo Works © Palringo 2008
  4. 4. How Palringo Works (+ location) CONFIDENTIAL Page © Palringo 2008
  5. 5. Enter Palringo: First Rich Messaging Service www.palringo.com Page Seamless Easy Optimised for mobile and real-time communication to exchange text, voice messages and pictures across all popular instant messaging services across mobile and desktop © Palringo 2008
  6. 6. www.palringo.com Page ????? FABRIC NETWORKS MULTIPROTOCOL STORAGE  SERVER  I/O RICH MESSAGING SERVICES FUNCTIONAL RICHNESS MOBILISATION TIME MULTI MEDIA COMMUNITIES LOCATION / PRESENCE SOCIAL CONTEXT DESKTOPS  SYMBIAN + WIN MOBILE + JAVA + BLACKBERRY + iPHONE TEXT  VOICE  IMAGES  VIDEO  FILES FACEBOOK  MYSPACE  ORKUT IM INTEGRATION Y!M  WM  AIM  ICQ  JABBER Palringo Strategic Direction © Palringo
  7. 7. Target Markets www.palringo.com Page <ul><ul><li>Familiarity with IM </li></ul></ul><ul><ul><li>Problems faced by consumers and businesses </li></ul></ul>Can’t text, Won’t text Groups Lists In-the-field On-the-move Don't want to pay extra © Palringo 2008
  8. 8. Business Model Options <ul><li>Revenue will be combination of licensing, revenue-share, sponsorship/advertising, subscription (premium features) </li></ul><ul><li>Licensing </li></ul><ul><ul><li>Business solutions (e.g vertical markets with field based teams) </li></ul></ul><ul><ul><li>White Label (e.g. handset manufacturers) </li></ul></ul><ul><li>Revenue-Share </li></ul><ul><ul><li>Platform for 3rd party applications </li></ul></ul>www.palringo.com Page © Palringo 2008
  9. 9. Business Model Options www.palringo.com Page <ul><li>Sponsorship & advertising </li></ul><ul><ul><li>brand partnerships </li></ul></ul><ul><ul><li>Targeted advertising (based on customer profile data—location, behaviour, interests, devices) </li></ul></ul><ul><li>Subscription & discrete purchases </li></ul><ul><ul><li>Enhanced personalisation or branded content </li></ul></ul><ul><ul><li>Additional storage for message history, photos, etc </li></ul></ul><ul><ul><li>Enhanced account management </li></ul></ul><ul><ul><li>Additional levels of security </li></ul></ul>© Palringo 2008
  10. 10. Competitors AVAILABILITY (EASE-OF-USE + CROSS-INTEGRATION) RICH FUNCTIONALITY MOBILE OPERATORS PC-BASED MESSAGING RICH MESSAGING SERVICES COST PLAYS www.palringo.com Page © Palringo 2008
  11. 11. What makes Palringo Different www.palringo.com Page © Palringo 2008 Richness <ul><ul><li>Beyond SMS: Voice & Images </li></ul></ul><ul><ul><li>Rich Presence </li></ul></ul><ul><ul><li>Community awareness </li></ul></ul><ul><ul><li>Proximity and Location </li></ul></ul>Openness <ul><ul><li>Easy to support 3rd party applications </li></ul></ul><ul><ul><li>Incorporate Palringo into other applications </li></ul></ul>Breadth <ul><ul><li>Optimised for all major mobile platforms </li></ul></ul><ul><ul><li>>500 device types </li></ul></ul><ul><ul><li>PC’s and Mac’s </li></ul></ul>No More Silos Single Unified Interface
  12. 12. Customer Testimonials www.palringo.com Page © Palringo 2008 <ul><li>Palringo is great, user friendly , fast , uses low resources and is very stable ... </li></ul><ul><li>It's great for instant messaging (and live blogging) events - I walk around the art or car show, take pics, send notes on the pics, and people can &quot;be there with me&quot; </li></ul><ul><li>I believe this has been the most reliable / battery conscious non SMS messenger I have used till date. Keep up the good work! </li></ul><ul><li>I love Palringo. I've been using it for a long time now and have got my friends to start using it. ..I love it that it uses very little traffic (PS I've even uninstalled Windows Live Messenger in favour of Palringo because of it 'clean' feel and uncluttered look ) </li></ul><ul><li>I love how fast it is and how stable - never an 'unhandled exception'. </li></ul><ul><li>Fantastic program , it is invaluable to me when I'm on the road (which is quite frequent in my job). Absolutely the best IM software available , better than the ones that cost money ! </li></ul>
  13. 13. Summary www.palringo.com Page © Palringo 2008 A N Y O N E , A N Y W A Y M E S S A G I N G All the people in my life Anyway you’re connected Any service Any device The way we quickly connect with the people in our lives
  14. 14. About Palringo www.palringo.com Page Newcastle Ipswich <ul><ul><li>12 people in Newcastle and Ipswich, London </li></ul></ul><ul><ul><li>Management Team: </li></ul></ul><ul><ul><ul><li>Kerry Ritz, CEO Palringo (kerry@palringo.com) </li></ul></ul></ul><ul><ul><ul><li>Martin Rosinski, Founder and CTO (martin@palringo.com) </li></ul></ul></ul><ul><ul><li>Download at www.palringo.com or on mobile at m. palringo.com </li></ul></ul>© Palringo 2008
  15. 15. Kerry Ritz, CEO www.palringo.com Page <ul><li>International brand building experience in the Internet, telecoms, consumer and retail sectors—disruptive business models </li></ul><ul><li>President of Vonage, Ltd </li></ul><ul><li>Founding Director of Customer Strategy at 3 (Hutchison 3G) </li></ul><ul><li>Consultant and strategist for Asia-Pacific practice for InterMatrix, one of the UK’s oldest strategy consulting firms </li></ul><ul><li>MBA from IMD in Lausanne, Switzerland, and a Bachelor of Laws degree from Birkbeck College, University of London. </li></ul>© Palringo 2008
  16. 16. <ul><li>Developer of software currently used by Ford, BMW, Siemens, AEAT </li></ul>Martin Rosinski, Founder and CTO www.palringo.com Page <ul><li>Developer of embedded software used for alignment of geared transmission in UK nuclear submarines </li></ul><ul><li>Gifted technologist having received several awards in recognition of technical innovation : </li></ul><ul><ul><li>1st place for 5 consecutive years in the UK National Electronics competition; </li></ul></ul><ul><ul><li>1st prize in the Young Engineer of the year competition; </li></ul></ul><ul><ul><li>Duke of York award for “Imaginative Design and Innovation.” </li></ul></ul><ul><li>B Eng, Electronic and Electrical Engineering degree from Newcastle University </li></ul>© Palringo 2008
  17. 17. Contact Palringo <ul><li>Address 4 Arcot Court, Nelson Road South Nelson Industrial Estate Newcastle –upon-Tyne, UK NE23 1BB </li></ul>www.palringo.com Page <ul><li>Kerry Ritz, CEO Email: [email_address] Telephone: +44 7782 199 284 Palringo: kerry@palringo.com </li></ul><ul><li>Company Website: www.palringo.com </li></ul><ul><li>Press Office: http:// www.palringopressoffice.blogspot.com / </li></ul>© Palringo 2008

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