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What Is The Next Great Amenity?

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What Is The Next Great Amenity?

  1. 1. IBS Education Sponsored by What Is The Next Great Amenity?
  2. 2. The material in this education session has not been reviewed, approved, or endorsed by the National Association of Home Builders (NAHB). The topics discussed and the materials provided herein are for informational purposes only, are not intended to be an exhaustive presentation of information on a particular subject, and should not be treated as such. The speaker or speakers are not acting on behalf of or at the direction of NAHB. NAHB specifically disclaims any liability, loss or risk, personal or otherwise, which may be incurred as a consequence, directly or indirectly, in the use or application of any of the materials presented in this or any other education session presented as part of the International Builders Show®. NAHB Disclosure
  3. 3. Meet Your Speakers Chris Grady KEPHART chrisg@kephart.com John Guilliams KGA Studio Architects jguilliams@kgarch.com Brad Haigh, PLA Norris Design bhaigh@norris-design.com
  4. 4. Each IBS education session provides .5-3 hours of continuing education credit toward NAHB professional designations. NKBA and AIA members may also earn continuing education credits by attending IBS education. Please refer to each session’s listing on the show website or app to determine the organization providing CE credits and the number of hours you will receive. Directions for reporting your hours can be found in the IBS Show Guide. Continuing Education Credit
  5. 5. What You’ll Learn • Identify amenity trends pre- and post-COVID-19. • Discuss how single family for rent addresses amenities and creates a sense of community, even with residents in flux. • Compare and find commonalities among different community types (for sale, for rent & 55+) that can be applied to most, if not all, new community projects, including multifamily and single-family.
  6. 6. Walk Down Memory Lane
  7. 7. THEN – Business Centers
  8. 8. Jackson| Seattle, WA Runberg Architecture Group – Vulcan Real Estate NOW – Co-working Space
  9. 9. THEN – Fitness Room
  10. 10. NOW – Fitness Center The Henry | Denver, CO KEPHART – Carmel Partners
  11. 11. THEN – Bike Storage
  12. 12. NOW – Bike Lounge The Henry | Denver, CO KEPHART – Carmel Partners
  13. 13. THEN – Dog Wash
  14. 14. NOW – Pet Spa Berkshire Dilworth Apartments| Charlotte, NC Berkshire Communities
  15. 15. THEN – Tennis Courts Village Oak| Temple Terrace, FL MAA
  16. 16. NOW – Pickle Ball Courts Turquoise Waters | Miramar Beach, FL
  17. 17. 1225 Old Town| Chicago, IL THEN – Movie Theaters THEN – Theater Room
  18. 18. NOW – Media Rooms Nexus | Seattle, WA Webber Thompson – Burrard Properties
  19. 19. THEN – Barbeque Bull City | Raleigh, NC Cortland
  20. 20. NOW – Outdoor Kitchen Monarc at Met | Miami, FL NBWW – Zom
  21. 21. Overarching Trends •Hospitality Influence •Art Integration – Public Art – Maker spaces •Connection – People – Nature – Family •Time – Convenience
  22. 22. Hospitality Influence
  23. 23. Art Integration
  24. 24. Connection
  25. 25. Time
  26. 26. Master Planned Communities
  27. 27. Thornton, Colorado
  28. 28. Aurora, Colorado Life at the Lake
  29. 29. Southshore| Aurora, CO KGA/Norris Design – Raintree Investments
  30. 30. Westminster, Colorado
  31. 31. Uplands| Westminster, CO Norris Design/Godden Sudik – Oread
  32. 32. Fort Collins, Colorado
  33. 33. Bloom| Fort Collins, CO Norris Design – Hartford Homes
  34. 34. Erie, Colorado
  35. 35. Colliers Hill| Erie, CO Norris Design/KGA – Raintree Investments
  36. 36. Elizabeth, Colorado
  37. 37. Preserving History Headwaters | Dripping Springs, TX Photo: DesignLens
  38. 38. Rock Skipping Riverstone | Sugar Land, TX Photo: DesignLens
  39. 39. Sculptural Skate Park Daybreak | South Jordan, UT Photo: DesignLens
  40. 40. Themed Pocked Parks Embrey Mill | Stafford, VA Photo: DesignLens
  41. 41. Tree Houses Bridgeland | Cypress, TX Beacon Park | Irvine, CA Photos: DesignLens
  42. 42. Build To Rent
  43. 43. Aurora, Colorado
  44. 44. Buckley Yard| Aurora, CO Norris Design/KTGY – Raintree Investments
  45. 45. Birdsong at Alamo Ranch San Antonio, Texas
  46. 46. Multifamily Amenities Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  47. 47. Community Pool Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  48. 48. Clubhouse Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  49. 49. Fitness Center Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  50. 50. Food Truck Court
  51. 51. Private Entry Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  52. 52. Adjacent Parking & Fenced Yard Birdsong at Alamo Ranch | San Antonio, TX KEPHART & GMD Design Group – Fulton Property Group
  53. 53. Street Engagement Sand Creek Townhomes | Colorado Springs CO KEPHART – Phoenix Holdings
  54. 54. Private Entry Sand Creek Townhomes | Colorado Springs CO KEPHART – Phoenix Holdings
  55. 55. Multifamily
  56. 56. Sportscastle Lofts Denver, Colorado
  57. 57. Sportscastle Lofts| Denver, CO Norris Design/Meeks/Trio – CREA
  58. 58. Interior Design and Renderings by TRIO Design
  59. 59. Aurora, Colorado
  60. 60. Metro Center| Aurora, CO Norris Design/KTGY – MC Development Partners
  61. 61. The Henry Denver, Colorado
  62. 62. Hospitality & Art The Henry | Denver, CO KEPHART – Carmel Partners
  63. 63. Co-Working Space The Henry | Denver, CO KEPHART – Carmel Partners
  64. 64. Fitness Center The Henry | Denver, CO KEPHART – Carmel Partners
  65. 65. Outdoor Fitness The Henry | Denver, CO KEPHART – Carmel Partners
  66. 66. Urban Park The Henry | Denver, CO KEPHART – Carmel Partners
  67. 67. Bike Lounge The Henry | Denver, CO KEPHART – Carmel Partners
  68. 68. The Nicholas Columbus, OH
  69. 69. The Nicholas | Columbus, OH KEPHART – Edwards Urban
  70. 70. Signature Pool The Nicholas | Columbus, OH KEPHART – Edwards Urban
  71. 71. Signature Pool The Nicholas | Columbus, OH KEPHART – Edwards Urban
  72. 72. Sky Lounge The Nicholas | Columbus, OH KEPHART – Edwards Urban
  73. 73. Sky Lounge The Nicholas | Columbus, OH KEPHART – Edwards Urban
  74. 74. Hammock Garden The Nicholas | Columbus, OH KEPHART – Edwards Urban
  75. 75. Altitude 970 Kansas City, Missouri
  76. 76. Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  77. 77. Outdoor Fitness Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  78. 78. Dog Park Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  79. 79. Hammock Garden Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  80. 80. Fenced Yards Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  81. 81. Fenced Yards Altitude 970 | Kansas City, MO KEPHART – A.G. Spanos Companies
  82. 82. Hawk | Charlotte, NC Cline Design & Ram Realty Advisors Private Covered Decks
  83. 83. Open Great Rooms Lake House | Denver, CO NAVA Real Estate Development & Stantec
  84. 84. Open Great Rooms Lake House | Denver, CO NAVA Real Estate Development & Stantec
  85. 85. Jackson| Seattle, WA Runberg Architecture Group – Vulcan Real Estate Urban Parks
  86. 86. Jackson| Seattle, WA Runberg Architecture Group – Vulcan Real Estate Urban Parks
  87. 87. Grocery Storage Modera LoHi | Denver, CO Shears Adkins Rockmore Architects
  88. 88. Community Gardens Lake House | Denver, CO NAVA Real Estate Development & Stantec
  89. 89. Maker Space AMLI South Lake Union| Seattle, WA
  90. 90. Maker Space AMLI South Lake Union| Seattle, WA Music Butler Brothers Building | Dallas, TX Spoke Apartments | Chicago, IL
  91. 91. The Court at Redstone| Indian Land, SC Housing Studio & ODA Architecture Uber Lounge
  92. 92. 55+
  93. 93. Fort Collins, Colorado
  94. 94. Douglas County, Colorado
  95. 95. Windcrest| Douglas County, CO Norris Design/ JHP – Erickson
  96. 96. Monument, CO Home Place Ranch Rendering: HR Green
  97. 97. Home Place Ranch | Monument, CO Rendering: HR Green
  98. 98. Littleton, Colorado
  99. 99. Vita Littleton| Littleton, CO Norris Design/ KTGY – Zocalo
  100. 100. Overarching Trends •Hospitality Influence •Art Integration – Public Art – Maker spaces •Connection – People – Nature – Family •Time – Convenience
  101. 101. Meet Your Speakers Chris Grady KEPHART chrisg@kephart.com John Guilliams KGA Studio Architects jguilliams@kgarch.com Brad Haigh, PLA Norris Design bradh@norris-design.com Questions?
  102. 102. Visit us at Booth W4053

Editor's Notes

  • Art: People are craving unique places and experiences. Art is a way to differentiate and appeal to renters, buyers and stand out from the competition.
  • The last overarching ideas Connection and Time these are a little more emotive. The feeling that places make you feel and the memories that you create in places last forever.
    Throughout covid the importance of amenities, open space and nature where people could connect was and still will be critical.
  • The idea of Time was one that was thrown out from Manny as he started out on our panel. Manny has since retired to get exactly this thing, time.
    and also as intimate spaces the better. Quality time and experiences are what everyone craves right now.
    The more we can integrate the amenities with convenience, work options, flexible spaces that function for large groups
  • We are going to start high level and then zoom into some details.

    It is so important when looking at amenities to not just pick them from a list but to look at each community as a unique opportunity and focus on who is going to be the end use and design the amenities for them.

    Arras Park big idea was life in the park. 75% of the homes front, side, back open space, park, trails, pocket parks, greenways.

    Amenities to me don’t work al a cart where you pick from a list and call it done. Creating amenities that relate to future residence is key early in projects.
  • Life in the Park
    Example here to the left is a shelter of a pocket library structure, flex lawns space is still critical is all shapes and sizes.

    On the right we have integrated play pods along the spine trail that comments from park to park. This one has a climbing boulder. Spaces to get off the main path with hammocks, bike repair station, and respites along the trails give people options.

    We are seeing Health and wellness is playing a role in every community amenity also.
  • Push amenities to innovate

    Play and playgrounds are an area we see elevating the creativity. Nature play elements, hill slides, destination playgrounds that bring people from all around the community together.

    Amphitheaters are another great amenity we are seeing. They are great for movies in the park, larger community gatherings, small concerts. It also functions as a workout area and place to read a book, have a picnic, do some work when they are not in full use for events
  • Technology

    The original concept at Arras park was to provide wifi throughout the community. There were some logistical challenges with this so if you want this start early conversations with providers.

    We also helped create a virtual sales center for the community as homes sales started May of 2020 in the early pandemic shelter in place.
  • Uplands

    233 Ac in Westminster
  • Sustainability/Water Use
    Pollinator
    Attainable Housing
  • A new mixed use Village Center provides a walkable/bikeable retail amenities, dry cleaning, coffee, bar, restaurant
  • This graphic shows how sustainability infiltrates the interior and exterior of the homes and into the entire community.
  • Bloom is a 226 acre mixed use community in Fort Collins a College town in northern Colorado.
  • Not every community has to be overly programmed with amenities. Due to the location and the adjacent amenities like regional trails and access to breweries the amenity program at Bloom is relatively light.

    Pollinator Corridors/ rain gardens and reclaimed water system/ connectivity

    Attainable/Affordable/Mixed Use/Mixed Housing
  • Buckley Yard
    44 Acres
  • Wanted to touch on the amenity difference we are seeing between MPC/MF and Single Family for rent. Single Family For Rent communities are competing with both multi family amenities and SFD to draw in renters/buyers. Thus, we see a similar package of amenities to MF/MPC like dog park, playground, pool/clubhouse but I would say the level of finishes are typically not a luxurious and durability is critical.
  • Downtown Denver infill project
  • Influence of Hospitality

    Luxury materials, high quality finishes and high design that you see in 4/5 star hotels are more integrated into the multi-family market as rents push higher and higher.
  • Collaboration with the design team to create a seamless indoor/outdoor experience.
  • Food/Drink Service at the pool

    Experiences are key to bring in the overarching concept of Connection. Everyone wants to feel a part of something from a culinary foodie group, dog group, pool party group, work outside group. Providing these areas for people to gather is critical.
  • 50 acre mixed use site in Aurora on a light rail stop
  • Overall Master plan

    Wanted to fucus on the integration of art on this project. From murals to plazas and found spaces we want art to guide the entire development. We have a 1% of construction requirement for the entire project to incorporate as art. We are looking how art integrates from the very beginning on this.
  • Public Realm (string our pearls concept connects small urban parks, greenway and plazas)

    The way that people experience a place can be an amenity in itself, in creating a unique public realm. Having food truck plazas, farmers markets, second level beer garden create both experiences and convenience. This relates to 2 of the overarching idea of time and connection.
  • There is a build in amenity and convenience in mixed use communities from access to food drinks to multimodal transit options like bus, separated bike/scooter lane, uber/lyft pickup station.
  • Wind Crest is on 89 acres in southern Denver metro area and almost 1600 units

    The Evolution of 55+ communities since this project started in 2003.

    We design the neighborhood 1 from 2003-2007. The biggest selling points were mountain views and ability to provide view to the gardens.

    Neighborhood 2 spanned 2009-2015. We focused on affordable amenities like community gardens, bocce, horseshoe pits, fire pits.

    Neighborhood 3 2016-2022 Was about providing a place to gather. As I mentioned earlier People want connection especially if moving from a single family resident/community they had friends at. We do joke as a design team that we are designing places for people to drink, whether that is coffee, wine, beer or a cocktails.
  • Trails are still the number 1 amenity

    Amphitheatre that they have programmed concerts, movies, weddings, pig roast

    Outdoor Terrace dining and event space

    The importance during covid of having these outside spaces was critical.
  • Vita is an urban mixed use 55+ community in Littleton, Colorado

    159 units

    Small Restaurant/ retail use incorporated
  • Small amphitheater, community gardens, outdoor kitchen

    Using the fire lane as a plaza amenity with flexibility to add seating for the amphitheater

    Capture the views!

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