5 Ways To Optimize Your Biz & Social Media NOW For Success In 2016 - Keri Jaehnig of Idea Girl Media reveals her 5-step system for acing holiday marketing and ROCKING your business in the new year! Topics covered: The ideal holiday marketing campaign, making sense of your holiday marketing efforts, getting your social media house in order, setting business goals, techniques for meeting business goals as an entrepreneur, how a business coach, accountability partner or support group can help you meet your goals and succeed during the holiday season, scheduling social media posts, setting your business calendar, considering your family during the holiday season, self care as a business owner during the holiday season, Rock Your 2016 - Success In The New Year Master Class, and more. Webinar hosted by Keri Jaehnig of Idea Girl Media. Connect with her: http://ideagirlmedia.com https://www.facebook.com/ideagirlmedia http://twitter.com/ideagirlmedia http://instagram.com/ideagirlmedia http://pinterest.com/ideagirlmedia http://audioboo.fm/Ideagirlmedia http://www.linkedin.com/in/kerijaehnig http://google.com/+KeriJaehnig https://google.com/+IdeaGirlMedia

2. 5 STEPS TO OPTIMIZING YOUR BUSINESS
& SOCIAL MEDIA
AND STILL ENJOYTHE HOLIDAYS!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

3. KERI JAEHNIG
• Founder & CMO of Idea
Girl Media
• I started where you are -
Wore many hats, bug-eyed
during first holidays, gasping
& overwhelmed, frazzled as
the new year began, BUT
found the path to keep the
sanity! And I’m going to share
it with you…
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

4. TO OPTIMIZE & ROCK…
• Fun Questions
• 5 StepsTo OptimizingYour Biz & Social Media NOW for
Success In 2016
• BONUS
• Opportunity
• Q&A
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

5. QUESTION
ONE
What do you enjoy most
about the holiday season?
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

6. QUESTION
TWO
• What one thing weighs
most heavily on your
mind to keep you from
truly enjoying your
answer from question
one?
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

7. 5 STEPSTO OPTIMIZINGYOUR
BUSINESS AND SOCIAL MEDIA
FOR 2016
Lets go…
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

8. ROCKINGTHE HOLIDAY SEASON
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

9. STEP ONE
“Real-ize” your holiday
marketing
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

10. • Do an overview or audit of your plan
• Polish, Right-size & keep it real-istic
• Set reminders in your calendar
• Schedule posts & delegate what you can
• Include January in your plan for follow-up
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

11. HOOTSUITE
Buffer, Sendible, and others
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

12. PREPARING FORTHE NEWYEAR
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

13. STEPTWO
Tidy your social house
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

14. • Examine each platform profile
• Edit bios, refresh links, tidy tabs & apps
• Create/delete profiles if needed
• Spiff up the imagery
• Goal: Makeover by first full week of January
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

15. –Eli Broad
“The inability to delegate is one of the biggest problems I
see with managers at all levels.”
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

16. STEPTHREE
Set your “Golden Goals”
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

17. • What should this time next year look like?
• Exactly what do you want to achieve?
• Where do you need to be online & offline to
achieve those goals?
• What desired results will occur if you work
your plan?
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

18. GOLDEN GOALS
• Write them down
• Ask yourself: Does this take me where I want to
go?
• Keep this list somewhere accessible OFTEN
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

19. STEP FOUR
Chart your course!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

20. • Put all known commitments on the calendar
• Include dates for hopeful projects
• Note conferences & industry events
• Set reminders/alerts for important dates
• Take this through to end of year - Assign
time for periodic edits (reminders for this too)
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

21. instagram.com/p/w-NLvzKWjj

22. STEP 5
Take care of you!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

23. • Get your sleep
• No procrastinating on exercise & fresh air
• Make healthy eating choices
• Set family, friend, and must-do holiday
celebrations before December 1st
• Check in with your mentor or coach (or find
one if you don’t have one)
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

24. © 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

25. THIS IS MY PROCESS
In a nutshell
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

26. Did you watch the video I sent you?
These steps made all the difference for me!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

28. ~ Independent Crafter & DIY Marketer
“Giving myself permission to simplify my holiday
marketing plans gives me a sense of relief and time to
work on new year planning.”
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

29. COULDTHESE STEPS HELP
YOUTOO?
I think so!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

30. OPPORTUNITYTO MENTOR WITH ME
Drill down into each step & do them together!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

31. ROCKYOUR 2016
GROUP SESSIONS
• HowTo AceYour Holiday Marketing (And Still
EnjoyThe Holidays!)
• GettingYour Social House In Order
• SettingYour “Golden Goals”
• RockingYour Business InThe NewYear
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

32. NEW YEAR SUCCESS
MASTER CLASS
• 4 sessions, once per week (Tuesdays, 7:00pm ET)
• Secret Facebook Group
• Deep dive into the process, step-by-step
• BONUS: 30-minute session with me to go over
Golden Goals & 3 topics/questions set by you
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

33. My current hourly
consulting fee: $147
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

34. My current hourly
consulting fee: $147
2015 Master Class Course:
$97
2016: Price goes up!
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

35. SUCCESS MASTER CLASS
• 4 online calls:Topics, Q&A
• 24/7 access in FB group
• Suggested action plans each
week
• 30-minute private online call
with ME!
• Limited: 15 class
members
http://bit.ly/rock2016
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

36. EARLY SIGN-UP BONUS
• Previous holiday marketing webinar - Relevant to
what we’ll cover
• Not even published yet - My “New Recipes For
Social Media Success” (9 platforms)
http://bit.ly/rock2016
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

37. THANKS FOR HANGING
OUT WITH ME!
Thank You - Bonus For Staying
Delicious Holiday Social Media Marketing Q&A Webinar & Slides
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

38. Q & A
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

39. KERI JAEHNIG
• Founder & CMO Idea Girl
Media
• 2Top StateTourism
Campaigns
• #SMBInfluencer
• Commendation from State
Senate of Ohio
• Forbes, Business Insider, others
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

40. KERI JAEHNIG - CONTACT ME
• ideagirlmedia.com
• keri {at} ideagirlmedia.com
• facebook.com/ideagirlmedia
• twitter.com/kerijaehnig
• instagram.com/ideagirlmedia
© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia